---
title: "Barracuda: search popularity and Share of Search worldwide"
description: "Barracuda is an email and network security provider. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/barracuda-networks"
publisher: "Brandwave"
---

# Barracuda: search popularity and Share of Search worldwide

Barracuda is an email and network security provider. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Barracuda
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among email security gateways**: 4.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Email security gateways | 5 | 4.4% | 14.8K |
| Email security platforms | 4 | 7.3% | 14.8K |
| Email archiving platforms | 3 | 7.9% | 14.8K |

- [Email security gateways](/demand/global-en/categories/email-security-gateways)
- [Email security platforms](/demand/global-en/categories/email-security-platforms)
- [Email archiving platforms](/demand/global-en/categories/email-archiving-platforms)

## How has branded search demand for Barracuda changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Barracuda worldwide held steady at 14.8K.
- Across the 11 months ending August 2026, Barracuda’s estimated Share of Search among email security gateways worldwide peaked at 5.5% in July 2026 and was lowest at 3.6% in February 2026.
- Across the 11 months ending August 2026, Barracuda’s estimated Share of Search among email security platforms worldwide increased from 6.5% to 7.3%.
- Across the 11 months ending August 2026, Barracuda’s estimated Share of Search among email security platforms worldwide peaked at 9.2% in July 2026 and was lowest at 6% in February 2026.
- Across the 11 months ending August 2026, Barracuda’s estimated Share of Search among email archiving platforms worldwide increased from 6.8% to 7.9%.
- Across the 11 months ending August 2026, Barracuda’s estimated Share of Search among email archiving platforms worldwide peaked at 9.9% in July 2026 and was lowest at 6.4% in February 2026.
- Across the 11 months ending August 2026, Barracuda rose from 4th to 3rd among email archiving platforms worldwide.

## How did search popularity change for email security gateways worldwide in August 2026?

- In August 2026, Proofpoint gained estimated Share of Search among email security gateways worldwide, from 15.2% to 18%.
- In August 2026, Barracuda lost estimated Share of Search among email security gateways worldwide, from 5.5% to 4.4%.
- In August 2026, Abnormal lost estimated Share of Search among email security gateways worldwide, from 40.7% to 39.8%.
- In August 2026, Mimecast lost estimated Share of Search among email security gateways worldwide, from 27.3% to 26.7%.
- Estimated monthly branded searches for IRONSCALES worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.

## How did search popularity change for email security platforms worldwide in August 2026?

- In August 2026, Proofpoint gained estimated Share of Search among email security platforms worldwide, from 25.6% to 29.9%.
- In August 2026, Barracuda lost estimated Share of Search among email security platforms worldwide, from 9.2% to 7.3%.
- In August 2026, Mimecast lost estimated Share of Search among email security platforms worldwide, from 46.1% to 44.4%.
- In August 2026, Avanan lost estimated Share of Search among email security platforms worldwide, from 16.9% to 16.2%.
- Estimated monthly branded searches for Abnormal Security worldwide fell 45.7% over 11 measured months, from 8.1K to 4.4K in August 2026.

## How did search popularity change for email archiving platforms worldwide in August 2026?

- In August 2026, Proofpoint gained estimated Share of Search among email archiving platforms worldwide, from 27.4% to 32.4%.
- In August 2026, Barracuda lost estimated Share of Search among email archiving platforms worldwide, from 9.9% to 7.9%.
- In August 2026, Global Relay lost estimated Share of Search among email archiving platforms worldwide, from 8.1% to 6.4%.
- In August 2026, Mimecast lost estimated Share of Search among email archiving platforms worldwide, from 49.3% to 48.1%.
- Estimated monthly branded searches for Smarsh worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Email security gateways | 14.8K | 4.1% | 5 |
| Nov 2025 | Email security gateways | 12.1K | 3.6% | 5 |
| Dec 2025 | Email security gateways | 12.1K | 3.7% | 5 |
| Jan 2026 | Email security gateways | 14.8K | 3.7% | 5 |
| Feb 2026 | Email security gateways | 12.1K | 3.6% | 5 |
| Mar 2026 | Email security gateways | 14.8K | 4% | 5 |
| Apr 2026 | Email security gateways | 14.8K | 4.4% | 5 |
| May 2026 | Email security gateways | 14.8K | 4.4% | 5 |
| Jun 2026 | Email security gateways | 14.8K | 4.1% | 5 |
| Jul 2026 | Email security gateways | 18.1K | 5.5% | 5 |
| Aug 2026 | Email security gateways | 14.8K | 4.4% | 5 |
| Sep 2026 | Email security gateways | — | — | — |
| Oct 2025 | Email security platforms | 14.8K | 6.5% | 4 |
| Nov 2025 | Email security platforms | 12.1K | 6% | 4 |
| Dec 2025 | Email security platforms | 12.1K | 6.4% | 4 |
| Jan 2026 | Email security platforms | 14.8K | 6.4% | 4 |
| Feb 2026 | Email security platforms | 12.1K | 6% | 4 |
| Mar 2026 | Email security platforms | 14.8K | 6.2% | 4 |
| Apr 2026 | Email security platforms | 14.8K | 7.2% | 4 |
| May 2026 | Email security platforms | 14.8K | 7.3% | 4 |
| Jun 2026 | Email security platforms | 14.8K | 6.6% | 4 |
| Jul 2026 | Email security platforms | 18.1K | 9.2% | 4 |
| Aug 2026 | Email security platforms | 14.8K | 7.3% | 4 |
| Sep 2026 | Email security platforms | — | — | — |
| Oct 2025 | Email archiving platforms | 14.8K | 6.8% | 4 |
| Nov 2025 | Email archiving platforms | 12.1K | 6.4% | 4 |
| Dec 2025 | Email archiving platforms | 12.1K | 6.8% | 4 |
| Jan 2026 | Email archiving platforms | 14.8K | 6.9% | 4 |
| Feb 2026 | Email archiving platforms | 12.1K | 6.4% | 4 |
| Mar 2026 | Email archiving platforms | 14.8K | 6.4% | 4 |
| Apr 2026 | Email archiving platforms | 14.8K | 7.6% | 4 |
| May 2026 | Email archiving platforms | 14.8K | 7.7% | 3 |
| Jun 2026 | Email archiving platforms | 14.8K | 6.8% | 4 |
| Jul 2026 | Email archiving platforms | 18.1K | 9.9% | 3 |
| Aug 2026 | Email archiving platforms | 14.8K | 7.9% | 3 |
| Sep 2026 | Email archiving platforms | — | — | — |

## How is Barracuda measured?

Brandwave collects information about searches that people make online using Barracuda’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “barracuda networks”

## Which email security gateways compete with Barracuda?

- [Abnormal](/demand/global-en/brands/abnormal): Head-to-head: /demand/global-en/compare/abnormal-vs-barracuda-networks
- [Mimecast](/demand/global-en/brands/mimecast): Head-to-head: /demand/global-en/compare/barracuda-networks-vs-mimecast
- [Proofpoint](/demand/global-en/brands/proofpoint): Head-to-head: /demand/global-en/compare/barracuda-networks-vs-proofpoint
- [Avanan](/demand/global-en/brands/avanan): Head-to-head: /demand/global-en/compare/avanan-vs-barracuda-networks
- [IRONSCALES](/demand/global-en/brands/ironscales): Head-to-head: /demand/global-en/compare/barracuda-networks-vs-ironscales

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Barracuda: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/barracuda-networks

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/barracuda-networks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
