---
title: "Barry's vs Fitstop: Which is searched more in Australia?"
description: "Is Barry's or Fitstop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Boutique fitness studios set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/au/compare/barrys-vs-fitstop"
publisher: "Brandwave"
---

# Barry's vs Fitstop: Which is searched more in Australia?

Is Barry's or Fitstop more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Boutique fitness studios set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Barry's and Fitstop
- **Competitive set**: Boutique fitness studios
- **Market**: Australia
- **Month measured**: Sep 2026
- **Barry's Share of Search**: 6.3%
- **Fitstop Share of Search**: 11.8%

## Is Barry's or Fitstop more popular in search?

- In September 2026, Fitstop had more branded searches than Barry's among boutique fitness studios in Australia. Fitstop had about 5,400 branded searches, while Barry's had 2,900. Fitstop made up 11.8% of all boutique fitness studio searches we track, and Barry's accounted for 6.3%.
- Fitstop was ahead of Barry's in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Barry's’ share of searches among boutique fitness studios in Australia moved from 9% to 6.3%, and its estimated monthly branded searches moved from 5.4K to 2.9K.
- Across the 12 months ending September 2026, Fitstop’s share of searches among boutique fitness studios in Australia moved from 16.4% to 11.8%, and its estimated monthly branded searches moved from 9.9K to 5.4K.

## Top boutique fitness studios in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Barry's was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Fitstop did not appear in any of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| KX Pilates | 1st | 3 of 3 | 0 of 1 | 3 of 4 |
| Body Fit Training | 2nd | 2 of 3 | 0 of 1 | 2 of 4 |
| F45 Training | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Club Pilates | 4th | 1 of 3 | 0 of 1 | 1 of 4 |
| STRONG Pilates | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| Barry's | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Fitstop | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about boutique fitness studios

- Asked ChatGPT "What's the best boutique fitness studio chain in Australia?": 1. Body Fit Training, 2. KX Pilates, 3. F45 Training
- Asked ChatGPT "Which reformer pilates studio chain is best in Australia?": 1. KX Pilates, 2. Club Pilates
- Asked ChatGPT "What are the best group fitness studios to join in Australia?": 1. F45 Training, 2. Body Fit Training, 3. KX Pilates, 4. STRONG Pilates, 5. Barry's
- Searched Google, AI Overview "reformer pilates": named none of the brands we track

Not named in any answer: Fitstop.

Brands are listed in the order each answer named them. The answers were collected in Australia on October 23, 2026.

## How did search popularity change for Australia boutique fitness studios in September 2026?

- In September 2026, Barry's gained share of searches among boutique fitness studios in Australia, from 5.5% to 6.3%.
- In September 2026, Fitstop lost share of searches among boutique fitness studios in Australia, from 12.6% to 11.8%.

## Month by month

| Month | Barry's estimated searches | Barry's Share of Search | Barry's rank | Fitstop estimated searches | Fitstop Share of Search | Fitstop rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 5.4K | 9% | 5 | 9.9K | 16.4% | 4 |
| Nov 2025 | 4.4K | 7.4% | 5 | 9.9K | 16.6% | 4 |
| Dec 2025 | 4.4K | 8.2% | 6 | 8.1K | 15.2% | 4 |
| Jan 2026 | 5.4K | 7.5% | 6 | 9.9K | 13.7% | 4 |
| Feb 2026 | 4.4K | 7.5% | 6 | 8.1K | 13.7% | 4 |
| Mar 2026 | 4.4K | 7.3% | 6 | 8.1K | 13.5% | 4 |
| Apr 2026 | 3.6K | 6.8% | 6 | 8.1K | 15.3% | 4 |
| May 2026 | 3.6K | 7% | 6 | 6.6K | 12.8% | 4 |
| Jun 2026 | 2.4K | 5.3% | 6 | 6.6K | 14.7% | 5 |
| Jul 2026 | 2.4K | 5% | 6 | 6.6K | 13.7% | 5 |
| Aug 2026 | 2.9K | 5.5% | 6 | 6.6K | 12.6% | 5 |
| Sep 2026 | 2.9K | 6.3% | 6 | 5.4K | 11.8% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Barry's’ and Fitstop’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Barry's**: Measured on the search term “barrys bootcamp”.
- **Fitstop**: Measured on the search term “fitstop”.

- [Barry's profile](/demand/au/brands/barrys)
- [Fitstop profile](/demand/au/brands/fitstop)
- [All boutique fitness studios in Australia](/demand/au/categories/au-boutique-fitness-studios): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Barry's or Fitstop more popular in search?

In September 2026, Fitstop had more branded searches than Barry's among boutique fitness studios in Australia. Fitstop had about 5,400 branded searches, while Barry's had 2,900. Fitstop made up 11.8% of all boutique fitness studio searches we track, and Barry's accounted for 6.3%.

## Cite this page

Brandwave. "Barry's vs Fitstop: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/barrys-vs-fitstop

This page is also available as HTML at https://gobrandwave.com/demand/au/compare/barrys-vs-fitstop. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
