--- title: "Boulevard: search popularity worldwide" description: "Boulevard is a salon booking platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/boulevard" publisher: "Brandwave" --- # Boulevard: search popularity worldwide Boulevard is a salon booking platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Boulevard - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among salon booking platforms**: 0.03% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Salon booking platforms | 8 | 0.03% | 320 | | Spa management software | 8 | 0.04% | 320 | | Salon and clinic booking software | 10 | 0.05% | 320 | | Med spa software | 7 | 0.52% | 410 | - [Salon booking platforms](/demand/global-en/categories/salon-booking-platforms) - [Spa management software](/demand/global-en/categories/spa-management-software) - [Salon and clinic booking software](/demand/global-en/categories/salon-and-clinic-booking-software) - [Med spa software](/demand/global-en/categories/med-spa-software) ## Top salon booking platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Boulevard was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Boulevard is the fifth most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | GlossGenius | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Vagaro | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Square Appointments | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | Fresha | 4th | 3 of 3 | 1 of 1 | 4 of 4 | | Boulevard | 5th | 3 of 3 | 0 of 1 | 3 of 4 | | Booksy | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Phorest | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Timely | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about salon booking platforms - Asked ChatGPT "Which salon booking platform should I use?": 1. GlossGenius, 2. Vagaro, 3. Square Appointments, 4. Fresha, 5. Boulevard - Asked ChatGPT "What are the best salon booking platforms?": 1. Vagaro, 2. GlossGenius, 3. Square Appointments, 4. Fresha, 5. Booksy, 6. Boulevard - Asked ChatGPT "What's the best salon booking platform for a salon?": 1. GlossGenius, 2. Vagaro, 3. Square Appointments, 4. Fresha, 5. Boulevard - Searched Google, AI Overview "salon booking software": 1. Square Appointments, 2. GlossGenius, 3. Vagaro, 4. Fresha Not named in any answer: Phorest and Timely. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Boulevard changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Boulevard worldwide fell from 970 to 730. - Across the 12 months ending September 2026, Boulevard’s share of searches among salon booking platforms worldwide held steady at 0.03%. - Across the 12 months ending September 2026, Boulevard’s share of searches among spa management software worldwide held steady, from 0.03% to 0.04%. - Across the 12 months ending September 2026, Boulevard’s share of searches among salon and clinic booking software worldwide held steady at 0.05%. - Across the 12 months ending September 2026, Boulevard’s share of searches among med spa software worldwide held steady, from 0.76% to 0.52%. ## How did search popularity change for salon booking platforms worldwide in September 2026? - In September 2026, Booksy lost share of searches among salon booking platforms worldwide, from 53.7% to 53.1%. - Vagaro’s share of searches among salon booking platforms worldwide has lost ground for 3 months in a row, from 16.7% to 15.7% in September 2026. - In September 2026, GlossGenius rose from 5th to 4th among salon booking platforms worldwide. - In September 2026, Square Appointments fell from 4th to 5th among salon booking platforms worldwide. - Estimated monthly branded searches for Phorest worldwide rose 18.9% over 12 measured months, from 17.4K to 20.7K in September 2026. - Estimated monthly branded searches for Timely worldwide fell 21.2% over 12 measured months, from 9K to 7.1K in September 2026. ## How did search popularity change for spa management software worldwide in September 2026? - In September 2026, Booker overtook Fresha to become the leader among spa management software worldwide, with 33.3% of the searches. - In September 2026, Mindbody gained share of searches among spa management software worldwide, from 11% to 12.2%. - In September 2026, Fresha lost share of searches among spa management software worldwide, from 31.1% to 28.6%. - In September 2026, Vagaro lost share of searches among spa management software worldwide, from 20.1% to 18.3%. - Estimated monthly branded searches for Mangomint worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026. - Estimated monthly branded searches for Phorest worldwide rose 22% over 12 measured months, from 15K to 18.3K in September 2026. ## How did search popularity change for salon and clinic booking software worldwide in September 2026? - In September 2026, Mindbody gained share of searches among salon and clinic booking software worldwide, from 14.8% to 16.9%. - In September 2026, Cliniko gained share of searches among salon and clinic booking software worldwide, from 6.7% to 7.6%. - In September 2026, Fresha lost share of searches among salon and clinic booking software worldwide, from 40.6% to 37.8%. - In September 2026, Vagaro lost share of searches among salon and clinic booking software worldwide, from 27.1% to 25.4%. - Estimated monthly branded searches for GlossGenius worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026. - Estimated monthly branded searches for Mangomint worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026. ## How did search popularity change for med spa software worldwide in September 2026? - In September 2026, Pabau gained share of searches among med spa software worldwide, from 6.4% to 8.3%. - In September 2026, Mangomint gained share of searches among med spa software worldwide, from 21.3% to 22.8%. - In September 2026, PatientNow gained share of searches among med spa software worldwide, from 4.2% to 5.5%. - In September 2026, Aesthetic Record gained share of searches among med spa software worldwide, from 17.5% to 18.7%. - In September 2026, Zenoti lost share of searches among med spa software worldwide, from 47.8% to 41.7%. - Estimated monthly branded searches for Boulevard worldwide fell 36.9% over 12 measured months, from 650 to 410 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Salon booking platforms | 320 | 0.03% | 8 | | Nov 2025 | Salon booking platforms | 320 | 0.03% | 8 | | Dec 2025 | Salon booking platforms | 320 | 0.03% | 8 | | Jan 2026 | Salon booking platforms | 390 | 0.04% | 8 | | Feb 2026 | Salon booking platforms | 390 | 0.04% | 8 | | Mar 2026 | Salon booking platforms | 590 | 0.05% | 8 | | Apr 2026 | Salon booking platforms | 390 | 0.03% | 8 | | May 2026 | Salon booking platforms | 390 | 0.03% | 8 | | Jun 2026 | Salon booking platforms | 390 | 0.03% | 8 | | Jul 2026 | Salon booking platforms | 390 | 0.03% | 8 | | Aug 2026 | Salon booking platforms | 320 | 0.03% | 8 | | Sep 2026 | Salon booking platforms | 320 | 0.03% | 8 | | Oct 2025 | Spa management software | 320 | 0.03% | 8 | | Nov 2025 | Spa management software | 320 | 0.04% | 8 | | Dec 2025 | Spa management software | 320 | 0.04% | 8 | | Jan 2026 | Spa management software | 390 | 0.04% | 8 | | Feb 2026 | Spa management software | 390 | 0.04% | 8 | | Mar 2026 | Spa management software | 590 | 0.06% | 8 | | Apr 2026 | Spa management software | 390 | 0.04% | 8 | | May 2026 | Spa management software | 390 | 0.04% | 8 | | Jun 2026 | Spa management software | 390 | 0.04% | 8 | | Jul 2026 | Spa management software | 390 | 0.04% | 8 | | Aug 2026 | Spa management software | 320 | 0.03% | 8 | | Sep 2026 | Spa management software | 320 | 0.04% | 8 | | Oct 2025 | Salon and clinic booking software | 320 | 0.05% | 10 | | Nov 2025 | Salon and clinic booking software | 320 | 0.05% | 10 | | Dec 2025 | Salon and clinic booking software | 320 | 0.05% | 10 | | Jan 2026 | Salon and clinic booking software | 390 | 0.05% | 10 | | Feb 2026 | Salon and clinic booking software | 390 | 0.06% | 10 | | Mar 2026 | Salon and clinic booking software | 590 | 0.08% | 10 | | Apr 2026 | Salon and clinic booking software | 390 | 0.05% | 10 | | May 2026 | Salon and clinic booking software | 390 | 0.05% | 10 | | Jun 2026 | Salon and clinic booking software | 390 | 0.05% | 10 | | Jul 2026 | Salon and clinic booking software | 390 | 0.06% | 10 | | Aug 2026 | Salon and clinic booking software | 320 | 0.04% | 10 | | Sep 2026 | Salon and clinic booking software | 320 | 0.05% | 10 | | Oct 2025 | Med spa software | 650 | 0.76% | 7 | | Nov 2025 | Med spa software | 560 | 0.7% | 7 | | Dec 2025 | Med spa software | 460 | 0.59% | 7 | | Jan 2026 | Med spa software | 650 | 0.78% | 7 | | Feb 2026 | Med spa software | 430 | 0.52% | 7 | | Mar 2026 | Med spa software | 410 | 0.49% | 7 | | Apr 2026 | Med spa software | 480 | 0.57% | 7 | | May 2026 | Med spa software | 410 | 0.54% | 7 | | Jun 2026 | Med spa software | 460 | 0.57% | 7 | | Jul 2026 | Med spa software | 410 | 0.52% | 7 | | Aug 2026 | Med spa software | 500 | 0.59% | 7 | | Sep 2026 | Med spa software | 410 | 0.52% | 7 | ## How are Boulevard’s branded searches counted? Brandwave collects information about searches that people make online using Boulevard’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “boulevard med spa” - “boulevard salon software” - “joinblvd” ## Which salon booking platforms compete with Boulevard? - [Booksy](/demand/global-en/brands/booksy) - [Fresha](/demand/global-en/brands/fresha) - [Vagaro](/demand/global-en/brands/vagaro): Head-to-head: /demand/global-en/compare/boulevard-vs-vagaro - [GlossGenius](/demand/global-en/brands/glossgenius): Head-to-head: /demand/global-en/compare/boulevard-vs-glossgenius - [Square Appointments](/demand/global-en/brands/square-appointments): Head-to-head: /demand/global-en/compare/boulevard-vs-square-appointments - [Phorest](/demand/global-en/brands/phorest): Head-to-head: /demand/global-en/compare/boulevard-vs-phorest - [Timely](/demand/global-en/brands/timely-salon): Head-to-head: /demand/global-en/compare/boulevard-vs-timely-salon ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Boulevard: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/boulevard This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/boulevard. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.