---
title: "Boral: search popularity and Share of Search worldwide"
description: "Boral is a building products company. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/boral"
publisher: "Brandwave"
---

# Boral: search popularity and Share of Search worldwide

Boral is a building products company. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Boral
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among concrete brands**: 9.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Concrete brands | 3 | 9.1% | 33.1K |
| Plasterboard brands | 3 | 10% | 33.1K |

- [Concrete brands](/demand/global-en/categories/concrete-brands)
- [Plasterboard brands](/demand/global-en/categories/plasterboard-brands)

## How has branded search demand for Boral changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Boral worldwide held steady at 33.1K.
- Across the 11 months ending August 2026, Boral’s estimated Share of Search among concrete brands worldwide decreased from 9.8% to 9.1%.
- Across the 11 months ending August 2026, Boral’s estimated Share of Search among concrete brands worldwide peaked at 11.8% in December 2025 and was lowest at 9.1% in July 2026.
- Across the 11 months ending August 2026, Boral’s estimated Share of Search among plasterboard brands worldwide increased from 8.3% to 10%.
- Across the 11 months ending August 2026, Boral’s estimated Share of Search among plasterboard brands worldwide peaked at 10% in February 2026 and was lowest at 8.3% in October 2025.

## How did search popularity change for concrete brands worldwide in August 2026?

- Estimated monthly branded searches for Hanson worldwide rose 22.2% over 11 measured months, from 135K to 165K in August 2026.
- Estimated monthly branded searches for Allied Concrete worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.
- Estimated monthly branded searches for Firth worldwide fell 21.4% over 11 measured months, from 140 to 110 in August 2026.

## How did search popularity change for plasterboard brands worldwide in August 2026?

- Estimated monthly branded searches for GIB worldwide fell 19.2% over 11 measured months, from 260 to 210 in August 2026.
- Estimated monthly branded searches for CSR worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.
- Estimated monthly branded searches for James Hardie worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Concrete brands | 33.1K | 9.8% | 3 |
| Nov 2025 | Concrete brands | 33.1K | 11.8% | 3 |
| Dec 2025 | Concrete brands | 33.1K | 11.8% | 3 |
| Jan 2026 | Concrete brands | 33.1K | 10.6% | 3 |
| Feb 2026 | Concrete brands | 33.1K | 10.7% | 3 |
| Mar 2026 | Concrete brands | 33.1K | 9.8% | 3 |
| Apr 2026 | Concrete brands | 33.1K | 9.8% | 3 |
| May 2026 | Concrete brands | 33.1K | 9.9% | 3 |
| Jun 2026 | Concrete brands | 33.1K | 9.8% | 3 |
| Jul 2026 | Concrete brands | 33.1K | 9.1% | 3 |
| Aug 2026 | Concrete brands | 33.1K | 9.1% | 3 |
| Sep 2026 | Concrete brands | — | — | — |
| Oct 2025 | Plasterboard brands | 33.1K | 8.3% | 3 |
| Nov 2025 | Plasterboard brands | 33.1K | 8.6% | 3 |
| Dec 2025 | Plasterboard brands | 33.1K | 9% | 2 |
| Jan 2026 | Plasterboard brands | 33.1K | 8.8% | 3 |
| Feb 2026 | Plasterboard brands | 33.1K | 10% | 3 |
| Mar 2026 | Plasterboard brands | 33.1K | 8.3% | 3 |
| Apr 2026 | Plasterboard brands | 33.1K | 8.6% | 3 |
| May 2026 | Plasterboard brands | 33.1K | 10% | 3 |
| Jun 2026 | Plasterboard brands | 33.1K | 9.7% | 3 |
| Jul 2026 | Plasterboard brands | 33.1K | 10% | 3 |
| Aug 2026 | Plasterboard brands | 33.1K | 10% | 3 |
| Sep 2026 | Plasterboard brands | — | — | — |

## How is Boral measured?

Brandwave collects information about searches that people make online using Boral’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “boral”

## Which concrete brands compete with Boral?

- [Hanson](/demand/global-en/brands/hanson): Head-to-head: /demand/global-en/compare/boral-vs-hanson
- [Holcim](/demand/global-en/brands/holcim): Head-to-head: /demand/global-en/compare/boral-vs-holcim
- [Allied Concrete](/demand/global-en/brands/allied-concrete): Head-to-head: /demand/global-en/compare/allied-concrete-vs-boral
- [Firth](/demand/global-en/brands/firth): Head-to-head: /demand/global-en/compare/boral-vs-firth

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Boral: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/boral

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/boral. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
