--- title: "Bundaberg vs Coca-Cola: Which is searched more in Australia?" description: "Is Bundaberg or Coca-Cola more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/bundaberg-vs-coca-cola" publisher: "Brandwave" --- # Bundaberg vs Coca-Cola: Which is searched more in Australia? Is Bundaberg or Coca-Cola more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bundaberg and Coca-Cola - **Competitive set**: Soft drink brands - **Market**: Australia - **Month measured**: Sep 2026 - **Bundaberg Share of Search**: 13.3% - **Coca-Cola Share of Search**: 26.1% ## Is Bundaberg or Coca-Cola more popular in search? - In September 2026, Coca-Cola had more branded searches than Bundaberg among soft drink brands in Australia. Coca-Cola had about 33,100 branded searches, while Bundaberg had 16,900. Coca-Cola made up 26.1% of all soft drink brand searches we track, and Bundaberg accounted for 13.3%. - The lead changed hands 2 times in the 12 months ending September 2026: Bundaberg took it in December 2025, Coca-Cola took it in January 2026. - Across the 12 months ending September 2026, Bundaberg’s share of searches among soft drink brands in Australia moved from 17.4% to 13.3%, and its estimated monthly branded searches moved from 17.2K to 16.9K. - Across the 12 months ending September 2026, Coca-Cola’s share of searches among soft drink brands in Australia moved from 27.4% to 26.1%, and its estimated monthly branded searches moved from 27.1K to 33.1K. ## Top soft drink brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Bundaberg appeared in all four answers. Coca-Cola was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Bundaberg was listed before Coca-Cola in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bundaberg | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Pepsi | 2nd | 2 of 3 | 0 of 1 | 2 of 4 | | Solo | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Sprite | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Coca-Cola | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Schweppes | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Kirks | 7th | 1 of 3 | 0 of 1 | 1 of 4 | ## Every AI answer about soft drink brands - Asked ChatGPT "What's the most popular soft drink brand in Australia?": 1. Pepsi, 2. Sprite, 3. Solo, 4. Bundaberg, 5. Coca-Cola - Asked ChatGPT "Which Australian soft drink brand makes the best ginger beer?": 1. Bundaberg - Asked ChatGPT "What are the best soft drink brands in Australia?": 1. Bundaberg, 2. Schweppes, 3. Coca-Cola, 4. Kirks, 5. Solo, 6. Pepsi, 7. Sprite - Searched Google, AI Overview "ginger beer": 1. Bundaberg Brands are listed in the order each answer named them. The answers were collected in Australia on October 23, 2026. ## How did search popularity change for Australia soft drink brands in September 2026? - In September 2026, Kirks overtook Sprite and Bundaberg to rank 3rd among soft drink brands in Australia, with 14% of the searches. - In September 2026, Bundaberg gained share of searches among soft drink brands in Australia, from 12.7% to 13.3%. - In September 2026, Coca-Cola lost share of searches among soft drink brands in Australia, from 27.2% to 26.1%. ## Month by month | Month | Bundaberg estimated searches | Bundaberg Share of Search | Bundaberg rank | Coca-Cola estimated searches | Coca-Cola Share of Search | Coca-Cola rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 17.2K | 17.4% | 3 | 27.1K | 27.4% | 1 | | Nov 2025 | 18.8K | 16.2% | 3 | 33.1K | 28.4% | 1 | | Dec 2025 | 28.5K | 25% | 1 | 27.1K | 23.8% | 2 | | Jan 2026 | 20.7K | 20.9% | 3 | 22.2K | 22.4% | 1 | | Feb 2026 | 15.8K | 16.1% | 3 | 27.1K | 27.7% | 1 | | Mar 2026 | 16.1K | 13.9% | 3 | 33.1K | 28.6% | 1 | | Apr 2026 | 15.7K | 15.4% | 3 | 27.1K | 26.6% | 1 | | May 2026 | 15.7K | 14% | 3 | 33.1K | 29.6% | 1 | | Jun 2026 | 15.4K | 14.1% | 3 | 33.1K | 30.3% | 1 | | Jul 2026 | 17.6K | 15.7% | 3 | 27.1K | 24.2% | 2 | | Aug 2026 | 15.5K | 12.7% | 4 | 33.1K | 27.2% | 1 | | Sep 2026 | 16.9K | 13.3% | 4 | 33.1K | 26.1% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Bundaberg’s and Coca-Cola’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bundaberg**: Measured on the search terms “bundaberg drinks”, “bundaberg ginger beer”, “bundaberg lemon lime and bitters” and “bundaberg soft drink”, summed into one figure. - **Coca-Cola**: Measured on the search term “coca cola”. - [Bundaberg profile](/demand/au/brands/bundaberg) - [Coca-Cola profile](/demand/au/brands/coca-cola) - [All soft drink brands in Australia](/demand/au/categories/au-soft-drink-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bundaberg or Coca-Cola more popular in search? In September 2026, Coca-Cola had more branded searches than Bundaberg among soft drink brands in Australia. Coca-Cola had about 33,100 branded searches, while Bundaberg had 16,900. Coca-Cola made up 26.1% of all soft drink brand searches we track, and Bundaberg accounted for 13.3%. ## Cite this page Brandwave. "Bundaberg vs Coca-Cola: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/bundaberg-vs-coca-cola This page is also available as HTML at https://gobrandwave.com/demand/au/compare/bundaberg-vs-coca-cola. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.