--- title: "How popular is AXIS-Y? Searches and AI answers worldwide" description: "AXIS-Y is a Korean skincare brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/axis-y" publisher: "Brandwave" --- # How popular is AXIS-Y? Searches and AI answers worldwide AXIS-Y is a Korean skincare brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: AXIS-Y - **Market**: Global - **Measured month**: Oct 2026 - **Share of Search among Korean sunscreen brands**: 0.94% ## Where does AXIS-Y compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Korean sunscreen brands | 10 | 0.94% | 6.6K | - [Korean sunscreen brands](/demand/global-en/categories/korean-sunscreen-brands) ## Top Korean sunscreen brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, AXIS-Y did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Beauty of Joseon | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | SKIN1004 | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Round Lab | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Isntree | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | COSRX | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | haruharu wonder | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Torriden | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Anua | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Purito Seoul | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | MISSHA | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | AXIS-Y | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about Korean sunscreen brands - Asked ChatGPT "Which Korean sunscreen should I buy?": 1. Beauty of Joseon, 2. SKIN1004, 3. Round Lab, 4. Isntree - Asked ChatGPT "What are the best Korean sunscreen brands?": 1. Beauty of Joseon, 2. SKIN1004, 3. Round Lab, 4. Isntree, 5. Torriden - Asked ChatGPT "What's the best Korean sunscreen for oily skin?": 1. Isntree, 2. Beauty of Joseon, 3. SKIN1004 - Searched Google, AI Overview "korean sunscreen": 1. haruharu wonder, 2. Round Lab, 3. COSRX, 4. Beauty of Joseon, 5. SKIN1004 - Searched Google, AI Overview "best korean sunscreen": 1. Beauty of Joseon, 2. COSRX Not named in any answer: Anua, Purito Seoul, MISSHA and AXIS-Y. Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026. ## How has branded search demand for AXIS-Y changed worldwide over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for AXIS-Y worldwide rose from 4.4K to 6.6K. - Across the 12 months ending October 2026, AXIS-Y’s share of searches among Korean sunscreen brands worldwide held steady at 0.94%. ## How did search popularity change for Korean sunscreen brands worldwide in October 2026? - In October 2026, Beauty of Joseon gained share of searches among Korean sunscreen brands worldwide, from 62.7% to 64.4%. - In October 2026, haruharu wonder gained share of searches among Korean sunscreen brands worldwide, from 2.5% to 3.2%. - In October 2026, Round Lab lost share of searches among Korean sunscreen brands worldwide, from 10.3% to 8.7%. - In October 2026, COSRX lost share of searches among Korean sunscreen brands worldwide, from 4.6% to 3.9%. - In October 2026, Anua rose from 5th to 4th among Korean sunscreen brands worldwide. - In October 2026, AXIS-Y rose from 11th to 10th among Korean sunscreen brands worldwide. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Korean sunscreen brands | 4.4K | 0.94% | 10 | | Dec 2025 | Korean sunscreen brands | 4.4K | 1.1% | 10 | | Jan 2026 | Korean sunscreen brands | 4.4K | 0.92% | 10 | | Feb 2026 | Korean sunscreen brands | 4.4K | 0.91% | 10 | | Mar 2026 | Korean sunscreen brands | 6.6K | 1.1% | 10 | | Apr 2026 | Korean sunscreen brands | 8.1K | 1.1% | 10 | | May 2026 | Korean sunscreen brands | 8.1K | 1.1% | 11 | | Jun 2026 | Korean sunscreen brands | 8.1K | 1.1% | 11 | | Jul 2026 | Korean sunscreen brands | 8.1K | 1.3% | 10 | | Aug 2026 | Korean sunscreen brands | 6.6K | 1.1% | 10 | | Sep 2026 | Korean sunscreen brands | 5.4K | 0.92% | 11 | | Oct 2026 | Korean sunscreen brands | 6.6K | 0.94% | 10 | ## How are AXIS-Y’s branded searches counted? Brandwave collects information about searches that people make online using AXIS-Y’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “axis y sunscreen” ## Which Korean sunscreen brands compete with AXIS-Y? - [Beauty of Joseon](/demand/global-en/brands/beauty-of-joseon) - [Round Lab](/demand/global-en/brands/round-lab) - [SKIN1004](/demand/global-en/brands/skin1004) - [Anua](/demand/global-en/brands/anua) - [COSRX](/demand/global-en/brands/cosrx) - [haruharu wonder](/demand/global-en/brands/haruharu-wonder): Head-to-head: /demand/global-en/compare/axis-y-vs-haruharu-wonder - [Isntree](/demand/global-en/brands/isntree): Head-to-head: /demand/global-en/compare/axis-y-vs-isntree - [Purito Seoul](/demand/global-en/brands/purito): Head-to-head: /demand/global-en/compare/axis-y-vs-purito - [MISSHA](/demand/global-en/brands/missha): Head-to-head: /demand/global-en/compare/axis-y-vs-missha - [Torriden](/demand/global-en/brands/torriden): Head-to-head: /demand/global-en/compare/axis-y-vs-torriden ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is AXIS-Y? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/axis-y This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/axis-y. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.