---
title: "Appcast: search popularity worldwide"
description: "Appcast is a recruitment marketing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/appcast"
publisher: "Brandwave"
---

# Appcast: search popularity worldwide

Appcast is a recruitment marketing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Appcast
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among recruitment marketing platforms**: 1.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Recruitment marketing platforms | 5 | 1.7% | 2.9K |

- [Recruitment marketing platforms](/demand/global-en/categories/recruitment-marketing-platforms)

## How has branded search demand for Appcast changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Appcast worldwide fell from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Appcast rose from 6th to 5th among recruitment marketing platforms worldwide.

## How did search popularity change for recruitment marketing platforms worldwide in September 2026?

- In September 2026, SmartRecruiters overtook iCIMS to rank 2nd among recruitment marketing platforms worldwide, with 28.6% of the searches.
- In September 2026, Joveo gained share of searches among recruitment marketing platforms worldwide, from 5.6% to 8.6%.
- In September 2026, Teamtailor gained share of searches among recruitment marketing platforms worldwide, from 34% to 35%.
- In September 2026, iCIMS lost share of searches among recruitment marketing platforms worldwide, from 27.8% to 23.4%.
- Appcast’s share of searches among recruitment marketing platforms worldwide has lost ground for 3 months in a row, from 2.2% to 1.7% in September 2026.
- Estimated monthly branded searches for Symphony Talent worldwide rose 13.6% over 12 measured months, from 880 to 1K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Recruitment marketing platforms | 3.6K | 1.9% | 6 |
| Nov 2025 | Recruitment marketing platforms | 2.4K | 1.5% | 6 |
| Dec 2025 | Recruitment marketing platforms | 2.4K | 1.6% | 6 |
| Jan 2026 | Recruitment marketing platforms | 2.9K | 1.7% | 6 |
| Feb 2026 | Recruitment marketing platforms | 2.9K | 1.7% | 6 |
| Mar 2026 | Recruitment marketing platforms | 2.9K | 1.5% | 6 |
| Apr 2026 | Recruitment marketing platforms | 2.9K | 1.6% | 6 |
| May 2026 | Recruitment marketing platforms | 3.6K | 2.2% | 5 |
| Jun 2026 | Recruitment marketing platforms | 3.6K | 2.2% | 5 |
| Jul 2026 | Recruitment marketing platforms | 2.9K | 2.1% | 5 |
| Aug 2026 | Recruitment marketing platforms | 2.9K | 2% | 5 |
| Sep 2026 | Recruitment marketing platforms | 2.9K | 1.7% | 5 |

## How are Appcast’s branded searches counted?

Brandwave collects information about searches that people make online using Appcast’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “appcast”

## Which recruitment marketing platforms compete with Appcast?

- [Teamtailor](/demand/global-en/brands/teamtailor)
- [SmartRecruiters](/demand/global-en/brands/smartrecruiters): Head-to-head: /demand/global-en/compare/appcast-vs-smartrecruiters
- [iCIMS](/demand/global-en/brands/icims): Head-to-head: /demand/global-en/compare/appcast-vs-icims
- [Joveo](/demand/global-en/brands/joveo): Head-to-head: /demand/global-en/compare/appcast-vs-joveo
- [Beamery](/demand/global-en/brands/beamery): Head-to-head: /demand/global-en/compare/appcast-vs-beamery
- [Symphony Talent](/demand/global-en/brands/symphony-talent): Head-to-head: /demand/global-en/compare/appcast-vs-symphony-talent
- [Phenom](/demand/global-en/brands/phenom)
- [Clinch](/demand/global-en/brands/clinch)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Appcast: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/appcast

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/appcast. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.