---
title: "BILL: search popularity and Share of Search worldwide"
description: "BILL is a accounts payable automation platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/bill"
publisher: "Brandwave"
---

# BILL: search popularity and Share of Search worldwide

BILL is a accounts payable automation platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: BILL
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among accounts payable platforms**: 16.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Accounts payable platforms | 3 | 16.3% | 22.3K |

- [Accounts payable platforms](/demand/global-en/categories/accounts-payable-platforms)

## How has branded search demand for BILL changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for BILL worldwide fell from 27.2K to 22.3K.
- Across the 11 months ending August 2026, BILL’s estimated Share of Search among accounts payable platforms worldwide decreased from 20.9% to 16.3%.

## How did search popularity change for accounts payable platforms worldwide in August 2026?

- In August 2026, Stampli gained estimated Share of Search among accounts payable platforms worldwide, from 32.4% to 36.4%.
- In August 2026, Tipalti lost estimated Share of Search among accounts payable platforms worldwide, from 39.5% to 36.4%.
- In August 2026, BILL lost estimated Share of Search among accounts payable platforms worldwide, from 17.7% to 16.3%.
- Estimated monthly branded searches for Melio worldwide rose 21.2% over 11 measured months, from 4.6K to 5.5K in August 2026.
- Estimated monthly branded searches for Ramp worldwide rose 20.3% over 11 measured months, from 7.7K to 9.3K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Accounts payable platforms | 27.2K | 20.9% | 3 |
| Nov 2025 | Accounts payable platforms | 22.3K | 18.2% | 3 |
| Dec 2025 | Accounts payable platforms | 22.3K | 18% | 3 |
| Jan 2026 | Accounts payable platforms | 22.3K | 17.9% | 3 |
| Feb 2026 | Accounts payable platforms | 22.3K | 17.4% | 3 |
| Mar 2026 | Accounts payable platforms | 27.2K | 20.3% | 3 |
| Apr 2026 | Accounts payable platforms | 22.3K | 17.6% | 3 |
| May 2026 | Accounts payable platforms | 22.3K | 17.1% | 3 |
| Jun 2026 | Accounts payable platforms | 27.1K | 20.7% | 3 |
| Jul 2026 | Accounts payable platforms | 22.3K | 17.7% | 3 |
| Aug 2026 | Accounts payable platforms | 22.3K | 16.3% | 3 |
| Sep 2026 | Accounts payable platforms | — | — | — |

## How is BILL measured?

Brandwave collects information about searches that people make online using BILL’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “bill.com”
- “bill.com ap”
- “bill.com ap automation”

## Which accounts payable platforms compete with BILL?

- [Tipalti](/demand/global-en/brands/tipalti): Head-to-head: /demand/global-en/compare/bill-vs-tipalti
- [Stampli](/demand/global-en/brands/stampli): Head-to-head: /demand/global-en/compare/bill-vs-stampli
- [Ramp](/demand/global-en/brands/ramp): Head-to-head: /demand/global-en/compare/bill-vs-ramp
- [Melio](/demand/global-en/brands/melio): Head-to-head: /demand/global-en/compare/bill-vs-melio

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "BILL: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/bill

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/bill. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.