---
title: "PocketBook vs reMarkable: Which is searched more in Australia?"
description: "Is PocketBook or reMarkable more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the E-reader brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/pocketbook-vs-remarkable"
publisher: "Brandwave"
---

# PocketBook vs reMarkable: Which is searched more in Australia?

Is PocketBook or reMarkable more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the E-reader brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: PocketBook and reMarkable
- **Competitive set**: E-reader brands
- **Market**: Australia
- **Month measured**: Sep 2026
- **PocketBook Share of Search**: 0.56%
- **reMarkable Share of Search**: 1.6%

## Is PocketBook or reMarkable more popular in search?

- In September 2026, reMarkable had more branded searches than PocketBook among e-reader brands in Australia. reMarkable had about 2,900 branded searches, while PocketBook had 1,000. reMarkable made up 1.6% of all e-reader brand searches we track, and PocketBook accounted for 0.56%.
- reMarkable was ahead of PocketBook in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, PocketBook’s share of searches among e-reader brands in Australia moved from 0.74% to 0.56%, and its estimated monthly branded searches moved from 1.3K to 1K.
- Across the 12 months ending September 2026, reMarkable’s share of searches among e-reader brands in Australia moved from 3.1% to 1.6%, and its estimated monthly branded searches moved from 5.4K to 2.9K.

## Top e-reader brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither PocketBook nor reMarkable showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kobo | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Kindle | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Boox | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| reMarkable | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| PocketBook | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about e-reader brands

- Asked ChatGPT "Which e-reader should I buy in Australia?": 1. Kobo, 2. Kindle
- Asked ChatGPT "What are the best e-readers?": 1. Kobo, 2. Kindle, 3. Boox
- Asked ChatGPT "What's the best e-reader for library books?": 1. Kobo, 2. Boox, 3. Kindle
- Searched Google, AI Overview "e reader": 1. Kindle, 2. Kobo, 3. Boox
- Searched Google, AI Overview "ereader": 1. Kindle, 2. Kobo, 3. Boox

Not named in any answer: reMarkable and PocketBook.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026.

## How did search popularity change for Australia e-reader brands in September 2026?

- Estimated monthly branded searches for reMarkable in Australia fell 46.3% over 12 measured months, from 5.4K to 2.9K in September 2026.
- Estimated monthly branded searches for PocketBook in Australia fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

## Month by month

| Month | PocketBook estimated searches | PocketBook Share of Search | PocketBook rank | reMarkable estimated searches | reMarkable Share of Search | reMarkable rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.3K | 0.74% | 5 | 5.4K | 3.1% | 4 |
| Nov 2025 | 1.6K | 0.64% | 5 | 8.1K | 3.2% | 4 |
| Dec 2025 | 1.6K | 0.64% | 5 | 6.6K | 2.6% | 4 |
| Jan 2026 | 1.9K | 0.9% | 5 | 5.4K | 2.5% | 4 |
| Feb 2026 | 1.3K | 0.88% | 5 | 4.4K | 3% | 4 |
| Mar 2026 | 1.3K | 0.75% | 5 | 4.4K | 2.5% | 4 |
| Apr 2026 | 1.3K | 0.72% | 5 | 5.4K | 3% | 4 |
| May 2026 | 1.6K | 0.87% | 5 | 5.4K | 2.9% | 4 |
| Jun 2026 | 1.3K | 0.62% | 5 | 4.4K | 2.1% | 4 |
| Jul 2026 | 1.3K | 0.72% | 5 | 3.6K | 2% | 4 |
| Aug 2026 | 1.3K | 0.72% | 5 | 3.6K | 2% | 4 |
| Sep 2026 | 1K | 0.56% | 5 | 2.9K | 1.6% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using PocketBook’s and reMarkable’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **PocketBook**: Measured on the search term “pocketbook”.
- **reMarkable**: Measured on the search term “remarkable 2”.

- [PocketBook profile](/demand/au/brands/pocketbook)
- [reMarkable profile](/demand/au/brands/remarkable)
- [All e-reader brands in Australia](/demand/au/categories/au-e-reader-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is PocketBook or reMarkable more popular in search?

In September 2026, reMarkable had more branded searches than PocketBook among e-reader brands in Australia. reMarkable had about 2,900 branded searches, while PocketBook had 1,000. reMarkable made up 1.6% of all e-reader brand searches we track, and PocketBook accounted for 0.56%.

## Cite this page

Brandwave. "PocketBook vs reMarkable: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/pocketbook-vs-remarkable

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/pocketbook-vs-remarkable. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
