--- title: "Amazon ECR: search popularity worldwide" description: "Amazon Web Services' container image registry. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/amazon-ecr" publisher: "Brandwave" --- # Amazon ECR: search popularity worldwide Amazon Web Services' container image registry. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Amazon ECR - **Owned by**: Amazon Web Services - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among container registries**: 1.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Container registries | 3 | 1.3% | 5.4K | - [Container registries](/demand/global-en/categories/container-registries) ## Top container registries in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Amazon ECR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Amazon ECR is the most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Amazon ECR | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Google Artifact Registry | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Docker Hub | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Azure Container Registry | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | Harbor | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Quay | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Artifactory | 7th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about container registries - Asked ChatGPT "Which container registry should I use?": 1. Amazon ECR, 2. Google Artifact Registry, 3. Azure Container Registry, 4. Docker Hub, 5. Harbor - Asked ChatGPT "What are the best container registries?": 1. Amazon ECR, 2. Google Artifact Registry, 3. Azure Container Registry, 4. Docker Hub, 5. Harbor, 6. Artifactory - Asked ChatGPT "What's the best container registry for image storage?": 1. Amazon ECR, 2. Google Artifact Registry, 3. Azure Container Registry, 4. Harbor, 5. Docker Hub - Searched Google, AI Overview "container registry": 1. Docker Hub, 2. Azure Container Registry, 3. Google Artifact Registry, 4. Artifactory - Searched Google, AI Overview "docker image registry": 1. Docker Hub, 2. Quay, 3. Amazon ECR, 4. Google Artifact Registry, 5. Azure Container Registry Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for Amazon ECR changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Amazon ECR worldwide held steady at 5.4K. - Across the 12 months ending September 2026, Amazon ECR’s share of searches among container registries worldwide increased from 0.75% to 1.3%. - Across the 12 months ending September 2026, Amazon ECR rose from 4th to 3rd among container registries worldwide. ## How did search popularity change for container registries worldwide in September 2026? - Artifactory’s share of searches among container registries worldwide has gained ground for 3 months in a row, from 5.5% to 11.5% in September 2026. - Estimated monthly branded searches for Azure Container Registry worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026. - Estimated monthly branded searches for Docker Hub worldwide fell 45.3% over 12 measured months, from 673K to 368K in September 2026. - Estimated monthly branded searches for Quay worldwide fell 33.3% over 12 measured months, from 480 to 320 in September 2026. - Estimated monthly branded searches for Google Artifact Registry worldwide fell 31.6% over 12 measured months, from 1.9K to 1.3K in September 2026. - Estimated monthly branded searches for Harbor worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Container registries | 5.4K | 0.75% | 4 | | Nov 2025 | Container registries | 4.4K | 0.74% | 4 | | Dec 2025 | Container registries | 4.4K | 0.75% | 3 | | Jan 2026 | Container registries | 4.4K | 0.74% | 4 | | Feb 2026 | Container registries | 5.4K | 0.91% | 3 | | Mar 2026 | Container registries | 5.4K | 0.9% | 4 | | Apr 2026 | Container registries | 5.4K | 1.1% | 3 | | May 2026 | Container registries | 5.4K | 1.1% | 3 | | Jun 2026 | Container registries | 5.4K | 1.1% | 3 | | Jul 2026 | Container registries | 5.4K | 1.3% | 3 | | Aug 2026 | Container registries | 5.4K | 1.3% | 3 | | Sep 2026 | Container registries | 5.4K | 1.3% | 3 | ## How are Amazon ECR’s branded searches counted? Brandwave collects information about searches that people make online using Amazon ECR’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “amazon ecr” ## Which container registries compete with Amazon ECR? - [Docker Hub](/demand/global-en/brands/docker-hub): Head-to-head: /demand/global-en/compare/amazon-ecr-vs-docker-hub - [Artifactory](/demand/global-en/brands/artifactory): Head-to-head: /demand/global-en/compare/amazon-ecr-vs-artifactory - [Azure Container Registry](/demand/global-en/brands/azure-container-registry): Head-to-head: /demand/global-en/compare/amazon-ecr-vs-azure-container-registry - [Harbor](/demand/global-en/brands/harbor): Head-to-head: /demand/global-en/compare/amazon-ecr-vs-harbor - [Google Artifact Registry](/demand/global-en/brands/google-artifact-registry): Head-to-head: /demand/global-en/compare/amazon-ecr-vs-google-artifact-registry - [Quay](/demand/global-en/brands/quay) ## Who owns Amazon ECR? Amazon ECR is owned by Amazon Web Services. Brandwave also tracks AWS Lambda, Amazon CloudFront, Amazon Cognito, Amazon DynamoDB, Amazon ECS, Amazon RDS, Amazon Rekognition, Amazon SageMaker, Amazon Textract, AWS Amplify, AWS AppSync, AWS CDK, AWS Certification, AWS CloudFormation, AWS CodeArtifact, AWS Entity Resolution, AWS Glue and AWS WAF, owned by the same company, worldwide. - [Amazon Web Services](/demand/global-en/companies/amazon-web-services): Owns 19 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Amazon ECR? Amazon ECR is owned by Amazon Web Services. Brandwave also tracks AWS Lambda, Amazon CloudFront, Amazon Cognito, Amazon DynamoDB, Amazon ECS, Amazon RDS, Amazon Rekognition, Amazon SageMaker, Amazon Textract, AWS Amplify, AWS AppSync, AWS CDK, AWS Certification, AWS CloudFormation, AWS CodeArtifact, AWS Entity Resolution, AWS Glue and AWS WAF, owned by the same company, worldwide. ## Cite this page Brandwave. "Amazon ECR: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/amazon-ecr This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/amazon-ecr. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.