---
title: "Black and Decker: search popularity and Share of Search worldwide"
description: "Black and Decker is a power tool brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/black-and-decker"
publisher: "Brandwave"
---

# Black and Decker: search popularity and Share of Search worldwide

Black and Decker is a power tool brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Black and Decker
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among car vacuum brands**: 1.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Car vacuum brands | 5 | 1.2% | 110K |
| Workbench brands | 2 | 32.2% | 110K |

- [Car vacuum brands](/demand/global-en/categories/car-vacuum-brands)
- [Workbench brands](/demand/global-en/categories/workbench-brands)

## How has branded search demand for Black and Decker changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Black and Decker worldwide held steady at 110K.
- Across the 11 months ending August 2026, Black and Decker’s estimated Share of Search among car vacuum brands worldwide held steady, from 1.1% to 1.2%.
- Across the 11 months ending August 2026, Black and Decker’s estimated Share of Search among workbench brands worldwide decreased from 37.4% to 32.2%.
- Across the 11 months ending August 2026, Black and Decker’s estimated Share of Search among workbench brands worldwide peaked at 44.5% in December 2025 and was lowest at 21.4% in April 2026.
- Across the 11 months ending August 2026, Black and Decker fell from 1st to 2nd among workbench brands worldwide.

## How did search popularity change for car vacuum brands worldwide in August 2026?

- In August 2026, Dyson gained estimated Share of Search among car vacuum brands worldwide, from 80.2% to 80.9%.
- In August 2026, BISSELL gained estimated Share of Search among car vacuum brands worldwide, from 5% to 5.5%.
- Estimated monthly branded searches for Baseus worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
- Estimated monthly branded searches for ThisWorx worldwide fell 17.6% over 11 measured months, from 170 to 140 in August 2026.
- Estimated monthly branded searches for Shark worldwide fell 11.8% over 11 measured months, from 1.1M to 932K in August 2026.

## How did search popularity change for workbench brands worldwide in August 2026?

- In August 2026, Black and Decker gained estimated Share of Search among workbench brands worldwide, from 30.9% to 32.2%.
- In August 2026, Keter gained estimated Share of Search among workbench brands worldwide, from 20.8% to 21.7%.
- In August 2026, WORX lost estimated Share of Search among workbench brands worldwide, from 44% to 42.3%.
- In August 2026, Sealey lost estimated Share of Search among workbench brands worldwide, from 4.2% to 3.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Car vacuum brands | 110K | 1.1% | 5 |
| Nov 2025 | Car vacuum brands | 135K | 0.81% | 5 |
| Dec 2025 | Car vacuum brands | 110K | 0.73% | 5 |
| Jan 2026 | Car vacuum brands | 110K | 0.97% | 5 |
| Feb 2026 | Car vacuum brands | 90.5K | 1% | 5 |
| Mar 2026 | Car vacuum brands | 110K | 1.2% | 5 |
| Apr 2026 | Car vacuum brands | 110K | 1.3% | 5 |
| May 2026 | Car vacuum brands | 135K | 1.6% | 5 |
| Jun 2026 | Car vacuum brands | 135K | 1.6% | 5 |
| Jul 2026 | Car vacuum brands | 110K | 1.5% | 5 |
| Aug 2026 | Car vacuum brands | 110K | 1.2% | 5 |
| Sep 2026 | Car vacuum brands | — | — | — |
| Oct 2025 | Workbench brands | 110K | 37.4% | 1 |
| Nov 2025 | Workbench brands | 135K | 41.5% | 1 |
| Dec 2025 | Workbench brands | 110K | 44.5% | 1 |
| Jan 2026 | Workbench brands | 110K | 41.9% | 1 |
| Feb 2026 | Workbench brands | 90.5K | 36.5% | 1 |
| Mar 2026 | Workbench brands | 110K | 26.9% | 2 |
| Apr 2026 | Workbench brands | 110K | 21.4% | 2 |
| May 2026 | Workbench brands | 135K | 24.9% | 2 |
| Jun 2026 | Workbench brands | 135K | 29.3% | 2 |
| Jul 2026 | Workbench brands | 110K | 30.9% | 2 |
| Aug 2026 | Workbench brands | 110K | 32.2% | 2 |
| Sep 2026 | Workbench brands | — | — | — |

## How is Black and Decker measured?

Brandwave collects information about searches that people make online using Black and Decker’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “black and decker”

## Which car vacuum brands compete with Black and Decker?

- [Dyson](/demand/global-en/brands/dyson): Head-to-head: /demand/global-en/compare/black-and-decker-vs-dyson
- [Shark](/demand/global-en/brands/shark): Head-to-head: /demand/global-en/compare/black-and-decker-vs-shark
- [BISSELL](/demand/global-en/brands/bissell): Head-to-head: /demand/global-en/compare/bissell-vs-black-and-decker
- [Baseus](/demand/global-en/brands/baseus): Head-to-head: /demand/global-en/compare/baseus-vs-black-and-decker
- [ThisWorx](/demand/global-en/brands/thisworx): Head-to-head: /demand/global-en/compare/black-and-decker-vs-thisworx

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Black and Decker: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/black-and-decker

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/black-and-decker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
