---
title: "Midas vs Pedders: Which is searched more in Australia?"
description: "Is Midas or Pedders more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car servicing chains set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/midas-vs-pedders"
publisher: "Brandwave"
---

# Midas vs Pedders: Which is searched more in Australia?

Is Midas or Pedders more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car servicing chains set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Midas and Pedders
- **Competitive set**: Car servicing chains
- **Market**: Australia
- **Month measured**: Sep 2026
- **Midas Share of Search**: 21.8%
- **Pedders Share of Search**: 7.9%

## Is Midas or Pedders more popular in search?

- In September 2026, Midas had more branded searches than Pedders among car servicing chains in Australia. Midas had about 22,200 branded searches, while Pedders had 8,100. Midas made up 21.8% of all car servicing chain searches we track, and Pedders accounted for 7.9%.
- Midas was ahead of Pedders in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Midas’ share of searches among car servicing chains in Australia moved from 21.7% to 21.8%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 12 months ending September 2026, Pedders’ share of searches among car servicing chains in Australia held steady at 7.9%, and its estimated monthly branded searches moved from 9.9K to 8.1K.

## Top car servicing chains in ChatGPT and Google AI Overviews

In three ChatGPT questions, Midas appeared in all three answers. Pedders did not appear in any of the three answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | All answers that named it |
| --- | --- | --- | --- |
| mycar Tyre & Auto | 1st | 3 of 3 | 3 of 3 |
| Ultra Tune | 1st | 3 of 3 | 3 of 3 |
| Midas | 3rd | 3 of 3 | 3 of 3 |
| Pedders | Not ranked | 0 of 3 | 0 of 3 |

## Every AI answer about car servicing chains

- Asked ChatGPT "Where should I get my car serviced in Australia?": 1. mycar Tyre & Auto, 2. Ultra Tune, 3. Midas
- Asked ChatGPT "What are the best car servicing chains in Australia?": 1. mycar Tyre & Auto, 2. Ultra Tune, 3. Midas
- Asked ChatGPT "Which car service chain in Australia is cheapest for a logbook service?": 1. Ultra Tune, 2. mycar Tyre & Auto, 3. Midas

Not named in any answer: Pedders.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 22, 2026.

## How did search popularity change for Australia car servicing chains in September 2026?

- Estimated monthly branded searches for Pedders in Australia fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
- Estimated monthly branded searches for Midas in Australia fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

## Month by month

| Month | Midas estimated searches | Midas Share of Search | Midas rank | Pedders estimated searches | Pedders Share of Search | Pedders rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 21.7% | 2 | 9.9K | 7.9% | 4 |
| Nov 2025 | 27.1K | 19.6% | 2 | 9.9K | 7.2% | 4 |
| Dec 2025 | 22.2K | 18.5% | 3 | 9.9K | 8.3% | 4 |
| Jan 2026 | 22.2K | 19.4% | 3 | 9.9K | 8.6% | 4 |
| Feb 2026 | 22.2K | 20.8% | 3 | 8.1K | 7.6% | 4 |
| Mar 2026 | 22.2K | 20.8% | 3 | 8.1K | 7.6% | 4 |
| Apr 2026 | 22.2K | 22.1% | 2 | 6.6K | 6.6% | 4 |
| May 2026 | 27.1K | 25.4% | 2 | 8.1K | 7.6% | 4 |
| Jun 2026 | 33.1K | 29.3% | 2 | 8.1K | 7.2% | 4 |
| Jul 2026 | 22.2K | 21.8% | 2 | 8.1K | 7.9% | 4 |
| Aug 2026 | 22.2K | 21.8% | 2 | 8.1K | 7.9% | 4 |
| Sep 2026 | 22.2K | 21.8% | 2 | 8.1K | 7.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Midas’ and Pedders’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Midas**: Measured on the search term “midas”.
- **Pedders**: Measured on the search term “pedders”.

- [Midas profile](/demand/au/brands/midas)
- [Pedders profile](/demand/au/brands/pedders)
- [All car servicing chains in Australia](/demand/au/categories/au-car-servicing-chains): The set both shares are measured inside, 4 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Midas or Pedders more popular in search?

In September 2026, Midas had more branded searches than Pedders among car servicing chains in Australia. Midas had about 22,200 branded searches, while Pedders had 8,100. Midas made up 21.8% of all car servicing chain searches we track, and Pedders accounted for 7.9%.

## Cite this page

Brandwave. "Midas vs Pedders: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/midas-vs-pedders

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/midas-vs-pedders. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
