--- title: "Cloud Nine vs Dyson: Which is searched more in Australia?" description: "Is Cloud Nine or Dyson more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair styling tool brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/cloud-nine-vs-dyson" publisher: "Brandwave" --- # Cloud Nine vs Dyson: Which is searched more in Australia? Is Cloud Nine or Dyson more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Hair styling tool brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Cloud Nine and Dyson - **Competitive set**: Hair styling tool brands - **Market**: Australia - **Month measured**: Sep 2026 - **Cloud Nine Share of Search**: 1.2% - **Dyson Share of Search**: 66.8% ## Is Cloud Nine or Dyson more popular in search? - In September 2026, Dyson had more branded searches than Cloud Nine among hair styling tool brands in Australia. Dyson had about 131,000 branded searches, while Cloud Nine had 2,400. Dyson made up 66.8% of all hair styling tool brand searches we track, and Cloud Nine accounted for 1.2%. - Dyson was ahead of Cloud Nine in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Cloud Nine’s share of searches among hair styling tool brands in Australia moved from 1.7% to 1.2%, and its estimated monthly branded searches moved from 3.6K to 2.4K. - Across the 12 months ending September 2026, Dyson’s share of searches among hair styling tool brands in Australia moved from 66.6% to 66.8%, and its estimated monthly branded searches moved from 143K to 131K. ## Top hair styling tool brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Dyson appeared in all five answers. Cloud Nine was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Dyson was listed before Cloud Nine in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ghd | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Remington | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Dyson | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | VS Sassoon | 4th | 0 of 3 | 2 of 2 | 2 of 5 | | Cloud Nine | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Silver Bullet | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Shark Beauty | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Mermade Hair | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | BaByliss | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about hair styling tool brands - Asked ChatGPT "What's the best hair straightener in Australia?": 1. ghd, 2. Cloud Nine, 3. Remington, 4. Dyson - Asked ChatGPT "Which hair dryer is best for frizzy hair?": 1. Dyson, 2. ghd, 3. Remington - Asked ChatGPT "Which hair styling tool is best for curls?": 1. ghd, 2. Dyson, 3. Shark Beauty, 4. Remington - Searched Google, AI Overview "hair straightener": 1. Remington, 2. VS Sassoon, 3. Silver Bullet, 4. ghd, 5. Dyson - Searched Google, AI Overview "hair dryer": 1. Remington, 2. VS Sassoon, 3. Dyson, 4. ghd Not named in any answer: Mermade Hair and BaByliss. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How did search popularity change for Australia hair styling tool brands in September 2026? - In September 2026, Dyson gained share of searches among hair styling tool brands in Australia, from 64% to 66.8%. - Estimated monthly branded searches for Cloud Nine in Australia fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026. ## Month by month | Month | Cloud Nine estimated searches | Cloud Nine Share of Search | Cloud Nine rank | Dyson estimated searches | Dyson Share of Search | Dyson rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.6K | 1.7% | 5 | 143K | 66.6% | 1 | | Nov 2025 | 8.1K | 2% | 5 | 275K | 68.1% | 1 | | Dec 2025 | 5.4K | 1.6% | 5 | 226K | 68.4% | 1 | | Jan 2026 | 2.4K | 1.3% | 6 | 124K | 67.8% | 1 | | Feb 2026 | 2.9K | 1.8% | 4 | 101K | 62.6% | 1 | | Mar 2026 | 2.9K | 1.6% | 4 | 115K | 62.5% | 1 | | Apr 2026 | 2.9K | 1.7% | 4 | 107K | 63.6% | 1 | | May 2026 | 2.9K | 1.6% | 6 | 115K | 64.3% | 1 | | Jun 2026 | 1.9K | 0.97% | 7 | 131K | 66.9% | 1 | | Jul 2026 | 2.4K | 1.2% | 5 | 131K | 65.5% | 1 | | Aug 2026 | 2.4K | 1.2% | 5 | 131K | 64% | 1 | | Sep 2026 | 2.4K | 1.2% | 5 | 131K | 66.8% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Cloud Nine’s and Dyson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Cloud Nine**: Measured on the search term “cloud nine straightener”. - **Dyson**: Measured on the search terms “dyson airwrap” and “dyson hair dryer”, summed into one figure. - [Cloud Nine profile](/demand/au/brands/cloud-nine) - [Dyson profile](/demand/au/brands/dyson) - [All hair styling tool brands in Australia](/demand/au/categories/au-hair-styling-tool-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Cloud Nine or Dyson more popular in search? In September 2026, Dyson had more branded searches than Cloud Nine among hair styling tool brands in Australia. Dyson had about 131,000 branded searches, while Cloud Nine had 2,400. Dyson made up 66.8% of all hair styling tool brand searches we track, and Cloud Nine accounted for 1.2%. ## Cite this page Brandwave. "Cloud Nine vs Dyson: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/cloud-nine-vs-dyson This page is also available as HTML at https://gobrandwave.com/demand/au/compare/cloud-nine-vs-dyson. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.