---
title: "BLK: search popularity worldwide"
description: "BLK makes rugby gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/blk"
publisher: "Brandwave"
---

# BLK: search popularity worldwide

BLK makes rugby gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: BLK
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among rugby gear brands**: 98.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Rugby gear brands | 1 | 98.8% | 5M |

- [Rugby gear brands](/demand/global-en/categories/rugby-gear-brands)

## How has branded search demand for BLK changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for BLK worldwide held steady at 5M.
- Across the 12 months ending September 2026, BLK’s estimated Share of Search among rugby gear brands worldwide peaked at 99.2% in January 2026 and was lowest at 95.8% in November 2025.

## How did search popularity change for rugby gear brands worldwide in September 2026?

- Estimated monthly branded searches for Kooga worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.
- Estimated monthly branded searches for Canterbury worldwide fell 22.2% over 12 measured months, from 44.5K to 34.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Rugby gear brands | 5M | 98.6% | 1 |
| Nov 2025 | Rugby gear brands | 5M | 95.8% | 1 |
| Dec 2025 | Rugby gear brands | 5M | 99.1% | 1 |
| Jan 2026 | Rugby gear brands | 5M | 99.2% | 1 |
| Feb 2026 | Rugby gear brands | 4.1M | 98.9% | 1 |
| Mar 2026 | Rugby gear brands | 5M | 99% | 1 |
| Apr 2026 | Rugby gear brands | 4.1M | 98.9% | 1 |
| May 2026 | Rugby gear brands | 5M | 99% | 1 |
| Jun 2026 | Rugby gear brands | 4.1M | 98.8% | 1 |
| Jul 2026 | Rugby gear brands | 4.1M | 98.7% | 1 |
| Aug 2026 | Rugby gear brands | 5M | 98.6% | 1 |
| Sep 2026 | Rugby gear brands | 5M | 98.8% | 1 |

## How is BLK measured?

Brandwave collects information about searches that people make online using BLK’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “blk”

## Which rugby gear brands compete with BLK?

- [Canterbury](/demand/global-en/brands/canterbury): Head-to-head: /demand/global-en/compare/blk-vs-canterbury
- [Steeden](/demand/global-en/brands/steeden): Head-to-head: /demand/global-en/compare/blk-vs-steeden
- [Gilbert](/demand/global-en/brands/gilbert): Head-to-head: /demand/global-en/compare/blk-vs-gilbert
- [Kooga](/demand/global-en/brands/kooga): Head-to-head: /demand/global-en/compare/blk-vs-kooga

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "BLK: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/blk

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/blk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.