--- title: "Bathroom Warehouse vs The Blue Space: Which is searched more in Australia?" description: "Is Bathroom Warehouse or The Blue Space more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bathroom retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/bathroom-warehouse-vs-the-blue-space" publisher: "Brandwave" --- # Bathroom Warehouse vs The Blue Space: Which is searched more in Australia? Is Bathroom Warehouse or The Blue Space more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bathroom retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Bathroom Warehouse and The Blue Space - **Competitive set**: Bathroom retailers - **Market**: Australia - **Month measured**: Sep 2026 - **Bathroom Warehouse Share of Search**: 2.7% - **The Blue Space Share of Search**: 5% ## Is Bathroom Warehouse or The Blue Space more popular in search? - In September 2026, The Blue Space had more branded searches than Bathroom Warehouse among bathroom retailers in Australia. The Blue Space had about 5,400 branded searches, while Bathroom Warehouse had 2,900. The Blue Space made up 5% of all bathroom retailer searches we track, and Bathroom Warehouse accounted for 2.7%. - The Blue Space was ahead of Bathroom Warehouse in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Bathroom Warehouse’s share of searches among bathroom retailers in Australia moved from 2.8% to 2.7%, and its estimated monthly branded searches moved from 3.6K to 2.9K. - Across the 12 months ending September 2026, The Blue Space’s share of searches among bathroom retailers in Australia moved from 4.2% to 5%, and its estimated monthly branded searches held steady at 5.4K. ## Top bathroom retailers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, The Blue Space appeared in all five answers. Bathroom Warehouse did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Reece | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | The Blue Space | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Bunnings | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Bathroom Sales Direct | 3rd | 1 of 3 | 0 of 2 | 1 of 5 | | Highgrove Bathrooms | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Tradelink | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | ABI Interiors | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Bathroom Warehouse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about bathroom retailers - Asked ChatGPT "Where's the best place to buy a bathroom vanity in Australia?": 1. Reece, 2. Highgrove Bathrooms, 3. Bunnings, 4. The Blue Space - Asked ChatGPT "Which Australian shops have the best range of tapware and bathroom fittings?": 1. Reece, 2. The Blue Space, 3. ABI Interiors - Asked ChatGPT "Where can I buy affordable bathroom fittings online in Australia?": 1. Bathroom Sales Direct, 2. The Blue Space, 3. Bunnings, 4. Reece - Searched Google, AI Overview "bathroom vanities": 1. Reece, 2. The Blue Space, 3. Tradelink - Searched Google, AI Overview "bathroom supplies": 1. The Blue Space Not named in any answer: Bathroom Warehouse. Brands are listed in the order each answer named them. The answers were collected in Australia on October 28, 2026. ## How did search popularity change for Australia bathroom retailers in September 2026? - In September 2026, The Blue Space overtook Bathroom Sales Direct and Reece to rank 5th among bathroom retailers in Australia, with 5% of the searches. - Estimated monthly branded searches for Bathroom Warehouse in Australia fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026. ## Month by month | Month | Bathroom Warehouse estimated searches | Bathroom Warehouse Share of Search | Bathroom Warehouse rank | The Blue Space estimated searches | The Blue Space Share of Search | The Blue Space rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.6K | 2.8% | 8 | 5.4K | 4.2% | 7 | | Nov 2025 | 2.9K | 2.3% | 8 | 6.6K | 5.2% | 5 | | Dec 2025 | 1.9K | 2.2% | 8 | 3.6K | 4.1% | 6 | | Jan 2026 | 2.9K | 2.5% | 8 | 4.4K | 3.9% | 7 | | Feb 2026 | 2.4K | 2.1% | 8 | 5.4K | 4.7% | 6 | | Mar 2026 | 2.9K | 2.3% | 8 | 5.4K | 4.2% | 6 | | Apr 2026 | 2.9K | 2.4% | 8 | 5.4K | 4.5% | 6 | | May 2026 | 2.9K | 2.3% | 8 | 5.4K | 4.2% | 7 | | Jun 2026 | 2.9K | 2.3% | 8 | 6.6K | 5.1% | 6 | | Jul 2026 | 2.9K | 2.4% | 8 | 5.4K | 4.5% | 7 | | Aug 2026 | 2.9K | 2.4% | 8 | 5.4K | 4.5% | 7 | | Sep 2026 | 2.9K | 2.7% | 8 | 5.4K | 5% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Bathroom Warehouse’s and The Blue Space’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Bathroom Warehouse**: Measured on the search term “bathroom warehouse”. - **The Blue Space**: Measured on the search term “the blue space”. - [Bathroom Warehouse profile](/demand/au/brands/bathroom-warehouse) - [The Blue Space profile](/demand/au/brands/the-blue-space) - [All bathroom retailers in Australia](/demand/au/categories/au-bathroom-retailers): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Bathroom Warehouse or The Blue Space more popular in search? In September 2026, The Blue Space had more branded searches than Bathroom Warehouse among bathroom retailers in Australia. The Blue Space had about 5,400 branded searches, while Bathroom Warehouse had 2,900. The Blue Space made up 5% of all bathroom retailer searches we track, and Bathroom Warehouse accounted for 2.7%. ## Cite this page Brandwave. "Bathroom Warehouse vs The Blue Space: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/bathroom-warehouse-vs-the-blue-space This page is also available as HTML at https://gobrandwave.com/demand/au/compare/bathroom-warehouse-vs-the-blue-space. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.