---
title: "Bark: search popularity and Share of Search worldwide"
description: "Bark is a family location sharing app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/bark"
publisher: "Brandwave"
---

# Bark: search popularity and Share of Search worldwide

Bark is a family location sharing app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Bark
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among home services marketplaces**: 3.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Home services marketplaces | 4 | 3.1% | 22.2K |
| Pet bed brands | 2 | 19.9% | 22.2K |
| Dog treat brands | 2 | 26.9% | 22.2K |

- [Home services marketplaces](/demand/global-en/categories/home-services-marketplaces)
- [Pet bed brands](/demand/global-en/categories/pet-bed-brands)
- [Dog treat brands](/demand/global-en/categories/dog-treat-brands)

## How has branded search demand for Bark changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Bark worldwide held steady at 22.2K.
- Across the 11 months ending August 2026, Bark’s estimated Share of Search among home services marketplaces worldwide peaked at 4.1% in December 2025 and was lowest at 2.2% in March 2026.
- Across the 11 months ending August 2026, Bark’s estimated Share of Search among pet bed brands worldwide peaked at 19.9% in August 2026 and was lowest at 14.8% in March 2026.
- Across the 11 months ending August 2026, Bark’s estimated Share of Search among dog treat brands worldwide peaked at 30.6% in December 2025 and was lowest at 23% in April 2026.

## How did search popularity change for home services marketplaces worldwide in August 2026?

- In August 2026, Thumbtack gained estimated Share of Search among home services marketplaces worldwide, from 50.5% to 51.3%.
- In August 2026, Bark gained estimated Share of Search among home services marketplaces worldwide, from 2.5% to 3.1%.
- In August 2026, TaskRabbit gained estimated Share of Search among home services marketplaces worldwide, from 33.7% to 34.3%.
- In August 2026, Angi lost estimated Share of Search among home services marketplaces worldwide, from 12.4% to 10.3%.
- Estimated monthly branded searches for Handy worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.

## How did search popularity change for pet bed brands worldwide in August 2026?

- In August 2026, Bark gained estimated Share of Search among pet bed brands worldwide, from 18.6% to 19.9%.
- In August 2026, KONG gained estimated Share of Search among pet bed brands worldwide, from 69.4% to 70.4%.
- In August 2026, Snooza lost estimated Share of Search among pet bed brands worldwide, from 4.5% to 3.2%.
- In August 2026, Paws for Life lost estimated Share of Search among pet bed brands worldwide, from 6.8% to 5.9%.
- Estimated monthly branded searches for Best Friends by Sheri worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.

## How did search popularity change for dog treat brands worldwide in August 2026?

- In August 2026, Schmackos overtook ZIWI Peak to rank 3rd among dog treat brands worldwide, at 9.8%.
- In August 2026, Bark gained estimated Share of Search among dog treat brands worldwide, from 23.5% to 26.9%.
- In August 2026, Greenies lost estimated Share of Search among dog treat brands worldwide, from 52.7% to 49.1%.
- In August 2026, ZIWI Peak lost estimated Share of Search among dog treat brands worldwide, from 10.5% to 9.8%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Home services marketplaces | 22.2K | 3% | 4 |
| Nov 2025 | Home services marketplaces | 27.1K | 3.8% | 4 |
| Dec 2025 | Home services marketplaces | 27.1K | 4.1% | 4 |
| Jan 2026 | Home services marketplaces | 22.2K | 3% | 4 |
| Feb 2026 | Home services marketplaces | 18.1K | 2.8% | 4 |
| Mar 2026 | Home services marketplaces | 18.1K | 2.2% | 4 |
| Apr 2026 | Home services marketplaces | 18.1K | 2.3% | 4 |
| May 2026 | Home services marketplaces | 18.1K | 2.4% | 4 |
| Jun 2026 | Home services marketplaces | 18.1K | 2.5% | 4 |
| Jul 2026 | Home services marketplaces | 18.1K | 2.5% | 4 |
| Aug 2026 | Home services marketplaces | 22.2K | 3.1% | 4 |
| Sep 2026 | Home services marketplaces | — | — | — |
| Oct 2025 | Pet bed brands | 22.2K | 19.8% | 2 |
| Nov 2025 | Pet bed brands | 27.1K | 18.3% | 2 |
| Dec 2025 | Pet bed brands | 27.1K | 15.9% | 2 |
| Jan 2026 | Pet bed brands | 22.2K | 15.5% | 2 |
| Feb 2026 | Pet bed brands | 18.1K | 15.6% | 2 |
| Mar 2026 | Pet bed brands | 18.1K | 14.8% | 2 |
| Apr 2026 | Pet bed brands | 18.1K | 17.3% | 2 |
| May 2026 | Pet bed brands | 18.1K | 19.2% | 2 |
| Jun 2026 | Pet bed brands | 18.1K | 19.2% | 2 |
| Jul 2026 | Pet bed brands | 18.1K | 18.6% | 2 |
| Aug 2026 | Pet bed brands | 22.2K | 19.9% | 2 |
| Sep 2026 | Pet bed brands | — | — | — |
| Oct 2025 | Dog treat brands | 22.2K | 26.8% | 2 |
| Nov 2025 | Dog treat brands | 27.1K | 29.3% | 2 |
| Dec 2025 | Dog treat brands | 27.1K | 30.6% | 2 |
| Jan 2026 | Dog treat brands | 22.2K | 27.4% | 2 |
| Feb 2026 | Dog treat brands | 18.1K | 23.8% | 2 |
| Mar 2026 | Dog treat brands | 18.1K | 23.5% | 2 |
| Apr 2026 | Dog treat brands | 18.1K | 23% | 2 |
| May 2026 | Dog treat brands | 18.1K | 23% | 2 |
| Jun 2026 | Dog treat brands | 18.1K | 26% | 2 |
| Jul 2026 | Dog treat brands | 18.1K | 23.5% | 2 |
| Aug 2026 | Dog treat brands | 22.2K | 26.9% | 2 |
| Sep 2026 | Dog treat brands | — | — | — |

## How is Bark measured?

Brandwave collects information about searches that people make online using Bark’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “bark app”

## Which home services marketplaces compete with Bark?

- [Thumbtack](/demand/global-en/brands/thumbtack): Head-to-head: /demand/global-en/compare/bark-vs-thumbtack
- [TaskRabbit](/demand/global-en/brands/taskrabbit): Head-to-head: /demand/global-en/compare/bark-vs-taskrabbit
- [Angi](/demand/global-en/brands/angi): Head-to-head: /demand/global-en/compare/angi-vs-bark
- [Handy](/demand/global-en/brands/handy): Head-to-head: /demand/global-en/compare/bark-vs-handy

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Bark: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/bark

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/bark. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
