---
title: "Carma vs carsales: Which is searched more in Australia?"
description: "Is Carma or carsales more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car marketplaces set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/carma-vs-carsales"
publisher: "Brandwave"
---

# Carma vs carsales: Which is searched more in Australia?

Is Carma or carsales more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Car marketplaces set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Carma and carsales
- **Competitive set**: Car marketplaces
- **Market**: Australia
- **Month measured**: Sep 2026
- **Carma Share of Search**: 2.5%
- **carsales Share of Search**: 92.1%

## Is Carma or carsales more popular in search?

- In September 2026, carsales had more branded searches than Carma among car marketplaces in Australia. carsales had about 823,000 branded searches, while Carma had 22,200. carsales made up 92.1% of all car marketplace searches we track, and Carma accounted for 2.5%.
- carsales was ahead of Carma in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Carma’s share of searches among car marketplaces in Australia moved from 1.4% to 2.5%, and its estimated monthly branded searches moved from 14.8K to 22.2K.
- Across the 12 months ending September 2026, carsales’ share of searches among car marketplaces in Australia moved from 94.1% to 92.1%, and its estimated monthly branded searches moved from 1M to 823K.

## How did search popularity change for Australia car marketplaces in September 2026?

- In September 2026, carsales lost share of searches among car marketplaces in Australia, from 93.4% to 92.1%.
- Carma’s share of searches among car marketplaces in Australia has gained ground for 3 months in a row, from 1.7% to 2.5% in September 2026.

## Month by month

| Month | Carma estimated searches | Carma Share of Search | Carma rank | carsales estimated searches | carsales Share of Search | carsales rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 1.4% | 3 | 1M | 94.1% | 1 |
| Nov 2025 | 18.1K | 1.7% | 3 | 1M | 93.9% | 1 |
| Dec 2025 | 12.1K | 1.1% | 3 | 1M | 94.8% | 1 |
| Jan 2026 | 14.8K | 1.4% | 3 | 1M | 93.2% | 1 |
| Feb 2026 | 14.8K | 1.4% | 3 | 1M | 93.8% | 1 |
| Mar 2026 | 18.1K | 1.7% | 3 | 1M | 93.9% | 1 |
| Apr 2026 | 14.8K | 1.4% | 3 | 1M | 94.3% | 1 |
| May 2026 | 18.1K | 1.7% | 3 | 1M | 93.9% | 1 |
| Jun 2026 | 18.1K | 1.7% | 3 | 1M | 94% | 1 |
| Jul 2026 | 22.2K | 2.1% | 3 | 1M | 93.1% | 1 |
| Aug 2026 | 22.2K | 2.1% | 3 | 1M | 93.4% | 1 |
| Sep 2026 | 22.2K | 2.5% | 3 | 823K | 92.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Carma’s and carsales’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Carma**: Measured on the search term “carma”.
- **carsales**: Measured on the search term “carsales”.

- [Carma profile](/demand/au/brands/carma)
- [carsales profile](/demand/au/brands/carsales)
- [All car marketplaces in Australia](/demand/au/categories/au-car-marketplaces): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Carma or carsales more popular in search?

In September 2026, carsales had more branded searches than Carma among car marketplaces in Australia. carsales had about 823,000 branded searches, while Carma had 22,200. carsales made up 92.1% of all car marketplace searches we track, and Carma accounted for 2.5%.

## Cite this page

Brandwave. "Carma vs carsales: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/carma-vs-carsales

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/carma-vs-carsales. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.