---
title: "Azure Machine Learning: search popularity worldwide"
description: "Microsoft Azure's platform for building and deploying machine learning models. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/azure-machine-learning"
publisher: "Brandwave"
---

# Azure Machine Learning: search popularity worldwide

Microsoft Azure's platform for building and deploying machine learning models. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Azure Machine Learning
- **Owned by**: Microsoft
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among AutoML platforms**: 0.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AutoML platforms | 5 | 0.2% | 6.6K |
| Machine learning platforms | 9 | 0.43% | 6.6K |
| MLOps platforms | 9 | 2.1% | 6.6K |

- [AutoML platforms](/demand/global-en/categories/automl-platforms)
- [Machine learning platforms](/demand/global-en/categories/machine-learning-platforms)
- [MLOps platforms](/demand/global-en/categories/mlops-platforms)

## Top AutoML platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Azure Machine Learning was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Azure Machine Learning is the second most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| H2O.ai | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Azure Machine Learning | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Amazon SageMaker | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| DataRobot | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Google Cloud | 5th | 3 of 3 | 2 of 2 | 5 of 5 |
| AutoGluon | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| PyCaret | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about AutoML platforms

- Asked ChatGPT "Which AutoML platform should I use?": 1. H2O.ai, 2. Azure Machine Learning, 3. Amazon SageMaker, 4. DataRobot, 5. Google Cloud
- Asked ChatGPT "What are the best AutoML platforms?": 1. Azure Machine Learning, 2. Amazon SageMaker, 3. DataRobot, 4. H2O.ai, 5. Google Cloud
- Asked ChatGPT "What's the best AutoML platform for model building?": 1. H2O.ai, 2. DataRobot, 3. Azure Machine Learning, 4. AutoGluon, 5. Amazon SageMaker, 6. Google Cloud
- Searched Google, AI Overview "automl platform": 1. Google Cloud, 2. Amazon SageMaker, 3. DataRobot, 4. H2O.ai, 5. AutoGluon, 6. Azure Machine Learning
- Searched Google, AI Overview "automated machine learning": 1. Google Cloud

Not named in any answer: PyCaret.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Azure Machine Learning changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Azure Machine Learning worldwide fell from 14.8K to 6.6K.
- Across the 12 months ending September 2026, Azure Machine Learning’s share of searches among AutoML platforms worldwide held steady, from 0.46% to 0.2%.
- Across the 12 months ending September 2026, Azure Machine Learning’s share of searches among machine learning platforms worldwide held steady, from 0.86% to 0.43%.
- Across the 12 months ending September 2026, Azure Machine Learning’s share of searches among MLOps platforms worldwide decreased from 3.1% to 2.1%.
- Across the 12 months ending September 2026, Azure Machine Learning’s share of searches among MLOps platforms worldwide peaked at 3.1% in October 2025 and was lowest at 1.8% in August 2026.
- Across the 12 months ending September 2026, Azure Machine Learning fell from 8th to 9th among MLOps platforms worldwide.

## How did search popularity change for AutoML platforms worldwide in September 2026?

- Estimated monthly branded searches for Google Cloud worldwide rose 16.4% over 12 measured months, from 2.3M to 2.6M in September 2026.
- Estimated monthly branded searches for PyCaret worldwide fell 55.6% over 12 measured months, from 5.4K to 2.4K in September 2026.
- Estimated monthly branded searches for Azure Machine Learning worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.
- Estimated monthly branded searches for DataRobot worldwide fell 55.4% over 12 measured months, from 22.2K to 9.9K in September 2026.
- Estimated monthly branded searches for AutoGluon worldwide fell 45.7% over 12 measured months, from 8.1K to 4.4K in September 2026.
- Estimated monthly branded searches for Amazon SageMaker worldwide fell 35.8% over 12 measured months, from 66K to 42.4K in September 2026.

## How did search popularity change for machine learning platforms worldwide in September 2026?

- In September 2026, Databricks gained share of searches among machine learning platforms worldwide, from 32.1% to 36.2%.
- In September 2026, H2O.ai lost share of searches among machine learning platforms worldwide, from 48.1% to 44.4%.
- Google Cloud Vertex AI’s share of searches among machine learning platforms worldwide has lost ground for 3 months in a row, from 8.5% to 6% in September 2026.
- Weights & Biases’ share of searches among machine learning platforms worldwide has lost ground for 3 months in a row, from 4.1% to 3.4% in September 2026.
- Estimated monthly branded searches for Domino Data Lab worldwide rose 22.2% over 12 measured months, from 3.6K to 4.4K in September 2026.
- Estimated monthly branded searches for Azure Machine Learning worldwide fell 55.4% over 12 measured months, from 14.8K to 6.6K in September 2026.

## How did search popularity change for MLOps platforms worldwide in September 2026?

- In September 2026, Amazon SageMaker gained share of searches among MLOps platforms worldwide, from 11.8% to 13.7%.
- In September 2026, Dataiku gained share of searches among MLOps platforms worldwide, from 11.3% to 13.1%.
- In September 2026, Google Cloud Vertex AI lost share of searches among MLOps platforms worldwide, from 30.8% to 29.2%.
- In September 2026, MLflow lost share of searches among MLOps platforms worldwide, from 16.9% to 16%.
- In September 2026, Weights & Biases lost share of searches among MLOps platforms worldwide, from 17.4% to 16.6%.
- Estimated monthly branded searches for Comet worldwide fell 69.7% over 12 measured months, from 2.9K to 880 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AutoML platforms | 14.8K | 0.46% | 5 |
| Nov 2025 | AutoML platforms | 12.1K | 0.4% | 5 |
| Dec 2025 | AutoML platforms | 9.9K | 0.33% | 5 |
| Jan 2026 | AutoML platforms | 12.1K | 0.4% | 5 |
| Feb 2026 | AutoML platforms | 12.1K | 0.38% | 5 |
| Mar 2026 | AutoML platforms | 12.1K | 0.33% | 5 |
| Apr 2026 | AutoML platforms | 9.9K | 0.28% | 5 |
| May 2026 | AutoML platforms | 9.9K | 0.3% | 5 |
| Jun 2026 | AutoML platforms | 8.1K | 0.24% | 5 |
| Jul 2026 | AutoML platforms | 6.6K | 0.21% | 5 |
| Aug 2026 | AutoML platforms | 5.4K | 0.16% | 5 |
| Sep 2026 | AutoML platforms | 6.6K | 0.2% | 5 |
| Oct 2025 | Machine learning platforms | 14.8K | 0.86% | 9 |
| Nov 2025 | Machine learning platforms | 12.1K | 0.77% | 9 |
| Dec 2025 | Machine learning platforms | 9.9K | 0.65% | 9 |
| Jan 2026 | Machine learning platforms | 12.1K | 0.78% | 9 |
| Feb 2026 | Machine learning platforms | 12.1K | 0.79% | 9 |
| Mar 2026 | Machine learning platforms | 12.1K | 0.76% | 9 |
| Apr 2026 | Machine learning platforms | 9.9K | 0.62% | 9 |
| May 2026 | Machine learning platforms | 9.9K | 0.65% | 9 |
| Jun 2026 | Machine learning platforms | 8.1K | 0.51% | 9 |
| Jul 2026 | Machine learning platforms | 6.6K | 0.46% | 9 |
| Aug 2026 | Machine learning platforms | 5.4K | 0.38% | 9 |
| Sep 2026 | Machine learning platforms | 6.6K | 0.43% | 9 |
| Oct 2025 | MLOps platforms | 14.8K | 3.1% | 8 |
| Nov 2025 | MLOps platforms | 12.1K | 2.6% | 8 |
| Dec 2025 | MLOps platforms | 9.9K | 2.3% | 9 |
| Jan 2026 | MLOps platforms | 12.1K | 2.7% | 8 |
| Feb 2026 | MLOps platforms | 12.1K | 2.9% | 8 |
| Mar 2026 | MLOps platforms | 12.1K | 2.4% | 8 |
| Apr 2026 | MLOps platforms | 9.9K | 2% | 8 |
| May 2026 | MLOps platforms | 9.9K | 2.4% | 8 |
| Jun 2026 | MLOps platforms | 8.1K | 2.1% | 8 |
| Jul 2026 | MLOps platforms | 6.6K | 2% | 9 |
| Aug 2026 | MLOps platforms | 5.4K | 1.8% | 9 |
| Sep 2026 | MLOps platforms | 6.6K | 2.1% | 9 |

## How are Azure Machine Learning’s branded searches counted?

Brandwave collects information about searches that people make online using Azure Machine Learning’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “azure machine learning”

## Which AutoML platforms compete with Azure Machine Learning?

- [Google Cloud](/demand/global-en/brands/google-cloud)
- [H2O.ai](/demand/global-en/brands/h2o-ai): Head-to-head: /demand/global-en/compare/azure-machine-learning-vs-h2o-ai
- [Amazon SageMaker](/demand/global-en/brands/amazon-sagemaker): Head-to-head: /demand/global-en/compare/amazon-sagemaker-vs-azure-machine-learning
- [DataRobot](/demand/global-en/brands/datarobot): Head-to-head: /demand/global-en/compare/azure-machine-learning-vs-datarobot
- [AutoGluon](/demand/global-en/brands/autogluon): Head-to-head: /demand/global-en/compare/autogluon-vs-azure-machine-learning
- [PyCaret](/demand/global-en/brands/pycaret): Head-to-head: /demand/global-en/compare/azure-machine-learning-vs-pycaret

## Who owns Azure Machine Learning?

Azure Machine Learning is owned by Microsoft. Brandwave also tracks Microsoft Copilot, Azure AI Document Intelligence, Azure AI Search, Azure Bicep, Azure Blob Storage, Azure Container Apps, Azure Container Registry, Azure Cosmos DB, Azure Data Factory, Azure DevOps, Azure Service Bus, Azure Stream Analytics, Bing, Clipchamp, GitHub Actions, GitHub Copilot, LinkedIn, LinkedIn Ads, LinkedIn Recruiter, LinkedIn Sales Navigator, Microsoft 365, Microsoft Advertising, Microsoft Authenticator, Microsoft Azure, Microsoft Bookings, Microsoft Clarity, Microsoft Defender Vulnerability Management, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Dynamics 365 Supply Chain Management, Microsoft Edge, Microsoft Entra, Microsoft Forms, Microsoft Learn, Microsoft OneNote, Microsoft Planner, Microsoft Power Automate Process Mining, Microsoft Power BI, Microsoft PowerPoint, Microsoft Purview, Microsoft Surface, Microsoft Teams, Microsoft To Do, Microsoft Translator, Microsoft Visio, Microsoft Whiteboard, Minecraft, OneDrive, OneNote, Outlook, Power Automate, Power BI, SharePoint, Xbox and Xbox Game Pass, owned by the same company, worldwide.

- [Microsoft](/demand/global-en/companies/microsoft): Owns 66 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Azure Machine Learning?

Azure Machine Learning is owned by Microsoft. Brandwave also tracks Microsoft Copilot, Azure AI Document Intelligence, Azure AI Search, Azure Bicep, Azure Blob Storage, Azure Container Apps, Azure Container Registry, Azure Cosmos DB, Azure Data Factory, Azure DevOps, Azure Service Bus, Azure Stream Analytics, Bing, Clipchamp, GitHub Actions, GitHub Copilot, LinkedIn, LinkedIn Ads, LinkedIn Recruiter, LinkedIn Sales Navigator, Microsoft 365, Microsoft Advertising, Microsoft Authenticator, Microsoft Azure, Microsoft Bookings, Microsoft Clarity, Microsoft Defender Vulnerability Management, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Dynamics 365 Supply Chain Management, Microsoft Edge, Microsoft Entra, Microsoft Forms, Microsoft Learn, Microsoft OneNote, Microsoft Planner, Microsoft Power Automate Process Mining, Microsoft Power BI, Microsoft PowerPoint, Microsoft Purview, Microsoft Surface, Microsoft Teams, Microsoft To Do, Microsoft Translator, Microsoft Visio, Microsoft Whiteboard, Minecraft, OneDrive, OneNote, Outlook, Power Automate, Power BI, SharePoint, Xbox and Xbox Game Pass, owned by the same company, worldwide.

## Cite this page

Brandwave. "Azure Machine Learning: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/azure-machine-learning

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/azure-machine-learning. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
