---
title: "Apple Journal: search popularity worldwide"
description: "Apple Journal is Apple's journaling app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/apple-journal"
publisher: "Brandwave"
---

# Apple Journal: search popularity worldwide

Apple Journal is Apple's journaling app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Apple Journal
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among journaling apps**: 1.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Journaling apps | 6 | 1.4% | 4.4K |

- [Journaling apps](/demand/global-en/categories/journaling-apps)

## Top journaling apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Apple Journal appeared in all five answers. Apple Journal is the second most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Day One | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Apple Journal | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Journey | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Diarium | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Daylio | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Reflectly | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Penzu | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about journaling apps

- Asked ChatGPT "Which journaling app should I use?": 1. Day One, 2. Apple Journal, 3. Daylio, 4. Journey
- Asked ChatGPT "What are the best journaling apps?": 1. Day One, 2. Apple Journal, 3. Journey, 4. Daylio, 5. Diarium
- Asked ChatGPT "What's the best journaling app for daily reflection?": 1. Day One, 2. Apple Journal, 3. Reflectly, 4. Daylio
- Searched Google, AI Overview "journaling apps": 1. Day One, 2. Apple Journal, 3. Diarium, 4. Journey
- Searched Google, AI Overview "journal app": 1. Day One, 2. Apple Journal, 3. Diarium, 4. Journey

Not named in any answer: Penzu.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Apple Journal changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Apple Journal worldwide fell from 6.6K to 4.4K.
- Across the 12 months ending September 2026, Apple Journal’s share of searches among journaling apps worldwide decreased from 3.5% to 1.4%.
- Across the 12 months ending September 2026, Apple Journal’s share of searches among journaling apps worldwide peaked at 4.3% in January 2026 and was lowest at 1% in May 2026.
- Across the 12 months ending September 2026, Apple Journal fell from 5th to 6th among journaling apps worldwide.

## How did search popularity change for journaling apps worldwide in September 2026?

- In September 2026, Day One gained share of searches among journaling apps worldwide, from 70.9% to 79.2%.
- In September 2026, Daylio lost share of searches among journaling apps worldwide, from 7.5% to 3.8%.
- In September 2026, Penzu lost share of searches among journaling apps worldwide, from 13.7% to 10.4%.
- In September 2026, Reflectly lost share of searches among journaling apps worldwide, from 2.7% to 2.1%.
- Estimated monthly branded searches for Journey worldwide fell 54.5% over 12 measured months, from 110 to 50 in September 2026.
- Estimated monthly branded searches for Apple Journal worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Journaling apps | 6.6K | 3.5% | 5 |
| Nov 2025 | Journaling apps | 5.4K | 2.2% | 5 |
| Dec 2025 | Journaling apps | 8.1K | 3.8% | 5 |
| Jan 2026 | Journaling apps | 9.9K | 4.3% | 5 |
| Feb 2026 | Journaling apps | 4.4K | 2.5% | 5 |
| Mar 2026 | Journaling apps | 4.4K | 1.9% | 5 |
| Apr 2026 | Journaling apps | 4.4K | 2.1% | 6 |
| May 2026 | Journaling apps | 4.4K | 1% | 6 |
| Jun 2026 | Journaling apps | 4.4K | 1.8% | 6 |
| Jul 2026 | Journaling apps | 4.4K | 2.2% | 6 |
| Aug 2026 | Journaling apps | 4.4K | 1.8% | 6 |
| Sep 2026 | Journaling apps | 4.4K | 1.4% | 6 |

## How are Apple Journal’s branded searches counted?

Brandwave collects information about searches that people make online using Apple Journal’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “apple journal app”

## Which journaling apps compete with Apple Journal?

- [Day One](/demand/global-en/brands/day-one)
- [Penzu](/demand/global-en/brands/penzu): Head-to-head: /demand/global-en/compare/apple-journal-vs-penzu
- [Daylio](/demand/global-en/brands/daylio): Head-to-head: /demand/global-en/compare/apple-journal-vs-daylio
- [Diarium](/demand/global-en/brands/diarium): Head-to-head: /demand/global-en/compare/apple-journal-vs-diarium
- [Reflectly](/demand/global-en/brands/reflectly): Head-to-head: /demand/global-en/compare/apple-journal-vs-reflectly
- [Journey](/demand/global-en/brands/journey): Head-to-head: /demand/global-en/compare/apple-journal-vs-journey

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Apple Journal: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/apple-journal

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/apple-journal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
