---
title: "Blogger: search popularity and Share of Search worldwide"
description: "Blogger is a blog publishing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/blogger"
publisher: "Brandwave"
---

# Blogger: search popularity and Share of Search worldwide

Blogger is a blog publishing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Blogger
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among blog hosting platforms**: <0.01%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Blog hosting platforms | 5 | <0.01% | 170 |

- [Blog hosting platforms](/demand/global-en/categories/blog-hosting-platforms)

## How has branded search demand for Blogger changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Blogger worldwide fell from 260 to 170.
- Across the 11 months ending August 2026, Blogger’s estimated Share of Search among blog hosting platforms worldwide held steady at <0.01%.

## How did search popularity change for blog hosting platforms worldwide in August 2026?

- In August 2026, WordPress overtook Squarespace to rank 2nd among blog hosting platforms worldwide, at 23.8%.
- In August 2026, Wix gained estimated Share of Search among blog hosting platforms worldwide, from 51.6% to 53.6%.
- In August 2026, Squarespace lost estimated Share of Search among blog hosting platforms worldwide, from 25.8% to 22.2%.
- Estimated monthly branded searches for Blogger worldwide fell 34.6% over 11 measured months, from 260 to 170 in August 2026.
- Estimated monthly branded searches for Ghost worldwide fell 17% over 11 measured months, from 25.5K to 21.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Blog hosting platforms | 260 | <0.01% | 5 |
| Nov 2025 | Blog hosting platforms | 170 | <0.01% | 5 |
| Dec 2025 | Blog hosting platforms | 320 | <0.01% | 5 |
| Jan 2026 | Blog hosting platforms | 880 | 0.01% | 5 |
| Feb 2026 | Blog hosting platforms | 210 | <0.01% | 5 |
| Mar 2026 | Blog hosting platforms | 260 | <0.01% | 5 |
| Apr 2026 | Blog hosting platforms | 170 | <0.01% | 5 |
| May 2026 | Blog hosting platforms | 170 | <0.01% | 5 |
| Jun 2026 | Blog hosting platforms | 210 | <0.01% | 5 |
| Jul 2026 | Blog hosting platforms | 390 | <0.01% | 5 |
| Aug 2026 | Blog hosting platforms | 170 | <0.01% | 5 |
| Sep 2026 | Blog hosting platforms | — | — | — |

## How is Blogger measured?

Brandwave collects information about searches that people make online using Blogger’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “blogger platform”

## Which blog hosting platforms compete with Blogger?

- [Wix](/demand/global-en/brands/wix): Head-to-head: /demand/global-en/compare/blogger-vs-wix
- [WordPress](/demand/global-en/brands/wordpress): Head-to-head: /demand/global-en/compare/blogger-vs-wordpress
- [Squarespace](/demand/global-en/brands/squarespace): Head-to-head: /demand/global-en/compare/blogger-vs-squarespace
- [Ghost](/demand/global-en/brands/ghost): Head-to-head: /demand/global-en/compare/blogger-vs-ghost

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Blogger: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/blogger

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/blogger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.