---
title: "Best Buy: search popularity worldwide"
description: "Best Buy is an electronics retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/best-buy"
publisher: "Brandwave"
---

# Best Buy: search popularity worldwide

Best Buy is an electronics retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Best Buy
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among electronics retailers**: 64.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Electronics retailers | 1 | 64.1% | 20.4M |

- [Electronics retailers](/demand/global-en/categories/electronics-retailers)

## How has branded search demand for Best Buy changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Best Buy worldwide held steady at 20.4M.
- Across the 11 months ending August 2026, Best Buy’s estimated Share of Search among electronics retailers worldwide increased from 62.3% to 64.1%.
- Across the 11 months ending August 2026, Best Buy’s estimated Share of Search among electronics retailers worldwide peaked at 66.9% in April 2026 and was lowest at 62.2% in February 2026.

## How did search popularity change for electronics retailers worldwide in August 2026?

- In August 2026, Currys gained estimated Share of Search among electronics retailers worldwide, from 16.4% to 19.2%.
- In August 2026, Best Buy lost estimated Share of Search among electronics retailers worldwide, from 66.8% to 64.1%.
- Estimated monthly branded searches for Harvey Norman worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.
- Estimated monthly branded searches for JB Hi-Fi worldwide fell 17.5% over 11 measured months, from 3.4M to 2.8M in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Electronics retailers | 20.4M | 62.3% | 1 |
| Nov 2025 | Electronics retailers | 30.4M | 62.3% | 1 |
| Dec 2025 | Electronics retailers | 30.4M | 64.8% | 1 |
| Jan 2026 | Electronics retailers | 20.4M | 62.3% | 1 |
| Feb 2026 | Electronics retailers | 16.6M | 62.2% | 1 |
| Mar 2026 | Electronics retailers | 20.4M | 66.5% | 1 |
| Apr 2026 | Electronics retailers | 20.4M | 66.9% | 1 |
| May 2026 | Electronics retailers | 20.4M | 66.1% | 1 |
| Jun 2026 | Electronics retailers | 20.4M | 66.5% | 1 |
| Jul 2026 | Electronics retailers | 20.4M | 66.8% | 1 |
| Aug 2026 | Electronics retailers | 20.4M | 64.1% | 1 |
| Sep 2026 | Electronics retailers | — | — | — |

## How is Best Buy measured?

Brandwave collects information about searches that people make online using Best Buy’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “best buy”

## Which electronics retailers compete with Best Buy?

- [Currys](/demand/global-en/brands/currys): Head-to-head: /demand/global-en/compare/best-buy-vs-currys
- [JB Hi-Fi](/demand/global-en/brands/jb-hi-fi): Head-to-head: /demand/global-en/compare/best-buy-vs-jb-hi-fi
- [Harvey Norman](/demand/global-en/brands/harvey-norman): Head-to-head: /demand/global-en/compare/best-buy-vs-harvey-norman
- [Newegg](/demand/global-en/brands/newegg): Head-to-head: /demand/global-en/compare/best-buy-vs-newegg

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Best Buy: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/best-buy

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/best-buy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.