--- title: "Fisher & Paykel vs Westinghouse: Which is searched more in Australia?" description: "Is Fisher & Paykel or Westinghouse more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Washing machine brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/fisher-and-paykel-vs-westinghouse" publisher: "Brandwave" --- # Fisher & Paykel vs Westinghouse: Which is searched more in Australia? Is Fisher & Paykel or Westinghouse more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Washing machine brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fisher & Paykel and Westinghouse - **Competitive set**: Washing machine brands - **Market**: Australia - **Month measured**: Sep 2026 - **Fisher & Paykel Share of Search**: 15.6% - **Westinghouse Share of Search**: 4.7% ## Is Fisher & Paykel or Westinghouse more popular in search? - In September 2026, Fisher & Paykel had more branded searches than Westinghouse among washing machine brands in Australia. Fisher & Paykel had about 18,100 branded searches, while Westinghouse had 5,400. Fisher & Paykel made up 15.6% of all washing machine brand searches we track, and Westinghouse accounted for 4.7%. - Fisher & Paykel was ahead of Westinghouse in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among washing machine brands in Australia moved from 15.7% to 15.6%, and its estimated monthly branded searches held steady at 18.1K. - Across the 12 months ending September 2026, Westinghouse’s share of searches among washing machine brands in Australia held steady at 4.7%, and its estimated monthly branded searches held steady at 5.4K. ## Top washing machine brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Fisher & Paykel was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Westinghouse was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fisher & Paykel and Westinghouse were each listed first in two of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bosch | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | LG | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Haier | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Westinghouse | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Fisher & Paykel | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Miele | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | ASKO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Samsung | Not ranked | 0 of 3 | 1 of 2 | 1 of 5 | | Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Speed Queen | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Electrolux | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | CHiQ | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Beko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Simpson | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Esatto | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about washing machine brands - Asked ChatGPT "What's the best washing machine brand in Australia?": 1. LG, 2. Bosch, 3. Miele, 4. Fisher & Paykel - Asked ChatGPT "Which front loader washing machine should I buy?": 1. Bosch, 2. LG, 3. Westinghouse, 4. Miele - Asked ChatGPT "Which washing machine is best for a family?": 1. Bosch, 2. Westinghouse, 3. Haier, 4. LG - Searched Google, AI Overview "best washing machine": 1. Miele, 2. Samsung, 3. Bosch, 4. Haier - Searched Google, AI Overview "front loader washing machine": 1. Haier, 2. Fisher & Paykel Not named in any answer: ASKO, Hisense, Speed Queen, Electrolux, CHiQ, Beko, Simpson and Esatto. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How did search popularity change for Australia washing machine brands in September 2026? - In September 2026, Fisher & Paykel overtook LG to become the leader among washing machine brands in Australia, with 15.6% of the searches. - In September 2026, Speed Queen overtook Westinghouse to rank 9th among washing machine brands in Australia, with 4.7% of the searches. - Westinghouse’s share of searches among washing machine brands in Australia has lost ground for 3 months in a row, from 5.4% to 4.7% in September 2026. ## Month by month | Month | Fisher & Paykel estimated searches | Fisher & Paykel Share of Search | Fisher & Paykel rank | Westinghouse estimated searches | Westinghouse Share of Search | Westinghouse rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 15.7% | 1 | 5.4K | 4.7% | 10 | | Nov 2025 | 18.1K | 14.6% | 2 | 6.6K | 5.3% | 9 | | Dec 2025 | 18.1K | 16.7% | 1 | 5.4K | 5% | 9 | | Jan 2026 | 18.1K | 15.4% | 1 | 4.4K | 3.7% | 10 | | Feb 2026 | 14.8K | 13.1% | 2 | 4.4K | 3.9% | 10 | | Mar 2026 | 18.1K | 13.3% | 2 | 5.4K | 4% | 10 | | Apr 2026 | 18.1K | 14.4% | 2 | 5.4K | 4.3% | 10 | | May 2026 | 18.1K | 13.5% | 2 | 6.6K | 4.9% | 9 | | Jun 2026 | 18.1K | 12.2% | 3 | 8.1K | 5.4% | 8 | | Jul 2026 | 18.1K | 14.1% | 2 | 6.6K | 5.1% | 9 | | Aug 2026 | 18.1K | 13.8% | 2 | 6.6K | 5% | 9 | | Sep 2026 | 18.1K | 15.6% | 1 | 5.4K | 4.7% | 10 | ## How each brand is measured Brandwave collects information about searches that people make online using Fisher & Paykel’s and Westinghouse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fisher & Paykel**: Measured on the search term “fisher and paykel washing machine”. - **Westinghouse**: Measured on the search term “westinghouse washing machine”. - [Fisher & Paykel profile](/demand/au/brands/fisher-and-paykel) - [Westinghouse profile](/demand/au/brands/westinghouse) - [All washing machine brands in Australia](/demand/au/categories/au-washing-machine-brands): The set both shares are measured inside, 15 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fisher & Paykel or Westinghouse more popular in search? In September 2026, Fisher & Paykel had more branded searches than Westinghouse among washing machine brands in Australia. Fisher & Paykel had about 18,100 branded searches, while Westinghouse had 5,400. Fisher & Paykel made up 15.6% of all washing machine brand searches we track, and Westinghouse accounted for 4.7%. ## Cite this page Brandwave. "Fisher & Paykel vs Westinghouse: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/fisher-and-paykel-vs-westinghouse This page is also available as HTML at https://gobrandwave.com/demand/au/compare/fisher-and-paykel-vs-westinghouse. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.