---
title: "Billo: search popularity and Share of Search worldwide"
description: "Billo is a brand-to-creator UGC marketplace. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/billo"
publisher: "Brandwave"
---

# Billo: search popularity and Share of Search worldwide

Billo is a brand-to-creator UGC marketplace. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Billo
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among UGC creator marketplaces**: 7.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| UGC creator marketplaces | 4 | 7.6% | 5.7K |

- [UGC creator marketplaces](/demand/global-en/categories/ugc-creator-marketplaces)

## How has branded search demand for Billo changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Billo worldwide rose from 2.3K to 5.7K.
- Across the 11 months ending August 2026, Billo’s estimated Share of Search among UGC creator marketplaces worldwide increased from 4.5% to 7.6%.
- Across the 11 months ending August 2026, Billo’s estimated Share of Search among UGC creator marketplaces worldwide peaked at 13.5% in December 2025 and was lowest at 4.5% in October 2025.
- Across the 11 months ending August 2026, Billo fell from 3rd to 4th among UGC creator marketplaces worldwide.

## How did search popularity change for UGC creator marketplaces worldwide in August 2026?

- In August 2026, Collabstr gained estimated Share of Search among UGC creator marketplaces worldwide, from 45.9% to 47.3%.
- In August 2026, Insense gained estimated Share of Search among UGC creator marketplaces worldwide, from 9.2% to 9.7%.
- In August 2026, Billo lost estimated Share of Search among UGC creator marketplaces worldwide, from 9.1% to 7.6%.
- minisocial’s estimated Share of Search among UGC creator marketplaces worldwide has lost ground for 3 months in a row, from 3.7% to 2.6% in August 2026.
- Estimated monthly branded searches for JoinBrands worldwide rose 97% over 11 measured months, from 12.5K to 24.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | UGC creator marketplaces | 2.3K | 4.5% | 3 |
| Nov 2025 | UGC creator marketplaces | 2.6K | 5.7% | 3 |
| Dec 2025 | UGC creator marketplaces | 6.8K | 13.5% | 3 |
| Jan 2026 | UGC creator marketplaces | 5.5K | 8.7% | 3 |
| Feb 2026 | UGC creator marketplaces | 4.5K | 7.7% | 3 |
| Mar 2026 | UGC creator marketplaces | 5.3K | 8.1% | 3 |
| Apr 2026 | UGC creator marketplaces | 5.3K | 8% | 3 |
| May 2026 | UGC creator marketplaces | 4.9K | 8.2% | 3 |
| Jun 2026 | UGC creator marketplaces | 5.5K | 9% | 3 |
| Jul 2026 | UGC creator marketplaces | 6.8K | 9.1% | 4 |
| Aug 2026 | UGC creator marketplaces | 5.7K | 7.6% | 4 |
| Sep 2026 | UGC creator marketplaces | — | — | — |

## How is Billo measured?

Brandwave collects information about searches that people make online using Billo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “billo ugc”
- “billo ugc platform”

## Which UGC creator marketplaces compete with Billo?

- [Collabstr](/demand/global-en/brands/collabstr): Head-to-head: /demand/global-en/compare/billo-vs-collabstr
- [JoinBrands](/demand/global-en/brands/joinbrands): Head-to-head: /demand/global-en/compare/billo-vs-joinbrands
- [Insense](/demand/global-en/brands/insense): Head-to-head: /demand/global-en/compare/billo-vs-insense
- [minisocial](/demand/global-en/brands/minisocial): Head-to-head: /demand/global-en/compare/billo-vs-minisocial

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Billo: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/billo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/billo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.