--- title: "8x8: search popularity and Share of Search worldwide" description: "8x8 is a contact centre platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/8x8" publisher: "Brandwave" --- # 8x8: search popularity and Share of Search worldwide 8x8 is a contact centre platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: 8x8 - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among voip providers**: 5.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Voip providers | 6 | 5.2% | 27.1K | | Call centre software | 3 | 11.4% | 27.1K | - [Voip providers](/demand/global-en/categories/voip-providers) - [Call centre software](/demand/global-en/categories/call-centre-software) ## How has branded search demand for 8x8 changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for 8x8 worldwide fell from 40.5K to 27.1K. - Across the 11 months ending August 2026, 8x8’s estimated Share of Search among voip providers worldwide decreased from 7% to 5.2%. - Across the 11 months ending August 2026, 8x8’s estimated Share of Search among voip providers worldwide peaked at 7% in October 2025 and was lowest at 3.5% in July 2026. - Across the 11 months ending August 2026, 8x8’s estimated Share of Search among call centre software worldwide decreased from 13.8% to 11.4%. - Across the 11 months ending August 2026, 8x8’s estimated Share of Search among call centre software worldwide peaked at 15.8% in March 2026 and was lowest at 7.9% in July 2026. ## How did search popularity change for voip providers worldwide in August 2026? - In August 2026, 8x8 gained estimated Share of Search among voip providers worldwide, from 3.5% to 5.2%. - In August 2026, RingCentral lost estimated Share of Search among voip providers worldwide, from 35.8% to 35.1%. - Nextiva’s estimated Share of Search among voip providers worldwide has lost ground for 3 months in a row, from 10.9% to 10.1% in August 2026. - Vonage’s estimated Share of Search among voip providers worldwide has lost ground for 3 months in a row, from 15.2% to 14.5% in August 2026. - Estimated monthly branded searches for Ooma worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026. ## How did search popularity change for call centre software worldwide in August 2026? - In August 2026, 8x8 overtook Talkdesk to rank 3rd among call centre software worldwide, at 11.4%. - In August 2026, Genesys lost estimated Share of Search among call centre software worldwide, from 49.8% to 47.9%. - In August 2026, Five9 lost estimated Share of Search among call centre software worldwide, from 26.9% to 25.9%. - Estimated monthly branded searches for NICE CXone worldwide rose 12.2% over 11 measured months, from 14.8K to 16.6K in August 2026. - Estimated monthly branded searches for Talkdesk worldwide fell 18.7% over 11 measured months, from 22.7K to 18.5K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Voip providers | 40.5K | 7% | 6 | | Nov 2025 | Voip providers | 33.1K | 6.5% | 6 | | Dec 2025 | Voip providers | 33.1K | 6.6% | 6 | | Jan 2026 | Voip providers | 33.1K | 5.7% | 6 | | Feb 2026 | Voip providers | 33.1K | 6.6% | 6 | | Mar 2026 | Voip providers | 40.5K | 7% | 6 | | Apr 2026 | Voip providers | 33.1K | 6% | 6 | | May 2026 | Voip providers | 33.1K | 6.6% | 6 | | Jun 2026 | Voip providers | 22.2K | 4.4% | 6 | | Jul 2026 | Voip providers | 18.1K | 3.5% | 6 | | Aug 2026 | Voip providers | 27.1K | 5.2% | 6 | | Sep 2026 | Voip providers | — | — | — | | Oct 2025 | Call centre software | 40.5K | 13.8% | 3 | | Nov 2025 | Call centre software | 33.1K | 13.5% | 3 | | Dec 2025 | Call centre software | 33.1K | 13.9% | 3 | | Jan 2026 | Call centre software | 33.1K | 13.4% | 3 | | Feb 2026 | Call centre software | 33.1K | 13.4% | 3 | | Mar 2026 | Call centre software | 40.5K | 15.8% | 3 | | Apr 2026 | Call centre software | 33.1K | 13.3% | 3 | | May 2026 | Call centre software | 33.1K | 13.6% | 3 | | Jun 2026 | Call centre software | 22.2K | 9.5% | 3 | | Jul 2026 | Call centre software | 18.1K | 7.9% | 4 | | Aug 2026 | Call centre software | 27.1K | 11.4% | 3 | | Sep 2026 | Call centre software | — | — | — | ## How is 8x8 measured? Brandwave collects information about searches that people make online using 8x8’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “8x8 inc” ## Which voip providers compete with 8x8? - [RingCentral](/demand/global-en/brands/ringcentral): Head-to-head: /demand/global-en/compare/8x8-vs-ringcentral - [Dialpad](/demand/global-en/brands/dialpad): Head-to-head: /demand/global-en/compare/8x8-vs-dialpad - [Ooma](/demand/global-en/brands/ooma): Head-to-head: /demand/global-en/compare/8x8-vs-ooma - [Vonage](/demand/global-en/brands/vonage): Head-to-head: /demand/global-en/compare/8x8-vs-vonage - [Nextiva](/demand/global-en/brands/nextiva): Head-to-head: /demand/global-en/compare/8x8-vs-nextiva ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "8x8: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/8x8 This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/8x8. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.