---
title: "Gasmate vs Matador: Which is searched more in Australia?"
description: "Is Gasmate or Matador more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the BBQ brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/gasmate-vs-matador"
publisher: "Brandwave"
---

# Gasmate vs Matador: Which is searched more in Australia?

Is Gasmate or Matador more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the BBQ brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Gasmate and Matador
- **Competitive set**: BBQ brands
- **Market**: Australia
- **Month measured**: Sep 2026
- **Gasmate Share of Search**: 2.2%
- **Matador Share of Search**: 7.5%

## Is Gasmate or Matador more popular in search?

- In September 2026, Matador had more branded searches than Gasmate among BBQ brands in Australia. Matador had about 8,100 branded searches, while Gasmate had 2,400. Matador made up 7.5% of all BBQ brand searches we track, and Gasmate accounted for 2.2%.
- Matador was ahead of Gasmate in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Gasmate’s share of searches among BBQ brands in Australia moved from 2.3% to 2.2%, and its estimated monthly branded searches held steady at 2.4K.
- Across the 12 months ending September 2026, Matador’s share of searches among BBQ brands in Australia moved from 7.6% to 7.5%, and its estimated monthly branded searches held steady at 8.1K.

## Top BBQ brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gasmate and Matador were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Weber | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Ziegler & Brown | 2nd | 1 of 3 | 0 of 2 | 1 of 5 |
| Matador | 3rd | 0 of 3 | 1 of 2 | 1 of 5 |
| Napoleon | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Gasmate | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Everdure | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Beefeater | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Jumbuck | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Traeger | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ozpig | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Masport | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about BBQ brands

- Asked ChatGPT "What's the best BBQ brand in Australia?": 1. Weber, 2. Ziegler & Brown, 3. Napoleon, 4. Everdure
- Asked ChatGPT "Which gas BBQ should I buy in Australia?": 1. Weber
- Asked ChatGPT "Which BBQ is best for a small backyard?": 1. Weber
- Searched Google, AI Overview "best bbq": 1. Weber
- Searched Google, AI Overview "gas bbq": 1. Weber, 2. Matador, 3. Gasmate

Not named in any answer: Beefeater, Jumbuck, Traeger, Ozpig and Masport.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026.

## How did search popularity change for Australia BBQ brands in September 2026?

- Matador’s share of searches among BBQ brands in Australia has gained ground for 3 months in a row, from 6.7% to 7.5% in September 2026.
- In September 2026, Gasmate rose from 8th to 7th among BBQ brands in Australia.

## Month by month

| Month | Gasmate estimated searches | Gasmate Share of Search | Gasmate rank | Matador estimated searches | Matador Share of Search | Matador rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 2.3% | 7 | 8.1K | 7.6% | 3 |
| Nov 2025 | 3.6K | 2.5% | 6 | 9.9K | 6.8% | 3 |
| Dec 2025 | 3.6K | 2.3% | 7 | 9.9K | 6.3% | 4 |
| Jan 2026 | 3.6K | 3.3% | 6 | 6.6K | 6% | 4 |
| Feb 2026 | 1.9K | 2.7% | 7 | 4.4K | 6.2% | 4 |
| Mar 2026 | 1.9K | 3% | 8 | 4.4K | 7% | 4 |
| Apr 2026 | 1.9K | 2.7% | 8 | 4.4K | 6.3% | 4 |
| May 2026 | 1.6K | 2.5% | 8 | 4.4K | 7% | 3 |
| Jun 2026 | 1.6K | 2.4% | 9 | 4.4K | 6.7% | 3 |
| Jul 2026 | 1.9K | 2.9% | 8 | 4.4K | 6.7% | 4 |
| Aug 2026 | 2.4K | 2.6% | 8 | 6.6K | 7.2% | 4 |
| Sep 2026 | 2.4K | 2.2% | 7 | 8.1K | 7.5% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Gasmate’s and Matador’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Gasmate**: Measured on the search term “gasmate bbq”.
- **Matador**: Measured on the search term “matador bbq”.

- [Gasmate profile](/demand/au/brands/gasmate)
- [Matador profile](/demand/au/brands/matador)
- [All BBQ brands in Australia](/demand/au/categories/au-bbq-brands): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Gasmate or Matador more popular in search?

In September 2026, Matador had more branded searches than Gasmate among BBQ brands in Australia. Matador had about 8,100 branded searches, while Gasmate had 2,400. Matador made up 7.5% of all BBQ brand searches we track, and Gasmate accounted for 2.2%.

## Cite this page

Brandwave. "Gasmate vs Matador: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/gasmate-vs-matador

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/gasmate-vs-matador. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
