---
title: "Asda: search popularity and Share of Search worldwide"
description: "Asda is supermarket brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/asda"
publisher: "Brandwave"
---

# Asda: search popularity and Share of Search worldwide

Asda is supermarket brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Asda
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among sorbet brands**: 0.86%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Sorbet brands | 5 | 0.86% | 8.1K |

- [Sorbet brands](/demand/global-en/categories/sorbet-brands)

## How has branded search demand for Asda changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Asda worldwide rose from 6.6K to 8.1K.
- Across the 11 months ending August 2026, Asda’s estimated Share of Search among sorbet brands worldwide held steady, from 1% to 0.86%.

## How did search popularity change for sorbet brands worldwide in August 2026?

- In August 2026, Del Monte overtook Solero to rank 2nd among sorbet brands worldwide, at 11.7%.
- In August 2026, Haagen-Dazs gained estimated Share of Search among sorbet brands worldwide, from 69.6% to 71.4%.
- In August 2026, Solero lost estimated Share of Search among sorbet brands worldwide, from 14% to 9.6%.
- Estimated monthly branded searches for Asda worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sorbet brands | 6.6K | 1% | 5 |
| Nov 2025 | Sorbet brands | 6.6K | 1% | 5 |
| Dec 2025 | Sorbet brands | 8.1K | 1.2% | 5 |
| Jan 2026 | Sorbet brands | 6.6K | 0.99% | 5 |
| Feb 2026 | Sorbet brands | 6.6K | 1% | 5 |
| Mar 2026 | Sorbet brands | 8.1K | 1.2% | 5 |
| Apr 2026 | Sorbet brands | 8.1K | 0.99% | 5 |
| May 2026 | Sorbet brands | 8.1K | 0.84% | 5 |
| Jun 2026 | Sorbet brands | 8.1K | 0.96% | 5 |
| Jul 2026 | Sorbet brands | 8.1K | 0.84% | 5 |
| Aug 2026 | Sorbet brands | 8.1K | 0.86% | 5 |
| Sep 2026 | Sorbet brands | — | — | — |

## How is Asda measured?

Brandwave collects information about searches that people make online using Asda’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “asda supermarket”

## Which sorbet brands compete with Asda?

- [Haagen-Dazs](/demand/global-en/brands/haagen-dazs): Head-to-head: /demand/global-en/compare/asda-vs-haagen-dazs
- [Del Monte](/demand/global-en/brands/del-monte): Head-to-head: /demand/global-en/compare/asda-vs-del-monte
- [Solero](/demand/global-en/brands/solero): Head-to-head: /demand/global-en/compare/asda-vs-solero
- [Talenti](/demand/global-en/brands/talenti): Head-to-head: /demand/global-en/compare/asda-vs-talenti
- [Ciao Bella](/demand/global-en/brands/ciao-bella): Head-to-head: /demand/global-en/compare/asda-vs-ciao-bella

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Asda: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/asda

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/asda. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.