---
title: "Dissh vs Uniqlo: Which is searched more in Australia?"
description: "Is Dissh or Uniqlo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online fashion retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/dissh-vs-uniqlo"
publisher: "Brandwave"
---

# Dissh vs Uniqlo: Which is searched more in Australia?

Is Dissh or Uniqlo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online fashion retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dissh and Uniqlo
- **Competitive set**: Online fashion retailers
- **Market**: Australia
- **Month measured**: Sep 2026
- **Dissh Share of Search**: 4.8%
- **Uniqlo Share of Search**: 16%

## Is Dissh or Uniqlo more popular in search?

- In September 2026, Uniqlo had more branded searches than Dissh among online fashion retailers in Australia. Uniqlo had about 550,000 branded searches, while Dissh had 165,000. Uniqlo made up 16% of all online fashion retailer searches we track, and Dissh accounted for 4.8%.
- Uniqlo was ahead of Dissh in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dissh’s share of searches among online fashion retailers in Australia moved from 4.4% to 4.8%, and its estimated monthly branded searches held steady at 165K.
- Across the 12 months ending September 2026, Uniqlo’s share of searches among online fashion retailers in Australia moved from 14.5% to 16%, and its estimated monthly branded searches held steady at 550K.

## How did search popularity change for Australia online fashion retailers in September 2026?

- In September 2026, Uniqlo lost share of searches among online fashion retailers in Australia, from 18.7% to 16%.
- Dissh’s share of searches among online fashion retailers in Australia has gained ground for 3 months in a row, from 4% to 4.8% in September 2026.

## Month by month

| Month | Dissh estimated searches | Dissh Share of Search | Dissh rank | Uniqlo estimated searches | Uniqlo Share of Search | Uniqlo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 4.4% | 7 | 550K | 14.5% | 2 |
| Nov 2025 | 246K | 5.1% | 6 | 673K | 13.8% | 4 |
| Dec 2025 | 201K | 4.9% | 6 | 673K | 16.3% | 3 |
| Jan 2026 | 165K | 5.3% | 6 | 550K | 17.6% | 2 |
| Feb 2026 | 135K | 4.6% | 7 | 550K | 18.7% | 2 |
| Mar 2026 | 165K | 4.5% | 6 | 673K | 18.5% | 2 |
| Apr 2026 | 165K | 4.7% | 6 | 673K | 19.2% | 2 |
| May 2026 | 165K | 4.5% | 6 | 823K | 22.2% | 2 |
| Jun 2026 | 135K | 4% | 8 | 673K | 19.8% | 2 |
| Jul 2026 | 135K | 4.3% | 7 | 673K | 21.2% | 2 |
| Aug 2026 | 165K | 4.6% | 7 | 673K | 18.7% | 2 |
| Sep 2026 | 165K | 4.8% | 6 | 550K | 16% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Dissh’s and Uniqlo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dissh**: Measured on the search term “dissh”.
- **Uniqlo**: Measured on the search term “uniqlo”.

- [Dissh profile](/demand/au/brands/dissh)
- [Uniqlo profile](/demand/au/brands/uniqlo)
- [All online fashion retailers in Australia](/demand/au/categories/au-online-fashion-retailers): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Dissh or Uniqlo more popular in search?

In September 2026, Uniqlo had more branded searches than Dissh among online fashion retailers in Australia. Uniqlo had about 550,000 branded searches, while Dissh had 165,000. Uniqlo made up 16% of all online fashion retailer searches we track, and Dissh accounted for 4.8%.

## Cite this page

Brandwave. "Dissh vs Uniqlo: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/dissh-vs-uniqlo

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/dissh-vs-uniqlo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.