--- title: "Behrens: search popularity worldwide" description: "Behrens is a watering can brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/behrens" publisher: "Brandwave" --- # Behrens: search popularity worldwide Behrens is a watering can brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Behrens - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among watering can brands**: 5.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Watering can brands | 4 | 5.9% | 33.1K | - [Watering can brands](/demand/global-en/categories/watering-can-brands) ## Top watering can brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Behrens was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Behrens is the second most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Haws | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Behrens | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Fiskars | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Gardena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Neta | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hozelock | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Burgon & Ball | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Draper | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about watering can brands - Asked ChatGPT "Which watering can brand should I buy?": 1. Haws, 2. Fiskars, 3. Behrens - Asked ChatGPT "What are the best watering can brands?": 1. Haws, 2. Behrens, 3. Fiskars - Asked ChatGPT "What's the best watering can brand for houseplants and garden?": 1. Haws, 2. Behrens - Searched Google, AI Overview "best watering can": 1. Haws - Searched Google, AI Overview "watering can for plants": named none of the brands we track Not named in any answer: Gardena, Neta, Hozelock, Burgon & Ball and Draper. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Behrens changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Behrens worldwide rose from 18.1K to 33.1K. - Across the 12 months ending September 2026, Behrens’ share of searches among watering can brands worldwide increased from 3.5% to 5.9%. - Across the 12 months ending September 2026, Behrens’ share of searches among watering can brands worldwide peaked at 6.6% in January 2026 and was lowest at 2% in May 2026. - Across the 12 months ending September 2026, Behrens rose from 5th to 4th among watering can brands worldwide. ## How did search popularity change for watering can brands worldwide in September 2026? - In September 2026, Behrens overtook Hozelock and Haws to rank 4th among watering can brands worldwide, with 5.9% of the searches. - In September 2026, Neta gained share of searches among watering can brands worldwide, from 17.7% to 19.8%. - In September 2026, Gardena lost share of searches among watering can brands worldwide, from 39.5% to 36.1%. - In September 2026, Hozelock lost share of searches among watering can brands worldwide, from 5.3% to 3.3%. - Haws’ share of searches among watering can brands worldwide has gained ground for 3 months in a row, from 2.4% to 4% in September 2026. - Estimated monthly branded searches for Draper worldwide rose 50% over 12 measured months, from 20 to 30 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Watering can brands | 18.1K | 3.5% | 5 | | Nov 2025 | Watering can brands | 22.2K | 4% | 4 | | Dec 2025 | Watering can brands | 18.1K | 3.9% | 5 | | Jan 2026 | Watering can brands | 33.1K | 6.6% | 4 | | Feb 2026 | Watering can brands | 14.8K | 3.1% | 5 | | Mar 2026 | Watering can brands | 18.1K | 2.6% | 6 | | Apr 2026 | Watering can brands | 18.1K | 2.3% | 6 | | May 2026 | Watering can brands | 18.1K | 2% | 6 | | Jun 2026 | Watering can brands | 18.1K | 2.4% | 5 | | Jul 2026 | Watering can brands | 18.1K | 2.6% | 5 | | Aug 2026 | Watering can brands | 18.1K | 2.9% | 6 | | Sep 2026 | Watering can brands | 33.1K | 5.9% | 4 | ## How are Behrens’ branded searches counted? Brandwave collects information about searches that people make online using Behrens’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “behrens” ## Which watering can brands compete with Behrens? - [Gardena](/demand/global-en/brands/gardena): Head-to-head: /demand/global-en/compare/behrens-vs-gardena - [Fiskars](/demand/global-en/brands/fiskars): Head-to-head: /demand/global-en/compare/behrens-vs-fiskars - [Neta](/demand/global-en/brands/neta): Head-to-head: /demand/global-en/compare/behrens-vs-neta - [Haws](/demand/global-en/brands/haws): Head-to-head: /demand/global-en/compare/behrens-vs-haws - [Hozelock](/demand/global-en/brands/hozelock): Head-to-head: /demand/global-en/compare/behrens-vs-hozelock - [Burgon & Ball](/demand/global-en/brands/burgon-and-ball) - [Draper](/demand/global-en/brands/draper) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Behrens: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/behrens This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/behrens. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.