---
title: "Branch Basics: search popularity and Share of Search worldwide"
description: "Branch Basics offers refillable household cleaning products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/branch-basics"
publisher: "Brandwave"
---

# Branch Basics: search popularity and Share of Search worldwide

Branch Basics offers refillable household cleaning products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Branch Basics
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among refillable home cleaning brands**: 38.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Refillable home cleaning brands | 2 | 38.4% | 51.5K |

- [Refillable home cleaning brands](/demand/global-en/categories/refillable-home-cleaning-brands)

## How has branded search demand for Branch Basics changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Branch Basics worldwide fell from 62.1K to 51.5K.
- Across the 11 months ending August 2026, Branch Basics’ estimated Share of Search among refillable home cleaning brands worldwide decreased from 43.3% to 38.4%.
- Across the 11 months ending August 2026, Branch Basics’ estimated Share of Search among refillable home cleaning brands worldwide peaked at 44.2% in November 2025 and was lowest at 38.4% in August 2026.

## How did search popularity change for refillable home cleaning brands worldwide in August 2026?

- In August 2026, Cleancult gained estimated Share of Search among refillable home cleaning brands worldwide, from 3.3% to 4%.
- In August 2026, Branch Basics lost estimated Share of Search among refillable home cleaning brands worldwide, from 39.2% to 38.4%.
- Blueland’s estimated Share of Search among refillable home cleaning brands worldwide has gained ground for 3 months in a row, from 43.2% to 47.1% in August 2026.
- Estimated monthly branded searches for OceanSaver worldwide rose 19.3% over 11 measured months, from 7.2K to 8.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Refillable home cleaning brands | 62.1K | 43.3% | 2 |
| Nov 2025 | Refillable home cleaning brands | 75.5K | 44.2% | 2 |
| Dec 2025 | Refillable home cleaning brands | 62.5K | 43.9% | 2 |
| Jan 2026 | Refillable home cleaning brands | 76.2K | 43.2% | 2 |
| Feb 2026 | Refillable home cleaning brands | 52.9K | 39.1% | 2 |
| Mar 2026 | Refillable home cleaning brands | 65.2K | 39.8% | 2 |
| Apr 2026 | Refillable home cleaning brands | 64.5K | 39% | 2 |
| May 2026 | Refillable home cleaning brands | 64K | 43.5% | 1 |
| Jun 2026 | Refillable home cleaning brands | 52.1K | 38.7% | 2 |
| Jul 2026 | Refillable home cleaning brands | 52.1K | 39.2% | 2 |
| Aug 2026 | Refillable home cleaning brands | 51.5K | 38.4% | 2 |
| Sep 2026 | Refillable home cleaning brands | — | — | — |

## How is Branch Basics measured?

Brandwave collects information about searches that people make online using Branch Basics’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “branch basics”
- “branch basics cleaner”
- “branch basics cleaning products”
- “branch basics com”

## Which refillable home cleaning brands compete with Branch Basics?

- [Blueland](/demand/global-en/brands/blueland): Head-to-head: /demand/global-en/compare/blueland-vs-branch-basics
- [OceanSaver](/demand/global-en/brands/oceansaver): Head-to-head: /demand/global-en/compare/branch-basics-vs-oceansaver
- [Homethings](/demand/global-en/brands/homethings): Head-to-head: /demand/global-en/compare/branch-basics-vs-homethings
- [Cleancult](/demand/global-en/brands/cleancult): Head-to-head: /demand/global-en/compare/branch-basics-vs-cleancult

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Branch Basics: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/branch-basics

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/branch-basics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.