---
title: "Active Pets: search popularity and Share of Search worldwide"
description: "Active Pets is pet accessory brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/active-pets"
publisher: "Brandwave"
---

# Active Pets: search popularity and Share of Search worldwide

Active Pets is pet accessory brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Active Pets
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among dog seat covers**: 1.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Dog seat covers | 4 | 1.5% | 1.3K |

- [Dog seat covers](/demand/global-en/categories/dog-seat-covers)

## How has branded search demand for Active Pets changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Active Pets worldwide fell from 1.6K to 1.3K.
- Across the 11 months ending August 2026, Active Pets’ estimated Share of Search among dog seat covers worldwide held steady, from 1.8% to 1.5%.

## How did search popularity change for dog seat covers worldwide in August 2026?

- In August 2026, KONG gained estimated Share of Search among dog seat covers worldwide, from 87.5% to 88.7%.
- In August 2026, Kurgo lost estimated Share of Search among dog seat covers worldwide, from 8.5% to 7.4%.
- In August 2026, BarksBar rose from 4th to 3rd among dog seat covers worldwide.
- In August 2026, Active Pets fell from 3rd to 4th among dog seat covers worldwide.
- Estimated monthly branded searches for Meadowlark worldwide fell 50% over 11 measured months, from 40 to 20 in August 2026.
- Estimated monthly branded searches for URPOWER worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Dog seat covers | 1.6K | 1.8% | 4 |
| Nov 2025 | Dog seat covers | 1.6K | 1.3% | 4 |
| Dec 2025 | Dog seat covers | 1.9K | 1.3% | 3 |
| Jan 2026 | Dog seat covers | 1.9K | 1.6% | 3 |
| Feb 2026 | Dog seat covers | 1.6K | 1.6% | 3 |
| Mar 2026 | Dog seat covers | 1.3K | 1.3% | 3 |
| Apr 2026 | Dog seat covers | 1.3K | 1.5% | 3 |
| May 2026 | Dog seat covers | 1.6K | 2.2% | 3 |
| Jun 2026 | Dog seat covers | 1K | 1.4% | 4 |
| Jul 2026 | Dog seat covers | 1.3K | 1.7% | 3 |
| Aug 2026 | Dog seat covers | 1.3K | 1.5% | 4 |
| Sep 2026 | Dog seat covers | — | — | — |

## How is Active Pets measured?

Brandwave collects information about searches that people make online using Active Pets’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “active pets”

## Which dog seat covers compete with Active Pets?

- [KONG](/demand/global-en/brands/kong): Head-to-head: /demand/global-en/compare/active-pets-vs-kong
- [Kurgo](/demand/global-en/brands/kurgo): Head-to-head: /demand/global-en/compare/active-pets-vs-kurgo
- [BarksBar](/demand/global-en/brands/barksbar): Head-to-head: /demand/global-en/compare/active-pets-vs-barksbar
- [URPOWER](/demand/global-en/brands/urpower): Head-to-head: /demand/global-en/compare/active-pets-vs-urpower
- [Meadowlark](/demand/global-en/brands/meadowlark): Head-to-head: /demand/global-en/compare/active-pets-vs-meadowlark

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Active Pets: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/active-pets

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/active-pets. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.