---
title: "Avène: search popularity worldwide"
description: "Avène is a pharmacy skincare brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/avene"
publisher: "Brandwave"
---

# Avène: search popularity worldwide

Avène is a pharmacy skincare brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Avène
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among pharmacy skincare brands**: 3.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Pharmacy skincare brands | 5 | 3.7% | 246K |
| Tinted sunscreen brands | 5 | 4.4% | 246K |

- [Pharmacy skincare brands](/demand/global-en/categories/dermatologist-skincare-brands)
- [Tinted sunscreen brands](/demand/global-en/categories/tinted-sunscreen-brands)

## How has branded search demand for Avène changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Avène worldwide fell from 301K to 246K.
- Across the 12 months ending September 2026, Avène’s estimated Share of Search among pharmacy skincare brands worldwide decreased from 4.2% to 3.7%.
- Across the 12 months ending September 2026, Avène’s estimated Share of Search among tinted sunscreen brands worldwide peaked at 5.7% in May 2026 and was lowest at 4.4% in September 2026.

## How did search popularity change for pharmacy skincare brands worldwide in September 2026?

- In September 2026, Cetaphil overtook CeraVe and La Roche-Posay to become the leader among pharmacy skincare brands worldwide, with 30.5% estimated Share of Search.
- In September 2026, Eucerin gained estimated Share of Search among pharmacy skincare brands worldwide, from 8.9% to 10%.
- In September 2026, La Roche-Posay lost estimated Share of Search among pharmacy skincare brands worldwide, from 29.5% to 27.3%.
- In September 2026, CeraVe lost estimated Share of Search among pharmacy skincare brands worldwide, from 30.2% to 28.5%.
- Estimated monthly branded searches for Avène worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

## How did search popularity change for tinted sunscreen brands worldwide in September 2026?

- In September 2026, Cetaphil overtook CeraVe to become the leader among tinted sunscreen brands worldwide, with 36.3% estimated Share of Search.
- In September 2026, Clinique gained estimated Share of Search among tinted sunscreen brands worldwide, from 11% to 11.9%.
- In September 2026, Bioderma gained estimated Share of Search among tinted sunscreen brands worldwide, from 9% to 9.8%.
- In September 2026, CeraVe lost estimated Share of Search among tinted sunscreen brands worldwide, from 37.3% to 33.9%.
- In September 2026, Avène lost estimated Share of Search among tinted sunscreen brands worldwide, from 4.9% to 4.4%.
- Estimated monthly branded searches for Drunk Elephant worldwide fell 45.3% over 12 measured months, from 201K to 110K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Pharmacy skincare brands | 301K | 4.2% | 5 |
| Nov 2025 | Pharmacy skincare brands | 368K | 4.5% | 5 |
| Dec 2025 | Pharmacy skincare brands | 301K | 3.9% | 5 |
| Jan 2026 | Pharmacy skincare brands | 368K | 4.6% | 5 |
| Feb 2026 | Pharmacy skincare brands | 301K | 4% | 5 |
| Mar 2026 | Pharmacy skincare brands | 368K | 4.4% | 5 |
| Apr 2026 | Pharmacy skincare brands | 368K | 4.3% | 5 |
| May 2026 | Pharmacy skincare brands | 368K | 4.5% | 5 |
| Jun 2026 | Pharmacy skincare brands | 301K | 4.1% | 5 |
| Jul 2026 | Pharmacy skincare brands | 301K | 4% | 5 |
| Aug 2026 | Pharmacy skincare brands | 301K | 4% | 5 |
| Sep 2026 | Pharmacy skincare brands | 246K | 3.7% | 5 |
| Oct 2025 | Tinted sunscreen brands | 301K | 4.8% | 5 |
| Nov 2025 | Tinted sunscreen brands | 368K | 5% | 5 |
| Dec 2025 | Tinted sunscreen brands | 301K | 4.5% | 5 |
| Jan 2026 | Tinted sunscreen brands | 368K | 5.3% | 5 |
| Feb 2026 | Tinted sunscreen brands | 301K | 4.9% | 5 |
| Mar 2026 | Tinted sunscreen brands | 368K | 5.5% | 5 |
| Apr 2026 | Tinted sunscreen brands | 368K | 5.5% | 5 |
| May 2026 | Tinted sunscreen brands | 368K | 5.7% | 5 |
| Jun 2026 | Tinted sunscreen brands | 301K | 5% | 5 |
| Jul 2026 | Tinted sunscreen brands | 301K | 4.9% | 5 |
| Aug 2026 | Tinted sunscreen brands | 301K | 4.9% | 5 |
| Sep 2026 | Tinted sunscreen brands | 246K | 4.4% | 5 |

## How is Avène measured?

Brandwave collects information about searches that people make online using Avène’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “avene”

## Which pharmacy skincare brands compete with Avène?

- [Cetaphil](/demand/global-en/brands/cetaphil): Head-to-head: /demand/global-en/compare/avene-vs-cetaphil
- [CeraVe](/demand/global-en/brands/cerave): Head-to-head: /demand/global-en/compare/avene-vs-cerave
- [La Roche-Posay](/demand/global-en/brands/la-roche-posay): Head-to-head: /demand/global-en/compare/avene-vs-la-roche-posay
- [Eucerin](/demand/global-en/brands/eucerin): Head-to-head: /demand/global-en/compare/avene-vs-eucerin

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Avène: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/avene

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/avene. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
