--- title: "QV Skincare vs Ultra Violette: Which is searched more in Australia?" description: "Is QV Skincare or Ultra Violette more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Skincare brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/qv-skincare-vs-ultra-violette" publisher: "Brandwave" --- # QV Skincare vs Ultra Violette: Which is searched more in Australia? Is QV Skincare or Ultra Violette more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Skincare brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: QV Skincare and Ultra Violette - **Competitive set**: Skincare brands - **Market**: Australia - **Month measured**: Sep 2026 - **QV Skincare Share of Search**: 3.8% - **Ultra Violette Share of Search**: 5.2% ## Is QV Skincare or Ultra Violette more popular in search? - In September 2026, Ultra Violette had more branded searches than QV Skincare among skincare brands in Australia. Ultra Violette had about 8,100 branded searches, while QV Skincare had 5,990. Ultra Violette made up 5.2% of all skincare brand searches we track, and QV Skincare accounted for 3.8%. - The lead changed hands 2 times in the 12 months ending September 2026: QV Skincare took it in December 2025, Ultra Violette took it in September 2026. - Across the 12 months ending September 2026, QV Skincare’s share of searches among skincare brands in Australia moved from 3.1% to 3.8%, and its estimated monthly branded searches held steady at 6K. - Across the 12 months ending September 2026, Ultra Violette’s share of searches among skincare brands in Australia moved from 6.3% to 5.2%, and its estimated monthly branded searches moved from 12.1K to 8.1K. ## Top skincare brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, QV Skincare was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ultra Violette was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ultra Violette was listed before QV Skincare in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Go-To | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | Aesop | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Alpha-H | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Ultra Violette | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | QV Skincare | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Jurlique | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Sukin | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Bondi Sands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Naked Sundays | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Frank Body | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about skincare brands - Asked ChatGPT "Which Australian skincare brand should I try?": 1. Ultra Violette, 2. Aesop, 3. QV Skincare, 4. Go-To, 5. Alpha-H - Asked ChatGPT "What are the best Australian skincare brands?": 1. Alpha-H, 2. Ultra Violette, 3. Go-To, 4. Sukin, 5. Aesop, 6. QV Skincare, 7. Jurlique - Asked ChatGPT "What's the best Australian skincare brand for sensitive skin?": 1. QV Skincare - Searched Google, AI Overview "skincare": 1. Go-To, 2. Alpha-H - Searched Google, AI Overview "skincare australia": 1. Aesop, 2. Go-To, 3. Jurlique, 4. Alpha-H Not named in any answer: Bondi Sands, Naked Sundays and Frank Body. Brands are listed in the order each answer named them. The answers were collected in Australia on October 22, 2026. ## How did search popularity change for Australia skincare brands in September 2026? - In September 2026, Ultra Violette overtook Frank Body and 3 others to rank 6th among skincare brands in Australia, with 5.2% of the searches. ## Month by month | Month | QV Skincare estimated searches | QV Skincare Share of Search | QV Skincare rank | Ultra Violette estimated searches | Ultra Violette Share of Search | Ultra Violette rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 6K | 3.1% | 9 | 12.1K | 6.3% | 5 | | Nov 2025 | 5.1K | 1.7% | 10 | 6.6K | 2.2% | 9 | | Dec 2025 | 5K | 2.1% | 8 | 4.4K | 1.8% | 10 | | Jan 2026 | 5K | 3.3% | 9 | 4.4K | 2.9% | 10 | | Feb 2026 | 4.3K | 3.1% | 8 | 2.9K | 2.1% | 10 | | Mar 2026 | 4.3K | 3% | 9 | 3.6K | 2.5% | 10 | | Apr 2026 | 5.3K | 3.7% | 8 | 2.9K | 2% | 10 | | May 2026 | 5.1K | 3.6% | 7 | 3.6K | 2.5% | 10 | | Jun 2026 | 5.1K | 3.4% | 9 | 2.9K | 1.9% | 10 | | Jul 2026 | 6.1K | 4.2% | 7 | 2.9K | 2% | 10 | | Aug 2026 | 6.1K | 3.6% | 8 | 3.6K | 2.1% | 10 | | Sep 2026 | 6K | 3.8% | 8 | 8.1K | 5.2% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using QV Skincare’s and Ultra Violette’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **QV Skincare**: Measured on the search terms “qv moisturiser” and “qv skincare”, summed into one figure. - **Ultra Violette**: Measured on the search term “ultra violette”. - [QV Skincare profile](/demand/au/brands/qv-skincare) - [Ultra Violette profile](/demand/au/brands/ultra-violette) - [All skincare brands in Australia](/demand/au/categories/au-skincare-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is QV Skincare or Ultra Violette more popular in search? In September 2026, Ultra Violette had more branded searches than QV Skincare among skincare brands in Australia. Ultra Violette had about 8,100 branded searches, while QV Skincare had 5,990. Ultra Violette made up 5.2% of all skincare brand searches we track, and QV Skincare accounted for 3.8%. ## Cite this page Brandwave. "QV Skincare vs Ultra Violette: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/qv-skincare-vs-ultra-violette This page is also available as HTML at https://gobrandwave.com/demand/au/compare/qv-skincare-vs-ultra-violette. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.