--- title: "Bollé vs Carrera: Which is searched more in Australia?" description: "Is Bollé or Carrera more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunglasses brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/bolle-vs-carrera" publisher: "Brandwave" --- # Bollé vs Carrera: Which is searched more in Australia? Is Bollé or Carrera more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sunglasses brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bollé and Carrera - **Competitive set**: Sunglasses brands - **Market**: Australia - **Month measured**: Sep 2026 - **Bollé Share of Search**: 1.3% - **Carrera Share of Search**: 6.5% ## Is Bollé or Carrera more popular in search? - In September 2026, Carrera had more branded searches than Bollé among sunglasses brands in Australia. Carrera had about 8,100 branded searches, while Bollé had 1,600. Carrera made up 6.5% of all sunglasses brand searches we track, and Bollé accounted for 1.3%. - Carrera was ahead of Bollé in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bollé’s share of searches among sunglasses brands in Australia moved from 1.6% to 1.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K. - Across the 12 months ending September 2026, Carrera’s share of searches among sunglasses brands in Australia moved from 7% to 6.5%, and its estimated monthly branded searches held steady at 8.1K. ## Top sunglasses brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Bollé nor Carrera showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Ray-Ban | 1st | 1 of 3 | 2 of 2 | 3 of 5 | | Le Specs | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Oakley | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Maui Jim | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Cancer Council | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | OTIS | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Quay | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Poppy Lissiman | 8th | 2 of 3 | 0 of 2 | 2 of 5 | | Carrera | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Szade | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bollé | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Local Supply | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about sunglasses brands - Asked ChatGPT "What are the best sunglasses brands in Australia?": 1. Maui Jim, 2. Ray-Ban, 3. Oakley, 4. Le Specs, 5. Cancer Council, 6. Poppy Lissiman - Asked ChatGPT "Which polarised sunglasses should I buy?": 1. Oakley, 2. Maui Jim - Asked ChatGPT "What are good Australian sunglasses brands?": 1. Le Specs, 2. OTIS, 3. Cancer Council, 4. Quay, 5. Poppy Lissiman - Searched Google, AI Overview "sunglasses": 1. Ray-Ban, 2. Oakley, 3. Maui Jim, 4. Le Specs - Searched Google, AI Overview "polarised sunglasses": 1. Ray-Ban, 2. Oakley, 3. Le Specs, 4. Cancer Council Not named in any answer: Carrera, Szade, Bollé and Local Supply. Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026. ## How did search popularity change for Australia sunglasses brands in September 2026? - In September 2026, Carrera overtook Poppy Lissiman to rank 5th among sunglasses brands in Australia, with 6.5% of the searches. - Estimated monthly branded searches for Bollé in Australia fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026. ## Month by month | Month | Bollé estimated searches | Bollé Share of Search | Bollé rank | Carrera estimated searches | Carrera Share of Search | Carrera rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 1.6% | 10 | 8.1K | 7% | 6 | | Nov 2025 | 1.9K | 1% | 11 | 9.9K | 5.3% | 7 | | Dec 2025 | 2.4K | 1.3% | 10 | 12.1K | 6.6% | 6 | | Jan 2026 | 2.4K | 1.8% | 10 | 9.9K | 7.5% | 6 | | Feb 2026 | 1.6K | 1.6% | 10 | 6.6K | 6.6% | 6 | | Mar 2026 | 1.3K | 1.4% | 11 | 5.4K | 5.7% | 7 | | Apr 2026 | 1K | 1.1% | 11 | 5.4K | 6% | 6 | | May 2026 | 880 | 1% | 11 | 5.4K | 6.1% | 6 | | Jun 2026 | 1K | 1.1% | 11 | 6.6K | 7.2% | 5 | | Jul 2026 | 1K | 1% | 11 | 8.1K | 8.2% | 5 | | Aug 2026 | 1.6K | 1.4% | 11 | 6.6K | 5.8% | 6 | | Sep 2026 | 1.6K | 1.3% | 11 | 8.1K | 6.5% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Bollé’s and Carrera’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bollé**: Measured on the search term “bolle sunglasses”. - **Carrera**: Measured on the search term “carrera sunglasses”. - [Bollé profile](/demand/au/brands/bolle) - [Carrera profile](/demand/au/brands/carrera) - [All sunglasses brands in Australia](/demand/au/categories/au-sunglasses-brands): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bollé or Carrera more popular in search? In September 2026, Carrera had more branded searches than Bollé among sunglasses brands in Australia. Carrera had about 8,100 branded searches, while Bollé had 1,600. Carrera made up 6.5% of all sunglasses brand searches we track, and Bollé accounted for 1.3%. ## Cite this page Brandwave. "Bollé vs Carrera: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/bolle-vs-carrera This page is also available as HTML at https://gobrandwave.com/demand/au/compare/bolle-vs-carrera. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.