--- title: "Cover-More vs Fast Cover: Which is searched more in Australia?" description: "Is Cover-More or Fast Cover more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Travel insurance providers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/cover-more-vs-fast-cover" publisher: "Brandwave" --- # Cover-More vs Fast Cover: Which is searched more in Australia? Is Cover-More or Fast Cover more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Travel insurance providers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cover-More and Fast Cover - **Competitive set**: Travel insurance providers - **Market**: Australia - **Month measured**: Sep 2026 - **Cover-More Share of Search**: 29.1% - **Fast Cover Share of Search**: 14.5% ## Is Cover-More or Fast Cover more popular in search? - In September 2026, Cover-More had more branded searches than Fast Cover among travel insurance providers in Australia. Cover-More had about 33,100 branded searches, while Fast Cover had 16,500. Cover-More made up 29.1% of all travel insurance provider searches we track, and Fast Cover accounted for 14.5%. - Cover-More was ahead of Fast Cover in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cover-More’s share of searches among travel insurance providers in Australia moved from 26.4% to 29.1%, and its estimated monthly branded searches moved from 27.1K to 33.1K. - Across the 12 months ending September 2026, Fast Cover’s share of searches among travel insurance providers in Australia moved from 14.3% to 14.5%, and its estimated monthly branded searches moved from 14.7K to 16.5K. ## Top travel insurance providers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Fast Cover was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cover-More was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Fast Cover was listed before Cover-More in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Southern Cross Travel Insurance | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | 1Cover | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Fast Cover | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Tick Travel Insurance | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Cover-More | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | World Nomads | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Budget Direct | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about travel insurance providers - Asked ChatGPT "Which travel insurance should I buy in Australia?": 1. Southern Cross Travel Insurance, 2. 1Cover - Asked ChatGPT "What are the best travel insurance providers in Australia?": 1. Southern Cross Travel Insurance, 2. 1Cover, 3. Fast Cover, 4. World Nomads - Asked ChatGPT "What's the best travel insurance in Australia for an overseas trip?": 1. Southern Cross Travel Insurance, 2. 1Cover, 3. Fast Cover - Searched Google, AI Overview "travel insurance": 1. 1Cover - Searched Google, AI Overview "best travel insurance australia": 1. Southern Cross Travel Insurance, 2. 1Cover, 3. Tick Travel Insurance, 4. Cover-More Not named in any answer: Budget Direct. Brands are listed in the order each answer named them. The answers were collected in Australia on October 22, 2026. ## How did search popularity change for Australia travel insurance providers in September 2026? - In September 2026, Cover-More gained share of searches among travel insurance providers in Australia, from 28.1% to 29.1%. - Estimated monthly branded searches for Fast Cover in Australia rose 12.2% over 12 measured months, from 14.7K to 16.5K in September 2026. ## Month by month | Month | Cover-More estimated searches | Cover-More Share of Search | Cover-More rank | Fast Cover estimated searches | Fast Cover Share of Search | Fast Cover rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 27.1K | 26.4% | 2 | 14.7K | 14.3% | 4 | | Nov 2025 | 33.1K | 31.3% | 1 | 14.7K | 13.9% | 4 | | Dec 2025 | 27.1K | 27.9% | 1 | 12K | 12.3% | 4 | | Jan 2026 | 40.5K | 28.9% | 1 | 18.7K | 13.4% | 4 | | Feb 2026 | 33.1K | 28.9% | 1 | 15.3K | 13.4% | 4 | | Mar 2026 | 33.1K | 25.6% | 2 | 18.7K | 14.5% | 4 | | Apr 2026 | 27.1K | 26.5% | 1 | 15.3K | 15% | 4 | | May 2026 | 33.1K | 28.6% | 1 | 18.7K | 16.1% | 4 | | Jun 2026 | 33.1K | 28% | 1 | 20.2K | 17.1% | 4 | | Jul 2026 | 33.1K | 27.8% | 1 | 18.7K | 15.7% | 4 | | Aug 2026 | 33.1K | 28.1% | 1 | 16.5K | 14% | 4 | | Sep 2026 | 33.1K | 29.1% | 1 | 16.5K | 14.5% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Cover-More’s and Fast Cover’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cover-More**: Measured on the search terms “cover more” and “covermore”, summed into one figure. - **Fast Cover**: Measured on the search terms “fast cover” and “fast cover travel insurance”, summed into one figure. - [Cover-More profile](/demand/au/brands/cover-more) - [Fast Cover profile](/demand/au/brands/fast-cover) - [All travel insurance providers in Australia](/demand/au/categories/au-travel-insurance-providers): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cover-More or Fast Cover more popular in search? In September 2026, Cover-More had more branded searches than Fast Cover among travel insurance providers in Australia. Cover-More had about 33,100 branded searches, while Fast Cover had 16,500. Cover-More made up 29.1% of all travel insurance provider searches we track, and Fast Cover accounted for 14.5%. ## Cite this page Brandwave. "Cover-More vs Fast Cover: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/cover-more-vs-fast-cover This page is also available as HTML at https://gobrandwave.com/demand/au/compare/cover-more-vs-fast-cover. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.