--- title: "Baofeng: search popularity worldwide" description: "Baofeng makes handheld two-way and amateur radios. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/baofeng" publisher: "Brandwave" --- # Baofeng: search popularity worldwide Baofeng makes handheld two-way and amateur radios. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Baofeng - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among ham radio brands**: 48.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Ham radio brands | 1 | 48.5% | 95.9K | - [Ham radio brands](/demand/global-en/categories/ham-radio-brands) ## Top ham radio brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Baofeng appeared in all five answers. Baofeng is the second most recommended of the 12. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Yaesu | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Baofeng | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Kenwood | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Icom | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | AnyTone | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Elecraft | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Xiegu | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | TIDRADIO | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | FlexRadio | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | Radioddity | 10th | 1 of 3 | 0 of 2 | 1 of 5 | | BTECH | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Quansheng | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ham radio brands - Asked ChatGPT "What's the best ham radio for beginners?": 1. Yaesu, 2. Baofeng, 3. Xiegu, 4. Radioddity - Asked ChatGPT "Which handheld ham radio should I buy?": 1. Yaesu, 2. Baofeng, 3. Kenwood - Asked ChatGPT "What are the best amateur radio brands?": 1. Yaesu, 2. Icom, 3. Kenwood, 4. Elecraft, 5. FlexRadio, 6. AnyTone, 7. Baofeng, 8. Xiegu - Searched Google, AI Overview "ham radio": 1. Baofeng - Searched Google, AI Overview "handheld ham radio": 1. Baofeng, 2. Yaesu, 3. TIDRADIO, 4. AnyTone, 5. Kenwood Not named in any answer: BTECH and Quansheng. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How has branded search demand for Baofeng changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Baofeng worldwide held steady, from 97.1K to 95.9K. - Across the 12 months ending September 2026, Baofeng’s share of searches among ham radio brands worldwide increased from 47% to 48.5%. - Across the 12 months ending September 2026, Baofeng’s share of searches among ham radio brands worldwide peaked at 49.9% in January 2026 and was lowest at 43.4% in August 2026. ## How did search popularity change for ham radio brands worldwide in September 2026? - In September 2026, Baofeng gained share of searches among ham radio brands worldwide, from 43.4% to 48.5%. - In September 2026, Radioddity lost share of searches among ham radio brands worldwide, from 8.1% to 6.1%. - In September 2026, BTECH lost share of searches among ham radio brands worldwide, from 5.6% to 4.2%. - In September 2026, Yaesu lost share of searches among ham radio brands worldwide, from 14.8% to 13.7%. - In September 2026, Icom lost share of searches among ham radio brands worldwide, from 8.4% to 7.7%. - Elecraft’s share of searches among ham radio brands worldwide has lost ground for 3 months in a row, from 3.8% to 2.7% in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ham radio brands | 97.1K | 47% | 1 | | Nov 2025 | Ham radio brands | 95.9K | 46.2% | 1 | | Dec 2025 | Ham radio brands | 95.9K | 46.3% | 1 | | Jan 2026 | Ham radio brands | 117K | 49.9% | 1 | | Feb 2026 | Ham radio brands | 95.9K | 48.8% | 1 | | Mar 2026 | Ham radio brands | 97.1K | 45.6% | 1 | | Apr 2026 | Ham radio brands | 95.9K | 47.4% | 1 | | May 2026 | Ham radio brands | 80.6K | 43.8% | 1 | | Jun 2026 | Ham radio brands | 79.4K | 45.6% | 1 | | Jul 2026 | Ham radio brands | 78.4K | 46.3% | 1 | | Aug 2026 | Ham radio brands | 79.4K | 43.4% | 1 | | Sep 2026 | Ham radio brands | 95.9K | 48.5% | 1 | ## How are Baofeng’s branded searches counted? Brandwave collects information about searches that people make online using Baofeng’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “baofeng” - “baofeng uv5r” ## Which ham radio brands compete with Baofeng? - [Yaesu](/demand/global-en/brands/yaesu): Head-to-head: /demand/global-en/compare/baofeng-vs-yaesu - [Icom](/demand/global-en/brands/icom): Head-to-head: /demand/global-en/compare/baofeng-vs-icom - [Radioddity](/demand/global-en/brands/radioddity): Head-to-head: /demand/global-en/compare/baofeng-vs-radioddity - [BTECH](/demand/global-en/brands/btech): Head-to-head: /demand/global-en/compare/baofeng-vs-btech - [TIDRADIO](/demand/global-en/brands/tidradio): Head-to-head: /demand/global-en/compare/baofeng-vs-tidradio - [FlexRadio](/demand/global-en/brands/flexradio) - [Quansheng](/demand/global-en/brands/quansheng) - [AnyTone](/demand/global-en/brands/anytone) - [Elecraft](/demand/global-en/brands/elecraft) - [Xiegu](/demand/global-en/brands/xiegu) - [Kenwood](/demand/global-en/brands/kenwood-radio) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Baofeng: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/baofeng This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/baofeng. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.