---
title: "AnswerThePublic: search popularity worldwide"
description: "AnswerThePublic is a keyword research tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/answerthepublic"
publisher: "Brandwave"
---

# AnswerThePublic: search popularity worldwide

AnswerThePublic is a keyword research tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: AnswerThePublic
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among keyword research tools**: 5.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Keyword research tools | 5 | 5.7% | 110K |
| SEO tools | 5 | 6% | 110K |

- [Keyword research tools](/demand/global-en/categories/keyword-research-tools)
- [SEO tools](/demand/global-en/categories/seo-tools)

## Top keyword research tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, AnswerThePublic was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. AnswerThePublic is the sixth most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Semrush | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Google Keyword Planner | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Ahrefs | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| KWFinder | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Ubersuggest | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| AnswerThePublic | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Moz | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about keyword research tools

- Asked ChatGPT "Which keyword research tool should I use?": 1. Semrush, 2. Ahrefs, 3. Google Keyword Planner, 4. KWFinder
- Asked ChatGPT "What are the best keyword research tools?": 1. Ahrefs, 2. Semrush, 3. Google Keyword Planner, 4. KWFinder, 5. Ubersuggest, 6. AnswerThePublic
- Asked ChatGPT "What's the best keyword research tool for search optimisation?": 1. Semrush, 2. Ahrefs, 3. Google Keyword Planner, 4. KWFinder
- Searched Google, AI Overview "keyword research tools": 1. Google Keyword Planner, 2. Ahrefs, 3. AnswerThePublic, 4. Semrush, 5. Ubersuggest
- Searched Google, AI Overview "seo keyword tool": 1. Semrush, 2. Google Keyword Planner, 3. Ubersuggest

Not named in any answer: Moz.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for AnswerThePublic changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for AnswerThePublic worldwide fell from 165K to 110K.
- Across the 12 months ending September 2026, AnswerThePublic’s share of searches among keyword research tools worldwide decreased from 7.1% to 5.7%.
- Across the 12 months ending September 2026, AnswerThePublic’s share of searches among keyword research tools worldwide peaked at 10.1% in February 2026 and was lowest at 5.7% in September 2026.
- Across the 12 months ending September 2026, AnswerThePublic’s share of searches among SEO tools worldwide decreased from 7.4% to 6%.
- Across the 12 months ending September 2026, AnswerThePublic’s share of searches among SEO tools worldwide peaked at 10.5% in February 2026 and was lowest at 6% in September 2026.

## How did search popularity change for keyword research tools worldwide in September 2026?

- In September 2026, Google Keyword Planner overtook Ahrefs to rank 2nd among keyword research tools worldwide, with 18.4% of the searches.
- In September 2026, Semrush gained share of searches among keyword research tools worldwide, from 38.5% to 43.3%.
- In September 2026, Ahrefs lost share of searches among keyword research tools worldwide, from 20.7% to 18.2%.
- In September 2026, AnswerThePublic lost share of searches among keyword research tools worldwide, from 7.1% to 5.7%.
- In September 2026, Moz lost share of searches among keyword research tools worldwide, from 7.1% to 5.7%.
- Estimated monthly branded searches for KWFinder worldwide fell 45.5% over 12 measured months, from 9.9K to 5.4K in September 2026.

## How did search popularity change for SEO tools worldwide in September 2026?

- In September 2026, Semrush gained share of searches among SEO tools worldwide, from 42.3% to 45.5%.
- In September 2026, AnswerThePublic lost share of searches among SEO tools worldwide, from 7.8% to 6%.
- In September 2026, Ahrefs lost share of searches among SEO tools worldwide, from 17.5% to 16.4%.
- In September 2026, Ubersuggest lost share of searches among SEO tools worldwide, from 9.5% to 9%.
- Estimated monthly branded searches for Screaming Frog worldwide rose 100% over 12 measured months, from 20 to 40 in September 2026.
- Estimated monthly branded searches for Moz Pro worldwide fell 45.8% over 12 measured months, from 3K to 1.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Keyword research tools | 165K | 7.1% | 5 |
| Nov 2025 | Keyword research tools | 201K | 9% | 5 |
| Dec 2025 | Keyword research tools | 165K | 9.2% | 5 |
| Jan 2026 | Keyword research tools | 201K | 9.8% | 5 |
| Feb 2026 | Keyword research tools | 201K | 10.1% | 5 |
| Mar 2026 | Keyword research tools | 165K | 5.8% | 5 |
| Apr 2026 | Keyword research tools | 201K | 8.6% | 5 |
| May 2026 | Keyword research tools | 165K | 8% | 5 |
| Jun 2026 | Keyword research tools | 165K | 8.2% | 5 |
| Jul 2026 | Keyword research tools | 135K | 6.5% | 5 |
| Aug 2026 | Keyword research tools | 135K | 7.1% | 5 |
| Sep 2026 | Keyword research tools | 110K | 5.7% | 5 |
| Oct 2025 | SEO tools | 165K | 7.4% | 5 |
| Nov 2025 | SEO tools | 201K | 9.4% | 5 |
| Dec 2025 | SEO tools | 165K | 9.7% | 5 |
| Jan 2026 | SEO tools | 201K | 10.3% | 5 |
| Feb 2026 | SEO tools | 201K | 10.5% | 5 |
| Mar 2026 | SEO tools | 165K | 6% | 5 |
| Apr 2026 | SEO tools | 201K | 9.3% | 5 |
| May 2026 | SEO tools | 165K | 8.4% | 5 |
| Jun 2026 | SEO tools | 165K | 9% | 5 |
| Jul 2026 | SEO tools | 135K | 7.5% | 5 |
| Aug 2026 | SEO tools | 135K | 7.8% | 5 |
| Sep 2026 | SEO tools | 110K | 6% | 5 |

## How are AnswerThePublic’s branded searches counted?

Brandwave collects information about searches that people make online using AnswerThePublic’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “answerthepublic”

## Which keyword research tools compete with AnswerThePublic?

- [Semrush](/demand/global-en/brands/semrush)
- [Google Keyword Planner](/demand/global-en/brands/google-keyword-planner): Head-to-head: /demand/global-en/compare/answerthepublic-vs-google-keyword-planner
- [Ahrefs](/demand/global-en/brands/ahrefs): Head-to-head: /demand/global-en/compare/ahrefs-vs-answerthepublic
- [Ubersuggest](/demand/global-en/brands/ubersuggest): Head-to-head: /demand/global-en/compare/answerthepublic-vs-ubersuggest
- [Moz](/demand/global-en/brands/moz): Head-to-head: /demand/global-en/compare/answerthepublic-vs-moz
- [KWFinder](/demand/global-en/brands/kwfinder): Head-to-head: /demand/global-en/compare/answerthepublic-vs-kwfinder

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "AnswerThePublic: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/answerthepublic

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/answerthepublic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
