---
title: "Kelvinator vs Samsung: Which is searched more in Australia?"
description: "Is Kelvinator or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air conditioner brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/kelvinator-vs-samsung"
publisher: "Brandwave"
---

# Kelvinator vs Samsung: Which is searched more in Australia?

Is Kelvinator or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Air conditioner brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kelvinator and Samsung
- **Competitive set**: Air conditioner brands
- **Market**: Australia
- **Month measured**: Sep 2026
- **Kelvinator Share of Search**: 2.4%
- **Samsung Share of Search**: 1.9%

## Is Kelvinator or Samsung more popular in search?

- In September 2026, Kelvinator had more branded searches than Samsung among air conditioner brands in Australia. Kelvinator had about 1,600 branded searches, while Samsung had 1,300. Kelvinator made up 2.4% of all air conditioner brand searches we track, and Samsung accounted for 1.9%.
- The lead changed hands 2 times in the 12 months ending September 2026: Samsung took it in June 2026, Kelvinator took it in July 2026.
- Across the 12 months ending September 2026, Kelvinator’s share of searches among air conditioner brands in Australia moved from 2.8% to 2.4%, and its estimated monthly branded searches moved from 2.9K to 1.6K.
- Across the 12 months ending September 2026, Samsung’s share of searches among air conditioner brands in Australia moved from 2.4% to 1.9%, and its estimated monthly branded searches moved from 2.4K to 1.3K.

## Top air conditioner brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Kelvinator nor Samsung showed up in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Daikin | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Mitsubishi Heavy Industries | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Fujitsu | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Mitsubishi Electric | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Panasonic | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Rinnai | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Actron Air | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Midea | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Gree | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Haier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Kelvinator | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Teco | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Carrier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| LG | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about air conditioner brands

- Asked ChatGPT "Which air conditioner brand should I buy in Australia?": 1. Mitsubishi Heavy Industries, 2. Daikin, 3. Mitsubishi Electric, 4. Fujitsu
- Asked ChatGPT "What are the best split system air conditioners in Australia?": 1. Mitsubishi Heavy Industries, 2. Daikin, 3. Mitsubishi Electric, 4. Fujitsu, 5. Panasonic
- Asked ChatGPT "What is the most reliable air conditioner brand?": 1. Mitsubishi Heavy Industries, 2. Daikin, 3. Mitsubishi Electric, 4. Fujitsu
- Searched Google, AI Overview "air conditioner": 1. Fujitsu
- Searched Google, AI Overview "split system air conditioner": 1. Daikin, 2. Fujitsu, 3. Panasonic, 4. Rinnai

Not named in any answer: Actron Air, Midea, Gree, Haier, Kelvinator, Teco, Carrier, LG and Samsung.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026.

## How did search popularity change for Australia air conditioner brands in September 2026?

- In September 2026, Teco overtook Carrier and 2 others to rank 12th among air conditioner brands in Australia, with 2.4% of the searches.
- In September 2026, Kelvinator rose from 12th to 11th among air conditioner brands in Australia.
- Estimated monthly branded searches for Samsung in Australia fell 45.8% over 12 measured months, from 2.4K to 1.3K in September 2026.

## Month by month

| Month | Kelvinator estimated searches | Kelvinator Share of Search | Kelvinator rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 2.8% | 9 | 2.4K | 2.4% | 13 |
| Nov 2025 | 2.9K | 2.6% | 10 | 2.9K | 2.6% | 11 |
| Dec 2025 | 3.6K | 2.9% | 10 | 2.9K | 2.4% | 12 |
| Jan 2026 | 4.4K | 3% | 10 | 3.6K | 2.5% | 13 |
| Feb 2026 | 2.4K | 2.7% | 11 | 2.4K | 2.7% | 12 |
| Mar 2026 | 1.9K | 2.7% | 10 | 1.6K | 2.3% | 13 |
| Apr 2026 | 1.3K | 2.4% | 12 | 1K | 1.9% | 14 |
| May 2026 | 1.3K | 2.2% | 11 | 1.3K | 2.2% | 13 |
| Jun 2026 | 1.3K | 1.9% | 13 | 1.6K | 2.3% | 11 |
| Jul 2026 | 1.6K | 2.4% | 11 | 1.3K | 2% | 14 |
| Aug 2026 | 1.3K | 2.1% | 12 | 1.3K | 2.1% | 13 |
| Sep 2026 | 1.6K | 2.4% | 11 | 1.3K | 1.9% | 15 |

## How each brand is measured

Brandwave collects information about searches that people make online using Kelvinator’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kelvinator**: Measured on the search term “kelvinator air conditioner”.
- **Samsung**: Measured on the search term “samsung air conditioner”.

- [Kelvinator profile](/demand/au/brands/kelvinator)
- [Samsung profile](/demand/au/brands/samsung)
- [All air conditioner brands in Australia](/demand/au/categories/au-air-conditioner-brands): The set both shares are measured inside, 15 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Kelvinator or Samsung more popular in search?

In September 2026, Kelvinator had more branded searches than Samsung among air conditioner brands in Australia. Kelvinator had about 1,600 branded searches, while Samsung had 1,300. Kelvinator made up 2.4% of all air conditioner brand searches we track, and Samsung accounted for 1.9%.

## Cite this page

Brandwave. "Kelvinator vs Samsung: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/kelvinator-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/kelvinator-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
