--- title: "Barkeepers Friend: search popularity worldwide" description: "Barkeepers Friend is cleaning products brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/barkeepers-friend" publisher: "Brandwave" --- # Barkeepers Friend: search popularity worldwide Barkeepers Friend is cleaning products brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Barkeepers Friend - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among stainless steel cleaners**: 11.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Stainless steel cleaners | 4 | 11.8% | 246K | | Oven cleaners | 3 | 14.5% | 246K | - [Stainless steel cleaners](/demand/global-en/categories/stainless-steel-cleaners) - [Oven cleaners](/demand/global-en/categories/oven-cleaners) ## How has branded search demand for Barkeepers Friend changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Barkeepers Friend worldwide rose from 165K to 246K. - Across the 11 months ending August 2026, Barkeepers Friend’s estimated Share of Search among stainless steel cleaners worldwide increased from 8.3% to 11.8%. - Across the 11 months ending August 2026, Barkeepers Friend’s estimated Share of Search among stainless steel cleaners worldwide peaked at 13.1% in July 2026 and was lowest at 7.1% in December 2025. - Across the 11 months ending August 2026, Barkeepers Friend’s estimated Share of Search among oven cleaners worldwide increased from 11.1% to 14.5%. - Across the 11 months ending August 2026, Barkeepers Friend’s estimated Share of Search among oven cleaners worldwide peaked at 17% in July 2026 and was lowest at 11.1% in November 2025. ## How did search popularity change for stainless steel cleaners worldwide in August 2026? - In August 2026, HG gained estimated Share of Search among stainless steel cleaners worldwide, from 29.4% to 32.3%. - In August 2026, Method gained estimated Share of Search among stainless steel cleaners worldwide, from 19.7% to 21.6%. - In August 2026, Cameo lost estimated Share of Search among stainless steel cleaners worldwide, from 35.9% to 32.3%. - In August 2026, Barkeepers Friend lost estimated Share of Search among stainless steel cleaners worldwide, from 13.1% to 11.8%. - Estimated monthly branded searches for Weiman worldwide rose 49.4% over 11 measured months, from 8.1K to 12.1K in August 2026. ## How did search popularity change for oven cleaners worldwide in August 2026? - In August 2026, HG gained estimated Share of Search among oven cleaners worldwide, from 37.9% to 39.7%. - In August 2026, Zep gained estimated Share of Search among oven cleaners worldwide, from 37.9% to 39.7%. - In August 2026, Barkeepers Friend lost estimated Share of Search among oven cleaners worldwide, from 17% to 14.5%. - In August 2026, Easy-Off lost estimated Share of Search among oven cleaners worldwide, from 3.5% to 3%. - Estimated monthly branded searches for Mr Muscle worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026. - Estimated monthly branded searches for Oven Pride worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Stainless steel cleaners | 165K | 8.3% | 4 | | Nov 2025 | Stainless steel cleaners | 165K | 8.3% | 4 | | Dec 2025 | Stainless steel cleaners | 165K | 7.1% | 4 | | Jan 2026 | Stainless steel cleaners | 201K | 9.9% | 4 | | Feb 2026 | Stainless steel cleaners | 165K | 8.3% | 4 | | Mar 2026 | Stainless steel cleaners | 201K | 9.9% | 4 | | Apr 2026 | Stainless steel cleaners | 201K | 9.9% | 4 | | May 2026 | Stainless steel cleaners | 201K | 9.9% | 4 | | Jun 2026 | Stainless steel cleaners | 201K | 10.3% | 4 | | Jul 2026 | Stainless steel cleaners | 246K | 13.1% | 4 | | Aug 2026 | Stainless steel cleaners | 246K | 11.8% | 4 | | Sep 2026 | Stainless steel cleaners | — | — | — | | Oct 2025 | Oven cleaners | 165K | 11.1% | 3 | | Nov 2025 | Oven cleaners | 165K | 11.1% | 3 | | Dec 2025 | Oven cleaners | 165K | 11.2% | 3 | | Jan 2026 | Oven cleaners | 201K | 13.1% | 3 | | Feb 2026 | Oven cleaners | 165K | 11.2% | 3 | | Mar 2026 | Oven cleaners | 201K | 13.1% | 3 | | Apr 2026 | Oven cleaners | 201K | 12.3% | 3 | | May 2026 | Oven cleaners | 201K | 12.3% | 3 | | Jun 2026 | Oven cleaners | 201K | 12.2% | 3 | | Jul 2026 | Oven cleaners | 246K | 17% | 3 | | Aug 2026 | Oven cleaners | 246K | 14.5% | 3 | | Sep 2026 | Oven cleaners | — | — | — | ## How is Barkeepers Friend measured? Brandwave collects information about searches that people make online using Barkeepers Friend’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “barkeepers friend” ## Which stainless steel cleaners compete with Barkeepers Friend? - [Cameo](/demand/global-en/brands/cameo): Head-to-head: /demand/global-en/compare/barkeepers-friend-vs-cameo - [HG](/demand/global-en/brands/hg): Head-to-head: /demand/global-en/compare/barkeepers-friend-vs-hg - [Method](/demand/global-en/brands/method): Head-to-head: /demand/global-en/compare/barkeepers-friend-vs-method - [Zoflora](/demand/global-en/brands/zoflora): Head-to-head: /demand/global-en/compare/barkeepers-friend-vs-zoflora - [Weiman](/demand/global-en/brands/weiman): Head-to-head: /demand/global-en/compare/barkeepers-friend-vs-weiman ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Barkeepers Friend: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/barkeepers-friend This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/barkeepers-friend. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.