---
title: "iStore vs SandenTherm: Which is searched more in Australia?"
description: "Is iStore or SandenTherm more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hot water system brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/istore-vs-sandentherm"
publisher: "Brandwave"
---

# iStore vs SandenTherm: Which is searched more in Australia?

Is iStore or SandenTherm more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hot water system brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: iStore and SandenTherm
- **Competitive set**: Hot water system brands
- **Market**: Australia
- **Month measured**: Sep 2026
- **iStore Share of Search**: 12.7%
- **SandenTherm Share of Search**: 3.1%

## Is iStore or SandenTherm more popular in search?

- In September 2026, iStore had more branded searches than SandenTherm among hot water system brands in Australia. iStore had about 2,400 branded searches, while SandenTherm had 590. iStore made up 12.7% of all hot water system brand searches we track, and SandenTherm accounted for 3.1%.
- iStore was ahead of SandenTherm in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, iStore’s share of searches among hot water system brands in Australia moved from 12.1% to 12.7%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
- Across the 12 months ending September 2026, SandenTherm’s share of searches among hot water system brands in Australia moved from 3.7% to 3.1%, and its estimated monthly branded searches moved from 880 to 590.

## Top hot water system brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, iStore was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. SandenTherm did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| iStore | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Rheem | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Reclaim Energy | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Dux | 4th | 0 of 3 | 1 of 2 | 1 of 5 |
| Rinnai | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Stiebel Eltron | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Aquamax | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| SandenTherm | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Thermann | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Apricus | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about hot water system brands

- Asked ChatGPT "What's the best hot water system in Australia?": 1. iStore, 2. Reclaim Energy, 3. Rheem
- Asked ChatGPT "Which heat pump hot water system should I buy?": 1. Reclaim Energy, 2. iStore, 3. Rheem
- Asked ChatGPT "Is gas or electric hot water better, and which brand?": 1. iStore, 2. Rheem, 3. Rinnai
- Searched Google, AI Overview "hot water system": 1. Dux, 2. Rheem, 3. Rinnai
- Searched Google, AI Overview "heat pump hot water": 1. iStore, 2. Stiebel Eltron

Not named in any answer: Aquamax, SandenTherm, Thermann and Apricus.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 27, 2026.

## How did search popularity change for Australia hot water system brands in September 2026?

- In September 2026, Aquamax overtook Stiebel Eltron and 4 others to rank 5th among hot water system brands in Australia, with 10.1% of the searches.
- In September 2026, iStore lost share of searches among hot water system brands in Australia, from 17.2% to 12.7%.
- SandenTherm’s share of searches among hot water system brands in Australia has lost ground for 3 months in a row, from 3.9% to 3.1% in September 2026.

## Month by month

| Month | iStore estimated searches | iStore Share of Search | iStore rank | SandenTherm estimated searches | SandenTherm Share of Search | SandenTherm rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 12.1% | 4 | 880 | 3.7% | 8 |
| Nov 2025 | 2.4K | 10.3% | 5 | 720 | 3.1% | 8 |
| Dec 2025 | 1.9K | 8.1% | 4 | 590 | 2.5% | 8 |
| Jan 2026 | 1.9K | 8.8% | 5 | 720 | 3.3% | 8 |
| Feb 2026 | 2.4K | 11.7% | 4 | 720 | 3.5% | 8 |
| Mar 2026 | 2.9K | 13.1% | 4 | 720 | 3.2% | 8 |
| Apr 2026 | 2.9K | 13.6% | 3 | 880 | 4.1% | 8 |
| May 2026 | 2.4K | 11.3% | 4 | 880 | 4.1% | 7 |
| Jun 2026 | 2.9K | 12.9% | 4 | 880 | 3.9% | 7 |
| Jul 2026 | 2.9K | 14.9% | 3 | 720 | 3.7% | 7 |
| Aug 2026 | 3.6K | 17.2% | 3 | 720 | 3.4% | 7 |
| Sep 2026 | 2.4K | 12.7% | 3 | 590 | 3.1% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using iStore’s and SandenTherm’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **iStore**: Measured on the search term “istore heat pump”.
- **SandenTherm**: Measured on the search term “sanden heat pump”.

- [iStore profile](/demand/au/brands/istore)
- [SandenTherm profile](/demand/au/brands/sandentherm)
- [All hot water system brands in Australia](/demand/au/categories/au-hot-water-system-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is iStore or SandenTherm more popular in search?

In September 2026, iStore had more branded searches than SandenTherm among hot water system brands in Australia. iStore had about 2,400 branded searches, while SandenTherm had 590. iStore made up 12.7% of all hot water system brand searches we track, and SandenTherm accounted for 3.1%.

## Cite this page

Brandwave. "iStore vs SandenTherm: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/istore-vs-sandentherm

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/istore-vs-sandentherm. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
