---
title: "Ada: search popularity and Share of Search worldwide"
description: "Ada is an AI customer service platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/ada"
publisher: "Brandwave"
---

# Ada: search popularity and Share of Search worldwide

Ada is an AI customer service platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Ada
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among conversational AI platforms**: 0.18%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Conversational AI platforms | 5 | 0.18% | 720 |
| AI customer support tools | 5 | 0.32% | 720 |

- [Conversational AI platforms](/demand/global-en/categories/conversational-ai-platforms)
- [AI customer support tools](/demand/global-en/categories/ai-customer-support-tools)

## How has branded search demand for Ada changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Ada worldwide fell from 1.3K to 720.
- Across the 11 months ending August 2026, Ada’s estimated Share of Search among conversational AI platforms worldwide held steady, from 0.39% to 0.18%.
- Across the 11 months ending August 2026, Ada’s estimated Share of Search among AI customer support tools worldwide held steady, from 0.45% to 0.32%.

## How did search popularity change for conversational AI platforms worldwide in August 2026?

- In August 2026, Ultimate gained estimated Share of Search among conversational AI platforms worldwide, from 90.2% to 91.1%.
- In August 2026, Netomi lost estimated Share of Search among conversational AI platforms worldwide, from 2.4% to 1.6%.
- Yellow.ai’s estimated Share of Search among conversational AI platforms worldwide has gained ground for 3 months in a row, from 2% to 3% in August 2026.
- Estimated monthly branded searches for Ada worldwide fell 44.6% over 11 measured months, from 1.3K to 720 in August 2026.
- Estimated monthly branded searches for Forethought worldwide fell 20% over 11 measured months, from 20.5K to 16.4K in August 2026.

## How did search popularity change for AI customer support tools worldwide in August 2026?

- In August 2026, Forethought gained estimated Share of Search among AI customer support tools worldwide, from 5.4% to 7.4%.
- In August 2026, Tidio gained estimated Share of Search among AI customer support tools worldwide, from 11.9% to 13.4%.
- In August 2026, Gorgias lost estimated Share of Search among AI customer support tools worldwide, from 79.8% to 75.9%.
- Estimated monthly branded searches for Ada worldwide fell 44.6% over 11 measured months, from 1.3K to 720 in August 2026.
- Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Conversational AI platforms | 1.3K | 0.39% | 5 |
| Nov 2025 | Conversational AI platforms | 1K | 0.3% | 5 |
| Dec 2025 | Conversational AI platforms | 720 | 0.22% | 5 |
| Jan 2026 | Conversational AI platforms | 1K | 0.25% | 5 |
| Feb 2026 | Conversational AI platforms | 1K | 0.3% | 5 |
| Mar 2026 | Conversational AI platforms | 1K | 0.29% | 5 |
| Apr 2026 | Conversational AI platforms | 1K | 0.25% | 5 |
| May 2026 | Conversational AI platforms | 1K | 0.25% | 5 |
| Jun 2026 | Conversational AI platforms | 880 | 0.22% | 5 |
| Jul 2026 | Conversational AI platforms | 1K | 0.3% | 5 |
| Aug 2026 | Conversational AI platforms | 720 | 0.18% | 5 |
| Sep 2026 | Conversational AI platforms | — | — | — |
| Oct 2025 | AI customer support tools | 1.3K | 0.45% | 5 |
| Nov 2025 | AI customer support tools | 1K | 0.3% | 5 |
| Dec 2025 | AI customer support tools | 720 | 0.26% | 5 |
| Jan 2026 | AI customer support tools | 1K | 0.35% | 5 |
| Feb 2026 | AI customer support tools | 1K | 0.42% | 5 |
| Mar 2026 | AI customer support tools | 1K | 0.38% | 5 |
| Apr 2026 | AI customer support tools | 1K | 0.4% | 5 |
| May 2026 | AI customer support tools | 1K | 0.42% | 5 |
| Jun 2026 | AI customer support tools | 880 | 0.39% | 5 |
| Jul 2026 | AI customer support tools | 1K | 0.39% | 5 |
| Aug 2026 | AI customer support tools | 720 | 0.32% | 5 |
| Sep 2026 | AI customer support tools | — | — | — |

## How is Ada measured?

Brandwave collects information about searches that people make online using Ada’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “ada cx”

## Which conversational AI platforms compete with Ada?

- [Ultimate](/demand/global-en/brands/ultimate-ai): Head-to-head: /demand/global-en/compare/ada-vs-ultimate-ai
- [Forethought](/demand/global-en/brands/forethought): Head-to-head: /demand/global-en/compare/ada-vs-forethought
- [Yellow.ai](/demand/global-en/brands/yellow-ai): Head-to-head: /demand/global-en/compare/ada-vs-yellow-ai
- [Netomi](/demand/global-en/brands/netomi): Head-to-head: /demand/global-en/compare/ada-vs-netomi

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Ada: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/ada

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/ada. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
