---
title: "BlendJet vs Sunbeam: Which is searched more in Australia?"
description: "Is BlendJet or Sunbeam more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Blender brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/blendjet-vs-sunbeam"
publisher: "Brandwave"
---

# BlendJet vs Sunbeam: Which is searched more in Australia?

Is BlendJet or Sunbeam more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Blender brands set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: BlendJet and Sunbeam
- **Competitive set**: Blender brands
- **Market**: Australia
- **Month measured**: Sep 2026
- **BlendJet Share of Search**: 0.82%
- **Sunbeam Share of Search**: 1.2%

## Is BlendJet or Sunbeam more popular in search?

- In September 2026, Sunbeam had more branded searches than BlendJet among blender brands in Australia. Sunbeam had about 880 branded searches, while BlendJet had 590. Sunbeam made up 1.2% of all blender brand searches we track, and BlendJet accounted for 0.82%.
- The lead changed hands once in the 12 months ending September 2026: Sunbeam took it in March 2026.
- Across the 12 months ending September 2026, BlendJet’s share of searches among blender brands in Australia moved from 1.2% to 0.82%, and its estimated monthly branded searches moved from 880 to 590.
- Across the 12 months ending September 2026, Sunbeam’s share of searches among blender brands in Australia held steady at 1.2%, and its estimated monthly branded searches held steady at 880.

## Top blender brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BlendJet and Sunbeam were each mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Vitamix | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Ninja | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| NutriBullet | 3rd | 1 of 3 | 2 of 2 | 3 of 5 |
| Breville | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Sunbeam | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| KitchenAid | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| BlendJet | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Kmart | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Blendtec | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about blender brands

- Asked ChatGPT "What's the best blender in Australia?": 1. Vitamix, 2. Breville, 3. Ninja
- Asked ChatGPT "Which blender is best for smoothies?": 1. Vitamix, 2. Ninja, 3. NutriBullet
- Asked ChatGPT "Which blender is best for crushing ice?": 1. Ninja, 2. Breville, 3. Vitamix
- Searched Google, AI Overview "blender": 1. Sunbeam, 2. NutriBullet, 3. BlendJet
- Searched Google, AI Overview "best blender": 1. Vitamix, 2. KitchenAid, 3. NutriBullet

Not named in any answer: Kmart and Blendtec.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 26, 2026.

## How did search popularity change for Australia blender brands in September 2026?

- Estimated monthly branded searches for BlendJet in Australia fell 33% over 12 measured months, from 880 to 590 in September 2026.

## Month by month

| Month | BlendJet estimated searches | BlendJet Share of Search | BlendJet rank | Sunbeam estimated searches | Sunbeam Share of Search | Sunbeam rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 1.2% | 7 | 880 | 1.2% | 8 |
| Nov 2025 | 1.6K | 1.6% | 7 | 1K | 1% | 8 |
| Dec 2025 | 1.6K | 1.8% | 7 | 1K | 1.2% | 8 |
| Jan 2026 | 1K | 1.3% | 7 | 1K | 1.3% | 8 |
| Feb 2026 | 720 | 1.2% | 7 | 720 | 1.2% | 8 |
| Mar 2026 | 590 | 0.97% | 8 | 880 | 1.5% | 7 |
| Apr 2026 | 720 | 1.2% | 8 | 880 | 1.4% | 7 |
| May 2026 | 590 | 0.97% | 8 | 880 | 1.4% | 7 |
| Jun 2026 | 590 | 0.97% | 8 | 720 | 1.2% | 7 |
| Jul 2026 | 590 | 0.87% | 8 | 880 | 1.3% | 7 |
| Aug 2026 | 590 | 0.85% | 8 | 880 | 1.3% | 7 |
| Sep 2026 | 590 | 0.82% | 8 | 880 | 1.2% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using BlendJet’s and Sunbeam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **BlendJet**: Measured on the search term “blendjet”.
- **Sunbeam**: Measured on the search term “sunbeam blender”.

- [BlendJet profile](/demand/au/brands/blendjet)
- [Sunbeam profile](/demand/au/brands/sunbeam)
- [All blender brands in Australia](/demand/au/categories/au-blender-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is BlendJet or Sunbeam more popular in search?

In September 2026, Sunbeam had more branded searches than BlendJet among blender brands in Australia. Sunbeam had about 880 branded searches, while BlendJet had 590. Sunbeam made up 1.2% of all blender brand searches we track, and BlendJet accounted for 0.82%.

## Cite this page

Brandwave. "BlendJet vs Sunbeam: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/blendjet-vs-sunbeam

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/blendjet-vs-sunbeam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
