--- title: "Adobe Workfront: search popularity and Share of Search worldwide" description: "Adobe Workfront provides tools to organize marketing work, assets, approvals, and resources. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/adobe-workfront" publisher: "Brandwave" --- # Adobe Workfront: search popularity and Share of Search worldwide Adobe Workfront provides tools to organize marketing work, assets, approvals, and resources. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Adobe Workfront - **Owned by**: Adobe - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among marketing resource management platforms**: 77.5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Marketing resource management platforms | 1 | 77.5% | 28K | - [Marketing resource management platforms](/demand/global-en/categories/marketing-resource-management-platforms) ## How has branded search demand for Adobe Workfront changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Adobe Workfront worldwide fell from 39.3K to 28K. - Across the 11 months ending August 2026, Adobe Workfront’s estimated Share of Search among marketing resource management platforms worldwide decreased from 79.2% to 77.5%. - Across the 11 months ending August 2026, Adobe Workfront’s estimated Share of Search among marketing resource management platforms worldwide peaked at 80.1% in April 2026 and was lowest at 77.5% in May 2026. ## How did search popularity change for marketing resource management platforms worldwide in August 2026? - Estimated monthly branded searches for IntelligenceBank worldwide fell 37.7% over 11 measured months, from 1.6K to 1K in August 2026. - Estimated monthly branded searches for Adobe Workfront worldwide fell 28.8% over 11 measured months, from 39.3K to 28K in August 2026. - Estimated monthly branded searches for Screendragon worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026. - Estimated monthly branded searches for Aprimo worldwide fell 18.5% over 11 measured months, from 6.8K to 5.5K in August 2026. - Estimated monthly branded searches for MarcomCentral worldwide fell 15.2% over 11 measured months, from 330 to 280 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Marketing resource management platforms | 39.3K | 79.2% | 1 | | Nov 2025 | Marketing resource management platforms | 32.1K | 79.9% | 1 | | Dec 2025 | Marketing resource management platforms | 26.2K | 79.9% | 1 | | Jan 2026 | Marketing resource management platforms | 32.1K | 79.4% | 1 | | Feb 2026 | Marketing resource management platforms | 34.4K | 78% | 1 | | Mar 2026 | Marketing resource management platforms | 34.5K | 77.9% | 1 | | Apr 2026 | Marketing resource management platforms | 34.3K | 80.1% | 1 | | May 2026 | Marketing resource management platforms | 28K | 77.5% | 1 | | Jun 2026 | Marketing resource management platforms | 32.1K | 77.6% | 1 | | Jul 2026 | Marketing resource management platforms | 28K | 77.6% | 1 | | Aug 2026 | Marketing resource management platforms | 28K | 77.5% | 1 | | Sep 2026 | Marketing resource management platforms | — | — | — | ## How is Adobe Workfront measured? Brandwave collects information about searches that people make online using Adobe Workfront’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “adobe workfront” - “workfront” - “workfront marketing” ## Which marketing resource management platforms compete with Adobe Workfront? - [Aprimo](/demand/global-en/brands/aprimo): Head-to-head: /demand/global-en/compare/adobe-workfront-vs-aprimo - [Screendragon](/demand/global-en/brands/screendragon): Head-to-head: /demand/global-en/compare/adobe-workfront-vs-screendragon - [IntelligenceBank](/demand/global-en/brands/intelligencebank): Head-to-head: /demand/global-en/compare/adobe-workfront-vs-intelligencebank - [MarcomCentral](/demand/global-en/brands/marcomcentral): Head-to-head: /demand/global-en/compare/adobe-workfront-vs-marcomcentral ## Who owns Adobe Workfront? Adobe Workfront is owned by Adobe. Brandwave also tracks Magento, Adobe Express, Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Marketo Engage and Adobe Photoshop, owned by the same company, worldwide. - [Adobe](/demand/global-en/companies/adobe): Owns 12 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Adobe Workfront? Adobe Workfront is owned by Adobe. Brandwave also tracks Magento, Adobe Express, Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Marketo Engage and Adobe Photoshop, owned by the same company, worldwide. ## Cite this page Brandwave. "Adobe Workfront: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/adobe-workfront This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/adobe-workfront. 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