---
title: "AdButler: search popularity worldwide"
description: "Ad serving software for publishers and ad networks. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/adbutler"
publisher: "Brandwave"
---

# AdButler: search popularity worldwide

Ad serving software for publishers and ad networks. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: AdButler
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among ad server platforms**: 0.37%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ad server platforms | 6 | 0.37% | 1K |

- [Ad server platforms](/demand/global-en/categories/ad-server-platforms)

## How has branded search demand for AdButler changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for AdButler worldwide fell from 1.6K to 1K.
- Across the 12 months ending September 2026, AdButler’s share of searches among ad server platforms worldwide held steady, from 0.72% to 0.37%.

## How did search popularity change for ad server platforms worldwide in September 2026?

- In September 2026, Google Ad Manager gained share of searches among ad server platforms worldwide, from 59.6% to 60.4%.
- Amazon Ads’ share of searches among ad server platforms worldwide has gained ground for 3 months in a row, from 32.6% to 33.7% in September 2026.
- OpenX’s share of searches among ad server platforms worldwide has lost ground for 3 months in a row, from 4.3% to 2.4% in September 2026.
- Estimated monthly branded searches for Xandr worldwide fell 46.3% over 12 measured months, from 5.4K to 2.9K in September 2026.
- Estimated monthly branded searches for Revive Adserver worldwide fell 45% over 12 measured months, from 1.6K to 880 in September 2026.
- Estimated monthly branded searches for Sizmek worldwide fell 44.6% over 12 measured months, from 1.3K to 720 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ad server platforms | 1.6K | 0.72% | 6 |
| Nov 2025 | Ad server platforms | 1.6K | 0.72% | 6 |
| Dec 2025 | Ad server platforms | 1K | 0.46% | 6 |
| Jan 2026 | Ad server platforms | 1.3K | 0.63% | 6 |
| Feb 2026 | Ad server platforms | 1.3K | 0.64% | 6 |
| Mar 2026 | Ad server platforms | 1.6K | 0.64% | 6 |
| Apr 2026 | Ad server platforms | 1.3K | 0.57% | 6 |
| May 2026 | Ad server platforms | 1.3K | 0.57% | 6 |
| Jun 2026 | Ad server platforms | 1.3K | 0.56% | 6 |
| Jul 2026 | Ad server platforms | 1K | 0.44% | 6 |
| Aug 2026 | Ad server platforms | 1.3K | 0.57% | 6 |
| Sep 2026 | Ad server platforms | 1K | 0.37% | 6 |

## How are AdButler’s branded searches counted?

Brandwave collects information about searches that people make online using AdButler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “adbutler”

## Which ad server platforms compete with AdButler?

- [Google Ad Manager](/demand/global-en/brands/google-ad-manager)
- [Amazon Ads](/demand/global-en/brands/amazon-ads)
- [OpenX](/demand/global-en/brands/openx): Head-to-head: /demand/global-en/compare/adbutler-vs-openx
- [Kevel](/demand/global-en/brands/kevel): Head-to-head: /demand/global-en/compare/adbutler-vs-kevel
- [Xandr](/demand/global-en/brands/xandr): Head-to-head: /demand/global-en/compare/adbutler-vs-xandr
- [Revive Adserver](/demand/global-en/brands/revive-adserver): Head-to-head: /demand/global-en/compare/adbutler-vs-revive-adserver
- [Sizmek](/demand/global-en/brands/sizmek): Head-to-head: /demand/global-en/compare/adbutler-vs-sizmek
- [Broadstreet](/demand/global-en/brands/broadstreet-ads)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "AdButler: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/adbutler

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/adbutler. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.