---
title: "99designs: search popularity worldwide"
description: "An online marketplace where businesses hire freelance designers, often by running a design contest. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/99designs"
publisher: "Brandwave"
---

# 99designs: search popularity worldwide

An online marketplace where businesses hire freelance designers, often by running a design contest. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: 99designs
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among creative freelance platforms**: 0.56%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Creative freelance platforms | 7 | 0.56% | 49.5K |
| Freelance marketplaces | 6 | 0.76% | 49.5K |

- [Creative freelance platforms](/demand/global-en/categories/creative-freelance-platforms)
- [Freelance marketplaces](/demand/global-en/categories/freelance-marketplaces)

## Top creative freelance platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 99designs was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. 99designs is the seventh most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Upwork | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Fiverr | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Contra | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Dribbble | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Toptal | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Behance | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| 99designs | 7th | 3 of 3 | 1 of 2 | 4 of 5 |
| PeoplePerHour | 8th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about creative freelance platforms

- Asked ChatGPT "Which creative freelance platform should I use?": 1. Upwork, 2. Fiverr, 3. Contra, 4. 99designs, 5. Behance
- Asked ChatGPT "What are the best creative freelance platforms?": 1. Upwork, 2. Contra, 3. Behance, 4. Fiverr, 5. Dribbble, 6. 99designs, 7. Toptal
- Asked ChatGPT "What's the best creative freelance platform for finding freelance design work?": 1. Upwork, 2. Contra, 3. Dribbble, 4. Fiverr, 5. 99designs
- Searched Google, AI Overview "freelance design work": 1. Upwork, 2. Dribbble, 3. Toptal, 4. 99designs, 5. Fiverr
- Searched Google, AI Overview "best freelance platform": 1. Upwork, 2. Fiverr, 3. Toptal, 4. Contra, 5. Behance, 6. Dribbble, 7. PeoplePerHour

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for 99designs changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for 99designs worldwide fell from 74K to 49.5K.
- Across the 12 months ending September 2026, 99designs’ share of searches among creative freelance platforms worldwide held steady, from 0.69% to 0.56%.
- Across the 12 months ending September 2026, 99designs’ share of searches among freelance marketplaces worldwide held steady, from 0.89% to 0.76%.

## How did search popularity change for creative freelance platforms worldwide in September 2026?

- In September 2026, Behance gained share of searches among creative freelance platforms worldwide, from 16.2% to 20.9%.
- In September 2026, Upwork gained share of searches among creative freelance platforms worldwide, from 29.6% to 31.2%.
- In September 2026, Fiverr lost share of searches among creative freelance platforms worldwide, from 44.3% to 38.2%.
- Estimated monthly branded searches for Contra worldwide rose 49.4% over 12 measured months, from 8.1K to 12.1K in September 2026.
- Estimated monthly branded searches for Toptal worldwide fell 33.3% over 12 measured months, from 165K to 110K in September 2026.
- Estimated monthly branded searches for 99designs worldwide fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026.

## How did search popularity change for freelance marketplaces worldwide in September 2026?

- In September 2026, Upwork gained share of searches among freelance marketplaces worldwide, from 37.6% to 42.3%.
- In September 2026, Fiverr lost share of searches among freelance marketplaces worldwide, from 56.2% to 51.7%.
- Estimated monthly branded searches for Contra worldwide rose 49.4% over 12 measured months, from 8.1K to 12.1K in September 2026.
- Estimated monthly branded searches for Toptal worldwide fell 33.3% over 12 measured months, from 165K to 110K in September 2026.
- Estimated monthly branded searches for 99designs worldwide fell 33.1% over 12 measured months, from 74K to 49.5K in September 2026.
- Estimated monthly branded searches for PeoplePerHour worldwide fell 32.8% over 12 measured months, from 201K to 135K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Creative freelance platforms | 74K | 0.69% | 7 |
| Nov 2025 | Creative freelance platforms | 74K | 0.7% | 7 |
| Dec 2025 | Creative freelance platforms | 60.5K | 0.65% | 7 |
| Jan 2026 | Creative freelance platforms | 74K | 0.65% | 7 |
| Feb 2026 | Creative freelance platforms | 74K | 0.76% | 7 |
| Mar 2026 | Creative freelance platforms | 60.5K | 0.53% | 7 |
| Apr 2026 | Creative freelance platforms | 60.5K | 0.53% | 7 |
| May 2026 | Creative freelance platforms | 60.5K | 0.62% | 7 |
| Jun 2026 | Creative freelance platforms | 60.5K | 0.65% | 7 |
| Jul 2026 | Creative freelance platforms | 49.5K | 0.53% | 7 |
| Aug 2026 | Creative freelance platforms | 49.5K | 0.54% | 7 |
| Sep 2026 | Creative freelance platforms | 49.5K | 0.56% | 7 |
| Oct 2025 | Freelance marketplaces | 74K | 0.89% | 6 |
| Nov 2025 | Freelance marketplaces | 74K | 0.9% | 6 |
| Dec 2025 | Freelance marketplaces | 60.5K | 0.83% | 6 |
| Jan 2026 | Freelance marketplaces | 74K | 0.83% | 6 |
| Feb 2026 | Freelance marketplaces | 74K | 1% | 6 |
| Mar 2026 | Freelance marketplaces | 60.5K | 0.68% | 6 |
| Apr 2026 | Freelance marketplaces | 60.5K | 0.68% | 6 |
| May 2026 | Freelance marketplaces | 60.5K | 0.83% | 6 |
| Jun 2026 | Freelance marketplaces | 60.5K | 0.83% | 6 |
| Jul 2026 | Freelance marketplaces | 49.5K | 0.68% | 6 |
| Aug 2026 | Freelance marketplaces | 49.5K | 0.68% | 6 |
| Sep 2026 | Freelance marketplaces | 49.5K | 0.76% | 6 |

## How are 99designs’ branded searches counted?

Brandwave collects information about searches that people make online using 99designs’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “99designs”

## Which creative freelance platforms compete with 99designs?

- [Fiverr](/demand/global-en/brands/fiverr)
- [Upwork](/demand/global-en/brands/upwork)
- [Behance](/demand/global-en/brands/behance): Head-to-head: /demand/global-en/compare/99designs-vs-behance
- [Dribbble](/demand/global-en/brands/dribbble): Head-to-head: /demand/global-en/compare/99designs-vs-dribbble
- [PeoplePerHour](/demand/global-en/brands/peopleperhour): Head-to-head: /demand/global-en/compare/99designs-vs-peopleperhour
- [Toptal](/demand/global-en/brands/toptal): Head-to-head: /demand/global-en/compare/99designs-vs-toptal
- [Contra](/demand/global-en/brands/contra): Head-to-head: /demand/global-en/compare/99designs-vs-contra

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "99designs: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/99designs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/99designs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
