---
title: "GradConnection vs Indeed: Which is searched more in Australia?"
description: "Is GradConnection or Indeed more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Job boards set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/gradconnection-vs-indeed"
publisher: "Brandwave"
---

# GradConnection vs Indeed: Which is searched more in Australia?

Is GradConnection or Indeed more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Job boards set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: GradConnection and Indeed
- **Competitive set**: Job boards
- **Market**: Australia
- **Month measured**: Sep 2026
- **GradConnection Share of Search**: 0.25%
- **Indeed Share of Search**: 30.7%

## Is GradConnection or Indeed more popular in search?

- In September 2026, Indeed had more branded searches than GradConnection among job boards in Australia. Indeed had about 550,000 branded searches, while GradConnection had 4,400. Indeed made up 30.7% of all job board searches we track, and GradConnection accounted for 0.25%.
- Indeed was ahead of GradConnection in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, GradConnection’s share of searches among job boards in Australia moved from 0.6% to 0.25%, and its estimated monthly branded searches moved from 12.1K to 4.4K.
- Across the 12 months ending September 2026, Indeed’s share of searches among job boards in Australia moved from 22.4% to 30.7%, and its estimated monthly branded searches moved from 450K to 550K.

## Top job boards in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GradConnection was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Indeed was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Indeed was listed before GradConnection in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| SEEK | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| LinkedIn | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Indeed | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Jora | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| GradConnection | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| EthicalJobs | 6th | 3 of 3 | 1 of 2 | 4 of 5 |

## Every AI answer about job boards

- Asked ChatGPT "Which job board should I use in Australia?": 1. SEEK, 2. LinkedIn, 3. Indeed, 4. Jora, 5. GradConnection, 6. EthicalJobs
- Asked ChatGPT "What are the best job boards in Australia?": 1. SEEK, 2. LinkedIn, 3. Indeed, 4. Jora, 5. EthicalJobs, 6. GradConnection
- Asked ChatGPT "What's the best job board in Australia for a new job?": 1. SEEK, 2. LinkedIn, 3. Indeed, 4. Jora, 5. EthicalJobs
- Searched Google, AI Overview "job boards australia": 1. SEEK, 2. Indeed, 3. Jora, 4. LinkedIn, 5. EthicalJobs, 6. GradConnection
- Searched Google, AI Overview "jobs for graduates australia": 1. GradConnection, 2. SEEK, 3. LinkedIn

Brands are listed in the order each answer named them. The answers were collected in Australia on October 19, 2026.

## How did search popularity change for Australia job boards in September 2026?

- In September 2026, Indeed gained share of searches among job boards in Australia, from 26.4% to 30.7%.
- Estimated monthly branded searches for GradConnection in Australia fell 63.6% over 12 measured months, from 12.1K to 4.4K in September 2026.

## Month by month

| Month | GradConnection estimated searches | GradConnection Share of Search | GradConnection rank | Indeed estimated searches | Indeed Share of Search | Indeed rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 0.6% | 6 | 450K | 22.4% | 2 |
| Nov 2025 | 9.9K | 0.51% | 6 | 450K | 23% | 2 |
| Dec 2025 | 6.6K | 0.47% | 6 | 368K | 26% | 2 |
| Jan 2026 | 9.9K | 0.54% | 6 | 550K | 30% | 2 |
| Feb 2026 | 18.1K | 0.88% | 6 | 550K | 26.7% | 2 |
| Mar 2026 | 22.2K | 1.1% | 6 | 550K | 26.3% | 2 |
| Apr 2026 | 14.8K | 0.81% | 6 | 550K | 30.3% | 2 |
| May 2026 | 8.1K | 0.4% | 6 | 550K | 26.8% | 2 |
| Jun 2026 | 6.6K | 0.35% | 6 | 550K | 29.2% | 2 |
| Jul 2026 | 6.6K | 0.32% | 6 | 550K | 26.4% | 2 |
| Aug 2026 | 6.6K | 0.32% | 6 | 550K | 26.4% | 2 |
| Sep 2026 | 4.4K | 0.25% | 6 | 550K | 30.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using GradConnection’s and Indeed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **GradConnection**: Measured on the search terms “grad connection” and “gradconnection”, summed into one figure.
- **Indeed**: Measured on the search term “indeed”.

- [GradConnection profile](/demand/au/brands/gradconnection)
- [Indeed profile](/demand/au/brands/indeed)
- [All job boards in Australia](/demand/au/categories/au-job-boards): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is GradConnection or Indeed more popular in search?

In September 2026, Indeed had more branded searches than GradConnection among job boards in Australia. Indeed had about 550,000 branded searches, while GradConnection had 4,400. Indeed made up 30.7% of all job board searches we track, and GradConnection accounted for 0.25%.

## Cite this page

Brandwave. "GradConnection vs Indeed: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/gradconnection-vs-indeed

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/gradconnection-vs-indeed. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
