--- title: "Airflow: search popularity worldwide" description: "Airflow orchestrates data workflows. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/airflow" publisher: "Brandwave" --- # Airflow: search popularity worldwide Airflow orchestrates data workflows. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Airflow - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among workflow orchestration platforms**: 41.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Workflow orchestration platforms | 1 | 41.6% | 110K | | Data pipeline platforms | 1 | 46.4% | 110K | | Data orchestration platforms | 1 | 58.1% | 110K | - [Workflow orchestration platforms](/demand/global-en/categories/workflow-orchestration-platforms) - [Data pipeline platforms](/demand/global-en/categories/data-pipeline-platforms) - [Data orchestration platforms](/demand/global-en/categories/data-orchestration-platforms) ## How has branded search demand for Airflow changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Airflow worldwide fell from 135K to 110K. - Across the 11 months ending August 2026, Airflow’s estimated Share of Search among workflow orchestration platforms worldwide peaked at 47.1% in January 2026 and was lowest at 39.2% in May 2026. - Across the 11 months ending August 2026, Airflow’s estimated Share of Search among data pipeline platforms worldwide increased from 41.9% to 46.4%. - Across the 11 months ending August 2026, Airflow’s estimated Share of Search among data pipeline platforms worldwide peaked at 51.1% in January 2026 and was lowest at 41.9% in October 2025. - Across the 11 months ending August 2026, Airflow’s estimated Share of Search among data orchestration platforms worldwide increased from 57.1% to 58.1%. - Across the 11 months ending August 2026, Airflow’s estimated Share of Search among data orchestration platforms worldwide peaked at 63.1% in January 2026 and was lowest at 56.9% in July 2026. ## How did search popularity change for workflow orchestration platforms worldwide in August 2026? - In August 2026, Airflow gained estimated Share of Search among workflow orchestration platforms worldwide, from 40.8% to 41.6%. - In August 2026, Argo CD gained estimated Share of Search among workflow orchestration platforms worldwide, from 26.6% to 27.1%. - In August 2026, Dagster lost estimated Share of Search among workflow orchestration platforms worldwide, from 8.2% to 6.8%. - Estimated monthly branded searches for Temporal worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026. - Estimated monthly branded searches for Prefect worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026. ## How did search popularity change for data pipeline platforms worldwide in August 2026? - In August 2026, Airflow gained estimated Share of Search among data pipeline platforms worldwide, from 45.6% to 46.4%. - In August 2026, Dagster lost estimated Share of Search among data pipeline platforms worldwide, from 9.2% to 7.6%. - Estimated monthly branded searches for Fivetran worldwide fell 45.3% over 11 measured months, from 74K to 40.5K in August 2026. - Estimated monthly branded searches for Matillion worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026. - Estimated monthly branded searches for Prefect worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026. ## How did search popularity change for data orchestration platforms worldwide in August 2026? - In August 2026, Airflow gained estimated Share of Search among data orchestration platforms worldwide, from 56.9% to 58.1%. - In August 2026, Prefect gained estimated Share of Search among data orchestration platforms worldwide, from 31.3% to 32%. - In August 2026, Dagster lost estimated Share of Search among data orchestration platforms worldwide, from 11.5% to 9.6%. - Estimated monthly branded searches for Astronomer worldwide rose 22.9% over 11 measured months, from 480 to 590 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Workflow orchestration platforms | 135K | 41.6% | 1 | | Nov 2025 | Workflow orchestration platforms | 135K | 44.1% | 1 | | Dec 2025 | Workflow orchestration platforms | 135K | 46.4% | 1 | | Jan 2026 | Workflow orchestration platforms | 165K | 47.1% | 1 | | Feb 2026 | Workflow orchestration platforms | 135K | 44% | 1 | | Mar 2026 | Workflow orchestration platforms | 135K | 41.6% | 1 | | Apr 2026 | Workflow orchestration platforms | 135K | 44.1% | 1 | | May 2026 | Workflow orchestration platforms | 110K | 39.2% | 1 | | Jun 2026 | Workflow orchestration platforms | 110K | 39.2% | 1 | | Jul 2026 | Workflow orchestration platforms | 110K | 40.8% | 1 | | Aug 2026 | Workflow orchestration platforms | 110K | 41.6% | 1 | | Sep 2026 | Workflow orchestration platforms | — | — | — | | Oct 2025 | Data pipeline platforms | 135K | 41.9% | 1 | | Nov 2025 | Data pipeline platforms | 135K | 48.3% | 1 | | Dec 2025 | Data pipeline platforms | 135K | 50.7% | 1 | | Jan 2026 | Data pipeline platforms | 165K | 51.1% | 1 | | Feb 2026 | Data pipeline platforms | 135K | 48.7% | 1 | | Mar 2026 | Data pipeline platforms | 135K | 45.3% | 1 | | Apr 2026 | Data pipeline platforms | 135K | 48.7% | 1 | | May 2026 | Data pipeline platforms | 110K | 43.9% | 1 | | Jun 2026 | Data pipeline platforms | 110K | 43.6% | 1 | | Jul 2026 | Data pipeline platforms | 110K | 45.6% | 1 | | Aug 2026 | Data pipeline platforms | 110K | 46.4% | 1 | | Sep 2026 | Data pipeline platforms | — | — | — | | Oct 2025 | Data orchestration platforms | 135K | 57.1% | 1 | | Nov 2025 | Data orchestration platforms | 135K | 61.9% | 1 | | Dec 2025 | Data orchestration platforms | 135K | 61.9% | 1 | | Jan 2026 | Data orchestration platforms | 165K | 63.1% | 1 | | Feb 2026 | Data orchestration platforms | 135K | 61.9% | 1 | | Mar 2026 | Data orchestration platforms | 135K | 57.1% | 1 | | Apr 2026 | Data orchestration platforms | 135K | 61.9% | 1 | | May 2026 | Data orchestration platforms | 110K | 57% | 1 | | Jun 2026 | Data orchestration platforms | 110K | 57% | 1 | | Jul 2026 | Data orchestration platforms | 110K | 56.9% | 1 | | Aug 2026 | Data orchestration platforms | 110K | 58.1% | 1 | | Sep 2026 | Data orchestration platforms | — | — | — | ## How is Airflow measured? Brandwave collects information about searches that people make online using Airflow’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “airflow” ## Which workflow orchestration platforms compete with Airflow? - [Argo CD](/demand/global-en/brands/argo): Head-to-head: /demand/global-en/compare/airflow-vs-argo - [Prefect](/demand/global-en/brands/prefect): Head-to-head: /demand/global-en/compare/airflow-vs-prefect - [Dagster](/demand/global-en/brands/dagster): Head-to-head: /demand/global-en/compare/airflow-vs-dagster - [Temporal](/demand/global-en/brands/temporal): Head-to-head: /demand/global-en/compare/airflow-vs-temporal ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Airflow: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/airflow This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/airflow. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.