--- title: "Bondi Sands vs Loving Tan: Which is searched more in Australia?" description: "Is Bondi Sands or Loving Tan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Self-tan brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/bondi-sands-vs-loving-tan" publisher: "Brandwave" --- # Bondi Sands vs Loving Tan: Which is searched more in Australia? Is Bondi Sands or Loving Tan more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Self-tan brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bondi Sands and Loving Tan - **Competitive set**: Self-tan brands - **Market**: Australia - **Month measured**: Sep 2026 - **Bondi Sands Share of Search**: 18.4% - **Loving Tan Share of Search**: 38.5% ## Is Bondi Sands or Loving Tan more popular in search? - In September 2026, Loving Tan had more branded searches than Bondi Sands among self-tan brands in Australia. Loving Tan had about 22,200 branded searches, while Bondi Sands had 10,600. Loving Tan made up 38.5% of all self-tan brand searches we track, and Bondi Sands accounted for 18.4%. - Loving Tan was ahead of Bondi Sands in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bondi Sands’ share of searches among self-tan brands in Australia moved from 18.8% to 18.4%, and its estimated monthly branded searches moved from 10.4K to 10.6K. - Across the 12 months ending September 2026, Loving Tan’s share of searches among self-tan brands in Australia moved from 26.9% to 38.5%, and its estimated monthly branded searches moved from 14.8K to 22.2K. ## Top self-tan brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Bondi Sands appeared in all five answers. Loving Tan was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bondi Sands was listed before Loving Tan in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bondi Sands | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Loving Tan | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Bali Body | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Eco Tan | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Le Tan | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | St.Tropez | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | b.tan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tan-Luxe | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Isle of Paradise | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about self-tan brands - Asked ChatGPT "What's the best fake tan in Australia?": 1. Loving Tan, 2. Bondi Sands, 3. Eco Tan - Asked ChatGPT "Which self tan gives the most natural colour?": 1. Bondi Sands, 2. Loving Tan - Asked ChatGPT "What are the best Australian self tan brands?": 1. Loving Tan, 2. Bondi Sands, 3. Bali Body, 4. Le Tan, 5. Eco Tan - Searched Google, AI Overview "fake tan": 1. Bali Body, 2. Bondi Sands - Searched Google, AI Overview "best fake tan": 1. Bali Body, 2. Bondi Sands, 3. Loving Tan Not named in any answer: St.Tropez, b.tan, Tan-Luxe and Isle of Paradise. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How did search popularity change for Australia self-tan brands in September 2026? - In September 2026, Bondi Sands gained share of searches among self-tan brands in Australia, from 16.3% to 18.4%. - In September 2026, Loving Tan lost share of searches among self-tan brands in Australia, from 40.2% to 38.5%. ## Month by month | Month | Bondi Sands estimated searches | Bondi Sands Share of Search | Bondi Sands rank | Loving Tan estimated searches | Loving Tan Share of Search | Loving Tan rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10.4K | 18.8% | 3 | 14.8K | 26.9% | 1 | | Nov 2025 | 8.6K | 14.8% | 4 | 18.1K | 31.1% | 1 | | Dec 2025 | 8.8K | 17.1% | 4 | 14.8K | 28.7% | 1 | | Jan 2026 | 6K | 15.6% | 4 | 12.1K | 31.5% | 1 | | Feb 2026 | 6K | 15.4% | 3 | 14.8K | 38.1% | 1 | | Mar 2026 | 6.1K | 15.7% | 3 | 14.8K | 38.1% | 1 | | Apr 2026 | 7.3K | 18.3% | 3 | 14.8K | 37% | 1 | | May 2026 | 7.3K | 17.1% | 2 | 18.1K | 42.4% | 1 | | Jun 2026 | 7.6K | 17.8% | 2 | 18.1K | 42.4% | 1 | | Jul 2026 | 7.6K | 17.2% | 3 | 18.1K | 41.1% | 1 | | Aug 2026 | 9K | 16.3% | 3 | 22.2K | 40.2% | 1 | | Sep 2026 | 10.6K | 18.4% | 3 | 22.2K | 38.5% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Bondi Sands’ and Loving Tan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bondi Sands**: Measured on the search terms “bondi sands self tan” and “bondi sands tan”, summed into one figure. - **Loving Tan**: Measured on the search term “loving tan”. - [Bondi Sands profile](/demand/au/brands/bondi-sands) - [Loving Tan profile](/demand/au/brands/loving-tan) - [All self-tan brands in Australia](/demand/au/categories/au-self-tan-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bondi Sands or Loving Tan more popular in search? In September 2026, Loving Tan had more branded searches than Bondi Sands among self-tan brands in Australia. Loving Tan had about 22,200 branded searches, while Bondi Sands had 10,600. Loving Tan made up 38.5% of all self-tan brand searches we track, and Bondi Sands accounted for 18.4%. ## Cite this page Brandwave. "Bondi Sands vs Loving Tan: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/bondi-sands-vs-loving-tan This page is also available as HTML at https://gobrandwave.com/demand/au/compare/bondi-sands-vs-loving-tan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.