--- title: "Miss Amara vs Temple & Webster: Which is searched more in Australia?" description: "Is Miss Amara or Temple & Webster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rug retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/miss-amara-vs-temple-and-webster" publisher: "Brandwave" --- # Miss Amara vs Temple & Webster: Which is searched more in Australia? Is Miss Amara or Temple & Webster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Rug retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Miss Amara and Temple & Webster - **Competitive set**: Rug retailers - **Market**: Australia - **Month measured**: Sep 2026 - **Miss Amara Share of Search**: 15.7% - **Temple & Webster Share of Search**: 10.5% ## Is Miss Amara or Temple & Webster more popular in search? - In September 2026, Miss Amara had more branded searches than Temple & Webster among rug retailers in Australia. Miss Amara had about 12,100 branded searches, while Temple & Webster had 8,100. Miss Amara made up 15.7% of all rug retailer searches we track, and Temple & Webster accounted for 10.5%. - Miss Amara was ahead of Temple & Webster in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Miss Amara’s share of searches among rug retailers in Australia moved from 21.5% to 15.7%, and its estimated monthly branded searches moved from 18.1K to 12.1K. - Across the 12 months ending September 2026, Temple & Webster’s share of searches among rug retailers in Australia moved from 9.6% to 10.5%, and its estimated monthly branded searches held steady at 8.1K. ## Top rug retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Miss Amara appeared in all five answers. Temple & Webster was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Miss Amara was listed before Temple & Webster in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Miss Amara | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Ruggable | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Temple & Webster | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | IKEA | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Spotlight | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Rug Culture | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Rugs a Million | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about rug retailers - Asked ChatGPT "Where's the best place to buy a rug online in Australia?": 1. Miss Amara, 2. Temple & Webster, 3. IKEA, 4. Ruggable - Asked ChatGPT "Which Australian shops sell good quality affordable rugs?": 1. IKEA, 2. Miss Amara, 3. Temple & Webster, 4. Spotlight - Asked ChatGPT "Where can I buy a washable rug in Australia?": 1. Ruggable, 2. Spotlight, 3. Miss Amara, 4. Temple & Webster, 5. IKEA - Searched Google, AI Overview "rugs": 1. Miss Amara, 2. Temple & Webster - Searched Google, AI Overview "rugs online": 1. Ruggable, 2. Miss Amara, 3. Spotlight, 4. Rug Culture Not named in any answer: Rugs a Million. Brands are listed in the order each answer named them. The answers were collected in Australia on October 27, 2026. ## How did search popularity change for Australia rug retailers in September 2026? - In September 2026, Temple & Webster gained share of searches among rug retailers in Australia, from 8.7% to 10.5%. - Estimated monthly branded searches for Miss Amara in Australia fell 33.1% over 12 measured months, from 18.1K to 12.1K in September 2026. ## Month by month | Month | Miss Amara estimated searches | Miss Amara Share of Search | Miss Amara rank | Temple & Webster estimated searches | Temple & Webster Share of Search | Temple & Webster rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 21.5% | 2 | 8.1K | 9.6% | 5 | | Nov 2025 | 27.1K | 26.4% | 2 | 9.9K | 9.6% | 5 | | Dec 2025 | 12.1K | 16.3% | 3 | 6.6K | 8.9% | 5 | | Jan 2026 | 14.8K | 17.1% | 3 | 8.1K | 9.4% | 5 | | Feb 2026 | 9.9K | 14.9% | 3 | 6.6K | 10% | 5 | | Mar 2026 | 12.1K | 15.9% | 3 | 6.6K | 8.7% | 5 | | Apr 2026 | 12.1K | 14.5% | 4 | 8.1K | 9.7% | 5 | | May 2026 | 12.1K | 12.9% | 4 | 8.1K | 8.6% | 5 | | Jun 2026 | 14.8K | 15% | 3 | 9.9K | 10% | 5 | | Jul 2026 | 14.8K | 15.4% | 4 | 8.1K | 8.4% | 5 | | Aug 2026 | 14.8K | 16% | 3 | 8.1K | 8.7% | 5 | | Sep 2026 | 12.1K | 15.7% | 3 | 8.1K | 10.5% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Miss Amara’s and Temple & Webster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Miss Amara**: Measured on the search term “miss amara”. - **Temple & Webster**: Measured on the search term “temple and webster rugs”. - [Miss Amara profile](/demand/au/brands/miss-amara) - [Temple & Webster profile](/demand/au/brands/temple-and-webster) - [All rug retailers in Australia](/demand/au/categories/au-rug-retailers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Miss Amara or Temple & Webster more popular in search? In September 2026, Miss Amara had more branded searches than Temple & Webster among rug retailers in Australia. Miss Amara had about 12,100 branded searches, while Temple & Webster had 8,100. Miss Amara made up 15.7% of all rug retailer searches we track, and Temple & Webster accounted for 10.5%. ## Cite this page Brandwave. "Miss Amara vs Temple & Webster: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/miss-amara-vs-temple-and-webster This page is also available as HTML at https://gobrandwave.com/demand/au/compare/miss-amara-vs-temple-and-webster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.