---
title: "American Standard: search popularity and Share of Search worldwide"
description: "American Standard is a bathroom brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/american-standard"
publisher: "Brandwave"
---

# American Standard: search popularity and Share of Search worldwide

American Standard is a bathroom brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: American Standard
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among toilet brands**: 1.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Toilet brands | 3 | 1.6% | 74K |

- [Toilet brands](/demand/global-en/categories/toilet-brands)

## How has branded search demand for American Standard changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for American Standard worldwide fell from 90.5K to 74K.
- Across the 11 months ending August 2026, American Standard’s estimated Share of Search among toilet brands worldwide held steady, from 2% to 1.6%.

## How did search popularity change for toilet brands worldwide in August 2026?

- In August 2026, Kohler gained estimated Share of Search among toilet brands worldwide, from 6.7% to 8.1%.
- In August 2026, Toto lost estimated Share of Search among toilet brands worldwide, from 91.1% to 89.7%.
- Estimated monthly branded searches for Caroma worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.
- Estimated monthly branded searches for American Standard worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Toilet brands | 90.5K | 2% | 3 |
| Nov 2025 | Toilet brands | 74K | 1.6% | 3 |
| Dec 2025 | Toilet brands | 74K | 1.7% | 3 |
| Jan 2026 | Toilet brands | 90.5K | 2% | 3 |
| Feb 2026 | Toilet brands | 74K | 1.6% | 3 |
| Mar 2026 | Toilet brands | 74K | 1.4% | 3 |
| Apr 2026 | Toilet brands | 74K | 1.4% | 3 |
| May 2026 | Toilet brands | 74K | 1.4% | 3 |
| Jun 2026 | Toilet brands | 74K | 1.4% | 3 |
| Jul 2026 | Toilet brands | 74K | 1.6% | 3 |
| Aug 2026 | Toilet brands | 74K | 1.6% | 3 |
| Sep 2026 | Toilet brands | — | — | — |

## How is American Standard measured?

Brandwave collects information about searches that people make online using American Standard’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “american standard”

## Which toilet brands compete with American Standard?

- [Toto](/demand/global-en/brands/toto): Head-to-head: /demand/global-en/compare/american-standard-vs-toto
- [Kohler](/demand/global-en/brands/kohler): Head-to-head: /demand/global-en/compare/american-standard-vs-kohler
- [Caroma](/demand/global-en/brands/caroma): Head-to-head: /demand/global-en/compare/american-standard-vs-caroma
- [Methven](/demand/global-en/brands/methven): Head-to-head: /demand/global-en/compare/american-standard-vs-methven

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "American Standard: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/american-standard

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/american-standard. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.