--- title: "Anaconda vs Wildearth: Which is searched more in Australia?" description: "Is Anaconda or Wildearth more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Outdoor retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/au/compare/anaconda-au-vs-wildearth" publisher: "Brandwave" --- # Anaconda vs Wildearth: Which is searched more in Australia? Is Anaconda or Wildearth more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Outdoor retailers set in Australia. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Anaconda and Wildearth - **Competitive set**: Outdoor retailers - **Market**: Australia - **Month measured**: Sep 2026 - **Anaconda Share of Search**: 2.1% - **Wildearth Share of Search**: 3.4% ## Is Anaconda or Wildearth more popular in search? - In September 2026, Wildearth had more branded searches than Anaconda among outdoor retailers in Australia. Wildearth had about 27,100 branded searches, while Anaconda had 16,400. Wildearth made up 3.4% of all outdoor retailer searches we track, and Anaconda accounted for 2.1%. - The lead changed hands 2 times in the 12 months ending September 2026: Anaconda took it in December 2025, Wildearth took it in February 2026. - Across the 12 months ending September 2026, Anaconda’s share of searches among outdoor retailers in Australia moved from 1.8% to 2.1%, and its estimated monthly branded searches held steady at 16.4K. - Across the 12 months ending September 2026, Wildearth’s share of searches among outdoor retailers in Australia moved from 2.5% to 3.4%, and its estimated monthly branded searches moved from 22.2K to 27.1K. ## Top outdoor retailers in ChatGPT and Google AI Overviews In three ChatGPT questions, Anaconda appeared in all three answers. Wildearth did not appear in any of the three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Paddy Pallin | 1st | 3 of 3 | 3 of 3 | | Anaconda | 2nd | 3 of 3 | 3 of 3 | | Macpac | 3rd | 2 of 3 | 2 of 3 | | BCF | 4th | 2 of 3 | 2 of 3 | | Snowys | 4th | 2 of 3 | 2 of 3 | | Tentworld | 6th | 2 of 3 | 2 of 3 | | Kathmandu | 7th | 1 of 3 | 1 of 3 | | Wildearth | Not ranked | 0 of 3 | 0 of 3 | | Mountain Designs | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about outdoor retailers - Asked ChatGPT "Where should I buy camping gear in Australia?": 1. Anaconda, 2. BCF, 3. Paddy Pallin, 4. Snowys, 5. Kathmandu, 6. Tentworld - Asked ChatGPT "What are the best outdoor stores in Australia?": 1. Paddy Pallin, 2. Macpac, 3. Anaconda, 4. Snowys, 5. Tentworld, 6. BCF - Asked ChatGPT "Which store has the best hiking gear in Australia?": 1. Paddy Pallin, 2. Macpac, 3. Anaconda Not named in any answer: Wildearth and Mountain Designs. Brands are listed in the order each answer named them. The answers were collected in Australia on October 22, 2026. ## How did search popularity change for Australia outdoor retailers in September 2026? - In September 2026, Anaconda gained share of searches among outdoor retailers in Australia, from 1.5% to 2.1%. - Estimated monthly branded searches for Wildearth in Australia rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026. ## Month by month | Month | Anaconda estimated searches | Anaconda Share of Search | Anaconda rank | Wildearth estimated searches | Wildearth Share of Search | Wildearth rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 16.4K | 1.8% | 7 | 22.2K | 2.5% | 6 | | Nov 2025 | 29.7K | 2.3% | 7 | 33.1K | 2.5% | 6 | | Dec 2025 | 37.1K | 2.2% | 5 | 33.1K | 2% | 7 | | Jan 2026 | 29.7K | 2.8% | 5 | 27.1K | 2.5% | 7 | | Feb 2026 | 16.2K | 2.1% | 7 | 27.1K | 3.5% | 5 | | Mar 2026 | 16.8K | 2% | 7 | 27.1K | 3.2% | 5 | | Apr 2026 | 19.8K | 2% | 7 | 27.1K | 2.7% | 5 | | May 2026 | 20.3K | 2.3% | 6 | 27.1K | 3.1% | 5 | | Jun 2026 | 24.5K | 2.5% | 6 | 33.1K | 3.4% | 5 | | Jul 2026 | 19.9K | 2.2% | 6 | 27.1K | 3% | 5 | | Aug 2026 | 13.5K | 1.5% | 7 | 33.1K | 3.7% | 5 | | Sep 2026 | 16.4K | 2.1% | 7 | 27.1K | 3.4% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Anaconda’s and Wildearth’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Anaconda**: Measured on the search terms “anaconda camping”, “anaconda online” and “anaconda store”, summed into one figure. - **Wildearth**: Measured on the search term “wildearth”. - [Anaconda profile](/demand/au/brands/anaconda-au) - [Wildearth profile](/demand/au/brands/wildearth) - [All outdoor retailers in Australia](/demand/au/categories/au-outdoor-retailers): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Anaconda or Wildearth more popular in search? In September 2026, Wildearth had more branded searches than Anaconda among outdoor retailers in Australia. Wildearth had about 27,100 branded searches, while Anaconda had 16,400. Wildearth made up 3.4% of all outdoor retailer searches we track, and Anaconda accounted for 2.1%. ## Cite this page Brandwave. "Anaconda vs Wildearth: Which is searched more in Australia?". https://gobrandwave.com/demand/au/compare/anaconda-au-vs-wildearth This page is also available as HTML at https://gobrandwave.com/demand/au/compare/anaconda-au-vs-wildearth. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.